Mike Gelb

Consumer VC

Business EN ↓ 411 episodes

Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place. Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription. Mike also interviews founders that are building some of the most disruptive consumer facing co...

Author

Mike Gelb

Category

Business

Podcast website

www.theconsumervc.com

Latest episode

Jun 24, 2026

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Episodes

Steve Case (AOL, Revolution & Rise of the Rest) - Why He's Optimistic About Innovation in Secondary and Tertiary American Cities 15.11.2022

Thank you Tige Savage for the introduction to our guest today,  Steve Case . Steve is the co-founder / former CEO of  AOL . He also founded Revolution & Rise of the Rest. Revolution focuses on early-stage venture capital investments in technology-enabled businesses in the growth, venture and seed stages. Rise of the Rest is a nationwide bus tour to work with entrepreneurs in emerging startup e...

Joe Welch (In Good Taste) – How you can make money in wine and why he left tech to found a beverage company 08.11.2022

Thank you  Connor Ryan  for introducing me to our guest today,  Joe Welch , Founder & CEO of  In Good Taste . In Good Taste allows you to explore the world of wine with their eight 6-ounce bottle wine flights. We discuss: Why he left tech to start a wine company Can you make money in wine His focus on packaging and what he set out to accomplish with In Good Taste Zoom wine tastings during COVI...

Wayne Hu and Josh Constine (SignalFire) - The Current State of NFTs & Which Web2 media Platform is Best Positioned for Web3? 03.11.2022

Our guests today are  Wayne Hu  (Partner) &  Josh Constine  (Venture Partner & Head of Content) at  SignalFire . SignalFire is the first Venture Capital firm built from the ground up as a technology company. We discuss: The promises of the creator economy & how to invest in it Which Web2 media company is best positioned for Web3 The current state of the NFT market What is the metaverse...

Ben Jones (Haus Labs by Lady Gaga) - Inside Lady Gaga's Beauty Brand 01.11.2022

Our guest today is Ben Jones, CEO of Haus Labs by Lady Gaga. Haus Labs by Lady Gaga is Lady Gaga’s clean artistry makeup brand powered by innovation. Here's some of the questions I ask: How did you meet Lady Gaga and what was your first impression? and can you tell me about the founding story of what was originally Haus Laboratories? What was the reason she wanted to start a makeup brand? Lady Gag...

Katlin Smith (Simple Mills) - How She's Building a Next Generation Food Company 27.10.2022

Our guest today is Katlin Smith, founder and CEO of Simple Mills. Simple Mills are Clean, nutritious foods for a better life - it’s that simple. I’m a big fan of their products. We discuss the insight and inspiration behind founding Simple Mills, her approach to raising capital and picking the right investors, how consumer preferences have evolved since she first got started, her approach to nutri...

Eze Vidra (Remagine Ventures) - Investing in Israel, Media, and the Metaverse 20.10.2022

Our guest today is Eze Vidra, Managing Partner of Remagine Ventures. Remagine, focuses on a cluster of these interconnected sectors, specifically media, entertainment, sports, commerce and data. We discuss consumer tech investing in Israel, VR & AR, and different use cases when it comes to the metaverse. Without further ado, here’s Eze. We discuss: I know you’re very focused on Israel. Why has...

Abraham Shafi (IRL) - Building a community rather than an audience 18.10.2022

Our guest today is Abe Shafi, co-founder and CEO of IRL. IRL is Your group messaging app where you can Chat, create polls, post photos, and coordinate plans with your friends. We discuss: The founding story of IRL and the original thesis, growth, how they had to pivot their strategy during COVID, the approach to fundraising and where the company is currently at. Without further ado, here’s Abe. We...

Ashleigh Hinde (Waldo) - Building a brand with a product you can't see - contact lenses 14.10.2022

Our guest today is Ashleigh Hinde, Founder and CEO of Waldo. Waldo makes daily contact lenses without the hassle or price tag. We discuss how she’s building a brand with a product that you can’t see, how she approaches e-commerce and retail, and why she founded a contact lens company in the first place. Some of the questions I ask: What was the insight or pain point you went through that led you t...

