Content Is Profit

How do we connect a product with an audience? That's what we discovered in this conversation with our good friend Jack Born, founder of deadline funnel. Some of these conversation’s #GoldenBoulders were: 🔥 Lessons From His Weird Jobs Before Entrepreneurship 🔥 Understanding Direct Response Marketing & Becoming An Affiliate Marketer 🔥 The Role of Direct Response In The Marketing World 🔥And Much...

With the rise of social media and communities, content has become a must for businesses. When trying to market themselves one of the first thoughts that come to mind is content. In today’s conversation we discussed whether content is needed or not, to grow your business. Enjoy! Get Your Minimum Viable Content Cheat Sheet for FREE: www.contentisprofit.com Connect with BIZBROS: Join the Content Is P...

In this episode, we shared about the 10k giveaway and what were some lessons we learned from it. Enjoy! Get Your Minimum Viable Content Cheat Sheet for FREE: www.contentisprofit.com Connect with BIZBROS: Join the Content Is Profit’s Facebook Group! Facebook Instagram  Connect with FONZI: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the p...

One of the biggest misconceptions about content is that it only works if you have a massive audience. In this conversation, we explored how Travis Chappell has leveraged his podcast to meet some of the most impressive people in the world. Not just that, but also how he has used the podcast-gained network to build his business, including raising over $1M dollars in funding for his new company, Gues...

Join us as we discuss the reflections from a “not so nice” DM we got throughout one of our new connections. Get Your Minimum Viable Content Cheat Sheet for FREE: www.contentisprofit.com Connect with BIZBROS: Join the Content Is Profit’s Facebook Group! Facebook Instagram  Connect with FONZI: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to t...

Do you know anyone that’s worked with Sir Elton John or Elon Musk?  Sent people down to see the wreck of the Titanic on the sea bed? Or closed museums in Florence for a private dinner party and then had Andrea Bocelli serenade them while they eat their pasta? You do now. Steve Sims has crafted a space in the world as someone that can make things happen.  His “I Can” mindset has inspired many to go...

What does it mean to stand out in the marketplace? How can you rise above the noise and help others with your offers? How do you position yourself as an authority within your niche? All these and more are questions that we explored with legendary marketer, Todd Brown. In this “Hall of Fame” conversation we discuss his book “Your Big Marketing Idea” and how it can help you market your business. We...

Hall of Fame Episode #1: Chris Do! --- Marketing has been through a dramatic change in the last decade. In the past, marketing was tightly knit to advertising. Brands would pay the networks for ads and immediately see growth in their bottom lines. Transparency and access to information have changed the game for businesses. The playing field has been leveled, and customers are more educated than ev...

You don’t build 8 multi-million dollar businesses out of coincidence. It takes knowledge and deliberate action. Two things we set to gain from today’s conversation with our great friend, Dr. Terri Levine. She has been in business for over 30 years, and she has helped over 6,000 coaches and consultants hit 6 and 7 figures.  Here are some of this conversation’s #GoldenBoulders!  🔥 The Repeatable Pr...

Creator economy meets B2B. Top creators have found ways to build strong audiences, while B2B businesses have the knowledge to monetize such audiences. Every day the gap between the creator and B2B spectrum closes even more. B2B businesses can learn a lot about how to market in this creator economy by paying attention to what the top creators are doing. Today we distill some of these lessons. Enjoy...

The basis of good business is trust, and a revolutionary way to do that is by being nice. In this conversation we discussed how many people are leaving money on the table by not embracing themselves and being nice to others. Is not rocket science, but it must be addressed. Enjoy! Get Your Minimum Viable Content Cheat Sheet for FREE: www.contentisprofit.com Connect with BIZBROS: Join the Content Is...

When starting a business, many dream of the day they can have a big audience that trusts them and buys from them no matter what. But not many think about the power of building and having a tiny audience.  An audience that you can build a foundation with, give them personalized attention, and turn them into true fans. That’s what we talked about with our good friend, Ina Coveney, who has built a 6-...

