Logan Shinholser
Contractor Growth Network
Growing up as the son of a successful contractor, Logan experienced firsthand the benefits of a healthy contracting business: less stress, more money, and more time for family. Now Logan runs Contractor Growth Network to help guide you on your journey to create a strong and reliable contracting business for your family. Interested in learning more? Visit contractorgrowthnetwork.com or join our Facebook group, Common Sense Contracting, today.
Author
Logan Shinholser
Category
Podcast website
Latest episode
Jul 8, 2026
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Episodes
#33: Communication for Your Contracting Business 25.03.2019 29:02
Today we are coming to you live from the CSA Next Level Event to talk about communication. We are going to talk about how stuff like responding to your leads, using video communication and a few other tips and strategies are helping our clients and contractors across the country. These tips are the keys to making stupid amounts of money. Stay tuned because you're not going to want to miss it. In t...
#32 Visualization and Mentality with Derek Johnson of the Contractor Sales Academy 18.03.2019 1:00:45
Today we're in the studio with Derek Johnson, owner of JVI Secret Gardens out of Nashville, Tennessee, as well as co-owner of The Contractor Sales Academy. Derek is going to share tons of tips on how his mentality and overall visualization has turned his contracting business from barely scraping by for the last 19 years to now having sold a job worth almost a quarter of a million dollars. At the e...
#31 Social Media for Contractors in 2019 11.03.2019 28:29
Today we are talking about social media, specifically in regards to contractors. We'll be touching Facebook, Instagram, YouTube, and even Pinterest. If you're not using social media you better stay tuned because our clients that are using it are getting more and more leads every day. These are from people that know their business and actually want to purchase from them. Here's what works, what doe...
#30 Online Advertising - The Do's and Don'ts With Facebook and Google Ads 04.03.2019 29:45
Today we are taking a deep dive into the world of online advertising. So many contractors tell us on a daily basis that they have tried online advertising, whether it's through Google or Facebook, and they just don't get any results. We're here to tell you why you should or shouldn't advertise online. Also, we're going to share how to get leads in the door and money in your pocket. In this episode...
#29 How Being Humble, Positive, and Omnipresent Will Skyrock Your Business (Contractor Interview) 25.02.2019 44:44
Today we are interviewing Victor Aponte, the owner of MOG Improvement Services down in Atlanta, Georgia. Victor is going to share with us how simply being positive, truly humble, and omnipresent online and having a great business will skyrocket you to levels that you can't even imagine. These traits will help keep you motivated and moving forward when the cards are stacked against you. Putting you...
#28 Optimizing Your Revenue With Edin Cuskovic 18.02.2019 32:07
Today we have Edin Cuskovic on the show to tell us how to utilize your financial figures to grow your business. We're going to be talking about the numbers. We will also figure out what a lot of the common problems are with contractors. Edin is going to give some solid actionable items for 2019. At the end of the day, the best way to grow your company is to grow that bottom line because that's how...
#27 Start With A Single To Get To A Home Run (What's A Value Ladder) 11.02.2019 17:17
Today we're going to teach you how starting with a single can actually turn into a home run. Some of our most successful clients have a low price point service to get their foot in the door that leads to hundreds of thousands of dollars with that customer over a lifetime. We are going to walk you through the value ladder step by step. What's the value ladder? Don't worry, we'll teach you that as w...
#26 Video In 2019; Why and How 04.02.2019 24:07
Today we're talking about video. Why is it important? How do you do it? What are you even supposed to talk about? So many contractors today are shooting videos on Facebook Live and Youtube that have people calling them up for contracts without even needing to meet them. Stay tuned because we're going to show you how to sell and how to grow your business using video. In this episode, we talk about…...
#25 Testimonials! How To Get And Utilize Testimonials 28.01.2019 26:24
Today we are talking about testimonials. What is more important than having proof out there that you're making your customer's day? We're going to teach you how to use these testimonials properly online. Also, we're going to show you how to ask for testimonials. If you can leverage them on your website and your social media, these testimonials alone are going to sell projects. When you sell projec...
#24 The "Classic" Customer Horror Story (Don't Do This!) 21.01.2019 28:44
Today we're going to walk you through a project that Wayne just went through. The entire experience was a total disaster and it all started and ended with poor communication. We're going to walk you through what happened and have an open discussion about the communication side of things. If you don't communicate properly, no one will want to buy from you or work with you. Then we'll tie it all bac...
