Content With A Purpose

Standing out as a small business can feel overwhelming — especially when you have limited resources. But here’s the truth: your story is your most powerful marketing tool. In this episode of Content with a Purpose , Gabby Rendon shares how minority entrepreneurs can use storytelling and content marketing to connect with the right audience, build trust, and grow their business authentically. You’ll...

In this episode, we dive deep into the world of SEO, uncovering why search engine optimization is so essential for minority-owned businesses. You'll discover three powerful strategies tailored to help you overcome unique challenges and seize new opportunities in the digital marketplace. We'll also highlight common SEO mistakes that minority entrepreneurs should avoid, ensuring your path to online...

In today’s episode, we will talk about a growth strategy that’s often overlooked by small businesses and entrepreneurs — especially in the rush to keep up with every new social media trend. Instead of burning out on endless content creation, we recommend focusing on collaborations. Or as we call them now, “collabs.” Today, we’ll dive into: What social media collaborations actually are Three big be...

Discover how to strike the perfect balance between cutting-edge AI tools and authentic, human-centered marketing in the fast-paced digital world. In this episode, we unpack why a thoughtful digital marketing strategy beats content overload every time. Learn practical ways to harness automation without losing quality and explore how genuine, people-first content can drive real business results—no m...

There’s a new wave of policy updates hitting Etsy and YouTube — and if you’re a digital creator or small business owner using AI tools, this one’s for you. In this video, we’re diving into what’s being called the “AI Slop Crackdown.” Both Etsy and YouTube are tightening their content standards to push back against low-quality, AI-generated, mass-produced content that’s flooding their platforms. Bu...

If your content isn’t converting the way you hoped, the problem might not be your strategy—it might be something deeper. In this episode of Content With a Purpose , we uncover 5 hidden reasons your content might be falling flat and share simple, soulful shifts to help you reconnect with your audience and reclaim your momentum. From emotional resonance and timing to voice and user experience, you’l...

As you know, I am a mentor for different non-profits, and one of them is the Junior Achievement Program. In this week’s episode, I had the honor of interviewing four amazing high schoolers who shared their journey as female CEOs, the challenges of starting a business, fundraising, handling their team and of course, learning how to delegate so their business could grow. I hope you enjoy the episode...

I will share Google's latest March update and unpack what it means for you and your SEO strategy. Then, I'll switch gears and focus on Pinterest, a treasure trove of opportunity often overlooked by marketers. We'll explore how to leverage Pinterest to drive serious traffic to your website or blog.

In this podcast, we'll be talking about everything you need to know about affiliate marketing, from what it is to how to get started. We'll cover topics like: What is affiliate marketing? How does affiliate marketing work? How to find affiliate programs How to create affiliate marketing content How to track your affiliate marketing results And much more! If you're interested in learning how to mak...

In this episode, I share with you how I ended up starting my own business and embracing the mompreneur path. The mompreneur concept started in the 1990s and now is a multi-million dollar industry that includes momfluencers too. The rise of the mompreneur is not only reshaping the way we think about entrepreneurship but also challenging societal norms and expectations. Mompreneurship creates contin...

Jamie Pridmore, shares with us how time management helps you achieve your goals as a busy mom and entrepreneur. Jamie is all about having clarity and structure in life. I learned so much from her about how to set family and daily routines to free your schedule and focus on your business. You are going to learn so much from her! Especially how bookkeeping can help you grow your business. I know the...

Today's guest is Kristen Vassor, a certified life coach that helps overwhelmed moms find a balance so they can achieve their goals. Kristen has a full-time job as a teacher and has a new baby who is 13 years apart from her daughters! So basically, she is experiencing being a new mom again, and at the same time, she has her coaching business. "I know I have my plate full, but the busyness is not ho...

Imagine starting a health journey to overcome childhood trauma, anxiety, and chronic stress and ending up with a new career that you love, excel in, and get recognized for! Isn't that amazing? Well, that's what happened to Janice Vilorio! In her quest to get fit and healthier, her passion found her. In this episode, we had a long conversation about her journey, challenges, and victories: -Cultural...