Books are one of the best tools to build authority. Unfortunately, most people that write one don’t understand how to leverage it. That’s where our good friend, Chandler Bolt, comes in. In the last couple of years he has helped thousands of entrepreneurs publish their book and leverage them to grow their business. And that’s what we talked about in this conversation. Here are some of the #GoldenBo...

Most people are doing content just for the sake of doing content. Just because they “need to be out there” in front of their prospects. That has led to many people publishing what today’s guest, James Carbary, calls #CommodityContent So how do we move away from that and create compelling thought leadership content? That’s what we talked about in this conversation. Here are some of the #GoldenBould...

We joined the marketing space through the “funnel” world. Build a funnel. Drive traffic. Get passive income. Disclaimer: this is not a stab at Funnel Land. We love sales funnels and they are extremely effective when done right. But what we realized is that there is a little known activity that can drive revenue faster -and with less friction- on the early stages of your business rather than buildi...

Hey Fam, we honestly thought we would stay away from this topic, but after some clickbaity ideas, we decided to hit the record button and go over some marketing lessons from the Oscars attention grabbing event. In this episode we DO NOT agree with one another, except with 3 very specific lessons. These lessons will move your content closer to that revenue goal. Do not ignore them, as we have seen...

One of the methodologies to gaining “authority” status is by publishing a book. But the act of writing, publishing, and marketing a book can be overwhelming. That being said, the benefits from having a book to your name are beneficial: positioning, status, opportunities, sales, just to name a few. This and more is what we talked about with our good friend, Mario Fachini. Here are some of the #Gold...

One of the newest, most popular, approaches people are talking about when it comes to marketing is communities. It is no surprise communities are key when it comes to sustainable business growth. 1,000 true fans. Build your tribe. You’ve probably heard about it. That being said, how do you build a unique self-maintaining community of loyal brand advocates? Not just a top-of-funnel community where...

Can you imagine what lessons you can learn after producing over 4,000 podcasts? That’s what we set out to discover in this conversation with our good friend, and B2B podcasting authority, Matt Halloran. Some of this episodes #GoldenBoulders were: 🚀 Understanding And Operating Under Your Own “How” 🚀 What Is The Secret To Having Great Conversations? 🚀 How Can You Leverage Podcasting To Grow Your...

Fonzi has always been a fan of working at coffee shops.  Even when we had our fancy office, with fancy all you can drink coffee, wifi, equipment, and everything else you could think of, he still worked most of his time in these shops. After some convincing I started to try his method. No one expected what happened next, and the impact it had in our business. Here is the full story.  Enjoy! Get You...

What can 6 years of consistent action do for you? How much would you and your business grow from running a successful podcast for 6 years? That’s what we set out to discover with our good friend. Justin Schenck; host of the Growth Now Movement Podcast. We talked about:   🔥 How Podcasting Helped Him Build Some Of The Most Important Relationships Of His Life. 🔥 The 5 Different Types of People You...

There’s a new world out there… And we are not talking about a new planet; we are talking about the Metaverse. NFT land. Digital assets. Web 3. In the last couple of years, along with the rise of bitcoin, web3 has risen in popularity.  Many believe it is going to crash eventually; others believe it is the opportunity of a lifetime. But what does this all mean for businesses and creators? This is wh...

Two years ago, our mentor told us we could not do a show together. We highly respect this individual (he has even been a guest in our show), but the advice that day was that we could only pick ONE person to host the show. This sent us into "doubt mode"... "Should we still do the show?" we asked ourselves... This feeling has stopped many from publishing in the past. That's when we decided to ignore...

The skills required to build a successful 7+ figure business are not the same as the ones needed to maintain such growth. That’s what our good friend, Gabe Arnold, found out throughout his life and discussed with us in today’s conversation. After building a successful endeavor, he found himself bankrupt and without the support of many he thought were his friends. What took him to build another suc...

Cash is an exponential resource for your business. The constant or lack-off earning and investing of your monetary resources can make or break you. Therefore, you find businesses in a constant race to increase their profits. The constant pursuit of profitThat being said, a lot of people “know” what they need to do, yet they don’t prioritize those activities. Resulting in a lack of results when gro...