Olumide Yerokun
Consumers of Culture
Consumers of Culture is a show where culture meets commentary—from the perspective of Africans in America. Hosted by Olumide Yerokun, designer, creative director, and founder of Pidgin English Co., this podcast is your unfiltered guide to everything from business moves and brand drops to viral moments and cultural shifts. It’s where the diaspora links up to talk shop—music, fashion, art, influencers, identity, and the stories that don’t always make the front page but shape the culture anyway. From Daily Paper collabs to Giannis buying a candy company, from African creatives in the spotlight t
Author
Olumide Yerokun
Category
Podcast website
Latest episode
Sep 16, 2025
Where to listen?
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Episodes
Coastal Stories, Cultural Fashion & Global Tours -Episode 14 16.09.2025 24:20
In this episode of Consumers of Culture , host Olumide Yerokun dives into four stories shaping the cultural landscape: Polo Ralph Lauren x Oak Bluffs – A heritage-driven capsule celebrating Black coastal life and HBCU excellence. Footy Is Back – Arsenal kicks off the season, plus recording artist Pa Salieu’s surprising football connection. Corteiz Comes to America – London streetwear brand Corteiz...
Creative Courts, Racing Art & Rising Creators - Episode 13 26.08.2025 37:01
In this episode of Consumers of Culture , Olumide Yerokun highlights creative breakthroughs across sports, art, and digital culture. Discover how Anwar Carrots is steering the creative vision at K-Swiss Racquet Club, blending streetwear and legacy in fresh ways. - https://wwd.com/footwear-news/shoe-industry-news/k-swiss-names-anwar-carrots-creative-director-1237915175/ Catch the insightful Instagr...
From the Pitch to the Tunnel: Nigerian Wins, Collabs & Culture - Episode 12 21.08.2025 15:48
In this episode of Consumers of Culture , Olumide Yerokun dives into the latest highlights of African excellence on the global stage. We kick off with Live Breathe Futbol’s exciting new collection and collaboration with MLS, led by the visionary Ebun, who’s been redefining soccer lifestyle culture. - https://www.instagram.com/lbfutbol/ Next, we celebrate the Super Falcons’ historic 10th Women’s Af...
Threads & Voices – Where Art Meets the Mic - Episode 11 19.08.2025 16:29
In Episode 11 of Consumers of Culture , host Olumide Yerokun dives into the moves redefining the creative landscape. We spotlight: Temi Coker’s rise in fashion with jackets, scarves, and collabs with Verizon Business & Adobe - https://temicoker.co/ Recho Omondi’s Cutting Room Floor interviews with Telfar, Steve Madden, Brendon Babenzien, and more - https://www.instagram.com/omndi/ Topicals’ fo...
From Bricks to Boots – Where the Culture Lives - Episode 10: 12.08.2025 37:05
In this episode of Consumers of Culture , host Olumide Yerokun —designer, cultural narrator, and founder of Pidgin English Co.—unpacks how the African diaspora is showing up and taking ownership in spaces that matter. We’re covering: Corteiz x Nike Air Max 95 “Honey Blacks” 🐝👟 — Clint419’s latest collab that’s redefining streetwear on a global stage - https://www.instagram.com/p/DIjmOH7RqVC/?hl=...
From Pitch to Paint: Our Culture, Our Celebration - Episode 9 07.08.2025 25:05
In this episode of Consumers of Culture , host Olumide Yerokun —designer, cultural narrator, and founder of Pidgin English Co.—dives into four powerful stories showing how the African diaspora is shaping global culture in sports, fashion, and design. From Nigerian Heritage Night with the Houston Rockets to Live Breathe Futbol’s MLS collabs , we’ll unpack how representation and ownership are rewrit...
Black Ownership, Bold Moves & Cultural Collabs - Episode 8 07.08.2025 17:48
In this episode of Consumers of Culture , host Olumide Yerokun —founder of Pidgin English Co.—dives into the moves, moments, and mindsets shaping Africans in America today. From sports ownership to sneaker collabs, we’re talking about the people and brands rewriting the playbook. This week’s lineup: Issa Rae & Tems join the ownership group of San Diego Wave FC - https://www.sportsbusinessjourn...
Im Back... foreal this time Episode 7 31.03.2023 14:44
Olumide discusses coming back to podcasting and the highlights of 2022! Let's recap 2022 Quick Top Drops of 2022 Moruf’s NFT Music Project Canal Street - https://www.instagram.com/p/CXomI8Glhxs/ Joshua Kissi for LinkedIn - https://www.instagram.com/p/CZNKE4yPNyb/ Hanifa gets a Barbie - https://twitter.com/AnifaM/status/1496868630365184007?s=20&t=ZAkhobKEv5zbSDIT PotentKO and Clarks Original c...
Episode 6: We Back Baby!!! 17.07.2020 24:17
Been gone for far too long but we're back! In this episode, I touch on Beyoncé's Black Parade website - https://www.beyonce.com/black-parade-route/?q=&page=1&category=all Okayafrica's work environment LISTEN TO THESE WOMEN Ivie - https://twitter.com/ivieani Sinat - https://twitter.com/seenahgee Antoinette - https://twitter.com/AntoinetteIsama Oyinkan - https://twitter.com/kokot...
Episode 5: The Return of Phil ADE | Consumers of Culture 13.06.2019 20:46
In this episode we discuss Phil ADE aka ADE return to music with his new project ALWAYS SOMETHING.
Episode 4 - Lebron James “The Shop” | Consumers of Culture 13.06.2019 10:55
Episode 4 - Lebron James “The Shop” | Consumers of Culture
Episode 3 - Women’s History Month | Consumers of Culture 13.06.2019 8:31
Episode 3 - Women’s History Month | Consumers of Culture
Episode 2 - Jussie Smollett’s wild story | Consumers of Culture 13.06.2019 14:44
Consumers of culture episode 2
Episode 1 - Welcome to Consumers of Culture 13.06.2019 10:00
The very first episode of Consumers of Culture!
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