#23 How To Retain And Upsell Customers Through Gifts And Parties 14.01.2019 27:40
This episode is all about Giftology! Logan and Wayne give you some tips/tricks on how to get more business by giving. Giving back to your customers to build lifelong relationships and get referrals. You'll learn the right gifts to give, strategic gifting, how throwing a party for you client can easily get referrals, and the perfect time to send a gift. Links to resources: Gift-ology For more Contr...
#22 Our 5 Favorite Sales and Marketing Books Of 2018 07.01.2019 33:00
You are what you read! In this episode Logan and Wayne rate their top 5 Sales and Marketing Books of 2018. They share the lessons they learned and how they are applying it to growing their business. If you are looking for some inspiration or books to add to your wish list, this episode is for you. Links to resources: Way of the Wolf - Jordan Belfort The Compound Effect - Darren Hardy Extreme Owner...
#21 How To Recession Proof Your Business Through Marketing 31.12.2018 23:26
How do you position yourself to gain clients that are recession proof? In this episode, Logan and Wayne break down everything you need to know to become recession proof! You'll learn how to charge what you're worth, making sure you know your numbers, and how to create a premium experience for a high end customer. If you want to target the right customers for long term success this episode is for y...
#20 What We Learned From 2018 and What We're Planning For 2019 24.12.2018 40:09
If you aren't changing with the times you are sure to get left behind. Logan and Wayne discuss what they saw from a marketing perspective in 2018 and how to prepare for marketing in 2019. They talk about what worked, what didn't work, and their plans for 2019. You'll learn which Social Media site to use and how to use them, how to capture customer during the "awareness phase", how to maximize paid...
#19 The 5 Little Things That'll Make A Huge Difference In Your Business 17.12.2018 19:12
Wayne and Logan are back with a 5 little things that'll make a huge difference in your business. They may not seem like a big deal overall but every single thing you can do to make yourself stand out from your competition will help you win more jobs. Stop stepping over dollars to get nickels and take your contracting business to the next level you do not want to miss these 5 valuable and actionabl...
#18 Your True Competition (It's Not Who You Think) 10.12.2018 20:58
Today were talking about your competitors and it may not be who you think. In this episode Wayne and Logan examine how to decimate the competition and grow your contracting business. Customers can spend money on anything so you need to make sure you position your business in the best way possible. These actionable tips will ensure you putting your business and image out in the best possible way! F...
#17 How To Prequalify Leads Using Your Website And Save Hours Of Time 03.12.2018 24:40
If you are looking to improve your sales process, this episode is for you! Wayne and Logan break down how to qualify leads using your website and save hours of your work week by not having to drive out to potential clients homes only to find out they are just a tire kicker. They'll break down the exact steps you need to take in order to accomplish this and do some role playing to show you exactly...
#16 The Future Of Referrals: "Next Door" 26.11.2018 21:38
Referrals are the lifeblood of any business. But how can you go about getting more of them? Wayne and Logan teach you how to get the best referrals in person and online. They'll share some serious strategies for networking in person and online to get more real referrals. You'll also learn what NOT to do when you network in person. Consumers are searching for services "Near Me" more than ever so by...
#15 Marketing Is Always Changing, How Do You Even Begin To Keep Up? 19.11.2018 16:14
Wayne and Logan are back with another valuable episode discussing how marketing is always changing and how you can not get overwhelmed with the information overload that exists online. In this episode, you'll learn their recommendations for marketing your contracting business without becoming a jack of all trades. By hiring a team to help with marketing you can stay relevant and keep growing your...
#14 Why Using Google My Business Is Essential For Your Contracting Company 12.11.2018 26:38
If you are not listing your business on Google you are easily losing thousands of dollars every year. Logan and Wayne discuss using Google My Business is essential to contractors everywhere. You'll learn how reviews are becoming the most used resource by customers looking for a contractor and how to use the "Would you be willing?" strategy to get more legitimate reviews on your business listing. T...
#13 How To Get The Most Out Of Directory Sites (Houzz, Angies List, Yelp, etc.) 05.11.2018 9:30
A lot of contractors get the majority of their business through directory sites like Houzz, Home Advisor, Yelp, Angies List, etc. but what if we told you that you could be getting even more? Tune-in as Logan and Wayne discuss how to get the most out of listing sites and increase the leads and paying clients that're coming through these sites. Do you have questions? Comments? Ideas for new epis...
#12 The Importance Of Blogging (How To) 29.10.2018 9:56
Blogging is one of the simplest and most effective things that you can do to boost your contracting companies brand and standings in Google. If you don't know where to start, we're here to guide the path and outline exactly how to grow your contracting company through blogging. Do you have questions? Comments? Ideas for new episodes of Contractor Marketing Tips? Visit https://fullsailmarketin...
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