Mike Hirshland (Resolute Ventures) - The state of pre-seed & seed investing 11.10.2022

Our guest today is Mike Hirshland, co-founder of Resolute Ventures. Resolute Ventures is a lead seed and “pre-seed” investor focused on backing and connecting a community of Founders who share an entrepreneurial spirit and energy. Some of their investments include Bark Box, Clutter, and Lumen. We discuss what pre-seed and seed investing is today, the opportunity within Web3, and how he builds conv...

Mike Senackerib (Dewey's Bakery) - How a 90-year old bake shop turned into a CPG powerhouse 06.10.2022

Our guest today is Mike Senackerib, CEO of Dewey’s Bakery. Dewey’s Bakery was founded in 1930 in Winston-Salem and was famous regionally for their baked goods. Fairly recently they opened a CPG line with lots of treats. Their cookies are incredibly delicious, not just saying that because Mike came on the show. We discuss the history of Dewey’s, why they decided to start a CPG line, approach to bak...

Mike Mayer (Windmill) - Building the smart AC Unit that's eye candy for your window 04.10.2022

Our guest today is Mike Mayer, Co-CEO of Windmill. Windmill is the smart, quiet AC unit that looks nice. As you can imagine, we discuss the wonderful world of air conditioning. How he co-founded Windmill with his brother if he had any intention of getting into the air condition business, his approach to getting Windmill off the ground, fundraising, new revenue streams, and releasing new products....

Matt Gibson (New Culture) - Creating Cheese Without the Cow 30.09.2022

Our guest today is Matt Gibson, co-founder and CEO of New Culture. New Culture makes animal-free dairy products that stretch, melt, and taste like the real deal through fermentation. We’re going to discuss why he made animal free cheese, what makes cheese cheese, how it’s different to other cheese alternatives, and his go to market strategy, which I think is quite unique. Some of the questions I a...

Noah Gray (Onda) - How he's Scaling Shay Mitchell's Tequila Seltzer Brand 27.09.2022

Our guest today is Noah Gray, co-founder CEO of Onda. Onda is a sparkling tequila brand famously co-founded by Shay Mitchell. We discuss how Onda came to be, how Shay became involved, the intersection of celebrity and consumer, his fundraising and retail strategy. Without further ado, here’s Noah. I ask him: How did you end up in the beverage space? What attracted you to build an RTD tequila brand...

Brent Vartan (Bullish) - How desires lead to opportunities & Bullish on Consumer Report 22.09.2022

Our guest today is Brent Vartan, Managing Partner of Bullish. Bullish is an investment firm and Brand Agency designed for consumer businesses living early in an S-curve. Some of their investments include Peloton, Harry’s and Warby Parker. Bullish just released their report “Bullish On Consumer: Operationalizing Demand-Side Themes for Better Outcomes ”. We will dig into the report and their three c...

Cristina Nuñez (True Beauty Ventures) - How to invest in beauty and personal care brands 20.09.2022

Our guest today is Cristina Nuñez, Co-founder and General Partner of True Beauty Ventures. Some of their investments include Maude, Crown Affair, and K18. Today’s episode focuses on how to invest and build a beauty and personal care brand. Without further ado, here’s Cristina. Some of the questions I ask her: Why start a fund only focused on beauty and personal care? What do you look for? Does a c...

Alison Cayne (Haven's Kitchen) - From founding a cooking school to creating a sauce brand 15.09.2022

Our guest today is Alison Cayne , who is the founder of Haven’s Kitchen . Haven’s Kitchen is a cooking school and a sauce brand that creates fresh sauces in easy-squeezy, lightweight pouches. In this episode we discuss: Why she wanted to teach others how to cook Founding Haven’s Kitchen in NYC Why she decided to launch your own sauce line Her approach to packaging and brand positioning How she got...

Chuck Newhall (NEA) - How he founded one of the most successful venture capital firms in history 08.09.2022

Our guest today is Chuck Newhall, who is one of the founders of New Enterprise Associates or also known as NEA. NEA is one the largest and most renowned venture capital firms in the world. The companies he financed have over $400 billion in revenues today. He’s also a Vietnam War veteran and earned many combat decorations including the purple heart and is an American hero.  Chuck released his late...

