Eric Lanel

Constructing Brands

Business EN ↓ 55 episodes

The Constructing Brands Podcast, hosted by industry marketing expert Eric Lanel, features insightful conversations with leaders and innovators in the built environment. Eric explores the strategies, challenges, and success stories behind iconic brands through captivating interviews. Each episode provides listeners with an understanding of the difficult decisions made by these leaders, how they approached those decisions, and what they would have done differently. The podcast focuses on the art and science of building powerful brand identities, covering topics such as brand positioning, custome...

Be sure to visit the podcast's website and support the creator: constructingbrands.com

Author

Eric Lanel

Episodes

Building Materials Companies | Leverage the Changing Trends in Housing, with Bill Asdal 13.02.2020 23:46

Episode 5: Leverage the Changing Trends in Housing, with Bill Asdal Building Materials Companies | Durability and Operating Efficiency in Housing Bill Asdal started his journey in the construction industry back in 1973 and built his business around strong fundamental principles that promote zero defects, employee fulfillment, continuous lead generation, and customer satisfaction. He honed his craf...

Building Materials Industry | The Future of Architecture, Engineering, and Design, with Matt Jarmel 06.02.2020 21:27

The Future of Architecture, Engineering, and Design, with Matt Jarmel Building Materials Industry | How to Win Work With AEC Firms Matthew B. Jarmel, AIA, MBA (Matt) is the managing principal of Jarmel Kizel Architects and Engineers, a leading provider of architecture, engineering, and interior design services based in Livingston, NJ. Jarmel Kizel provides a single point of accountability, to advi...

Building Materials Industry | Building Materials Trends in Architecture, with Joe Bruno 28.01.2020 38:52

Building Materials Industry | Building Materials and Structural Design Joe Bruno is an architect who specializes in residential and commercial. He has done a significant amount of projects for municipalities and school districts, and he involves himself in every facet of the process from conception through completion. Since Joe has a handle on engineering and execution on top of his specialization...

Building Materials Companies | A Modern Contractor's Perspective on the Building Materials Industry, with Alan Archuleta 20.01.2020 25:37

Building Materials Companies | Innovation vs. Application: The Challenges Associated with New Building Products Alan Archuleta started Archuleta Builders back in 2008, and as he approaches twelve years in business, his passion for construction has not waned in the slightest. Before starting his own business, he dabbled in residential, commercial, and even building materials. But after working for...

Welcome to Constructing Brands 10.01.2020 3:47

The building materials industry impacts our world in ways that many people will never realize. But it is an extremely difficult niche for manufacturers to thrive in, even when the market is flourishing. If you are responsible for the success of a building materials company, the Constructing Brands podcast is designed specifically for you. We aim to help you identify and solve the challenges that d...