Nick Moran (New Stack Ventures) - Going from podcast to syndicate to fund, how he’s investing in founders outside major markets and the state of the current VC market 25.08.2022

Our guest today is Nick Moran, General Partner of New Stack Ventures. New Stack's mission is to invest in the Outsiders. Nick is also the host of The Full Ratchet. We discuss why he’s bearish about Web 3 short term, how he thinks about deploying capital in this current market and how he thinks about long-term sustainability of a company when he invests. Without further ado, here’s Nick. Some of th...

Sita Chantramonklasri (Siam Capital) - How to raise a VC fund as a first-time manager, what investing in sustainability really means and her due diligence process 23.08.2022

Thank you Oscar Adelman for the introduction to our guest today, Sita Chantramonklasri, Founding Partner at Siam Capital. Siam Capital is in search of innovation that betters people and the planet. We discuss how Sita got into investing, what it was like raising a fund for the first time, what investing in sustainability really means, and her underwriting guidelines. Some of the questions I ask Si...

Clément Pointillart (Verlinvest) - How do you examine brand equity, Why rummaging through the trash made him interested in consumer and Does product innovation matter in CPG 18.08.2022

Our guest today is Clément Pointillart, Executive Director at Verlinvest. Verlinvest is an international, evergreen investment company with over €2bn assets under management backed by families who have together built some of the world’s largest consumer brands. Their portfolio includes Oatly, Who Gives a Crap, Vita Coco and Hint. Clement leads the Verlinvest US office and am part of the Consumer P...

Jonathan Wolfson (Brainiac Foods) - What nutrients have been missing for kids and how he’s changing it 16.08.2022

Our guest today is Jonathan Wolfson, who is a serial entrepreneur and founder of Brainiac Foods. Brainiac Foods produces brain-boosting snacks with the nutrients young minds need. We discuss his framework for founding a company and the origin story of Brainiac and what he thought was missing from the market and his approach to building product and new SKUs. Without further ado, here’s Jonathan. An...

Susan Lin (Felix) - What consumer-driven means, what are real competitive advantages for companies, and why Felix raised $600 million 09.08.2022

Thank you Oksana Stowe for the introduction to our guest today, Susan Lin. Susan is a Partner at Felix Capital. Felix Capital is one of the premier consumer investors based in the UK. Some of their investments include Goop, Oatly, Peloton, Seller X. We discuss what consumer-driven means and how that’s even spilled over to B2B, difference when scaling a european company vs. U.S., what are real comp...

Ollie Forsyth (Antler) - The New Creator Economy, Web3 and what social platforms are most vulnerable right now 04.08.2022

Our guest today is Ollie Forsyth, Global Community Manager and Investor at Antler. The global venture capital firm enabling and investing in the world's most exceptional people from the earliest stages. Ollie recently published a piece called “The New Creator Economy: A guide on Web3 creator platforms”. We focus our conversation on his learnings while researching this paper and as you can imagine...

Mike Asem (M25) - Why the midwest the perfect place to launch and invest in consumer startups, diversity report insights and creating a VC board game 02.08.2022

Our guest today is Mike Asem, General Partner of M25. M25 is an early-stage venture firm based in Chicago, investing solely in companies headquartered in the Midwest. We discuss what movie got intrigued by venture capital, what’s misunderstood about investing in the midwest and the consumer landscape in that region, and his learnings since publishing M25 diversity report. Without further ado, here...

Jeff Nobbs (Zero Acre Farms) - How he's changing cooking oil for the better 26.07.2022

On today’s episode we’re talking about cooking oils. Thank you Craig Shapiro for the introduction to our guest today is Jeff Nobbs, who is the founder and CEO of Zero Acre Farms. Zero Acre Farms is on a mission to remove destructive vegetable oils from the food system. Zero Acre Farms is an oil that’s instead made from fermentation. Some of the questions I ask him: When did you start to care about...

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