Conscious Design Podcast™

Welcome to another episode of the Conscious Design and today we are going to be talking about how you can build brand legacy. Ian starts off by defining the term brand legacy and how it ties to launching a product. Ian then continues to talk about the importance to think about some long term goal and plan for it accordingly, but never expect for it to go smoothly. Ian continues to explain why bran...

What are the seven types of product specifications? In this episode of Conscious Design, Ian Peterman talk about the design specifications of a product. He continues to explain the parts that make up a design specification. Learn to find the right materials for the design specification. Find out the difference between the quality specification and testing stage. Get to know more about what documen...

You can make a prototype of your invention. You just need to know where to go. In this episode of Conscious Design, Ian Peterman talks about prototype shops and why they are the best choice these days. Ian talks more about a design firm. In this video, learn about the difference between a design firm and a shop. Find out some tips on how to make your prototype. ///////// Have a question you want u...

Welcome back to another episode of the Conscious Design and today we are going to be talking about what can you do to make your product more sustainable. Ian shares his tips on analyzing the impacts a product will or can have and adapting them to make it more sustainable. Ian also talks more about how reducing what you can without harming the quality of the product can help very much and he also s...

Want to know how to reduce product costs? In this video, Ian Peterman talks about labor and what you can do to decrease the expense in this area. Learn about the advantages of off-shelf parts in terms of budgeting. Get to know more about the best materials to used to minimize the cost of a project. Find out the difference between raw materials and methods of processing more. ///////// Have a quest...

Welcome to another episode of the Conscious Design and today we are going to talk about how does new product development fir into an overall business strategy. Ian begins with a discussion on increased market share and how you can use a new product to increase it. Ian continues to explain how a new product can help you increase your current revenue but what risks are connected with the financial s...

Ever wonder how long it takes to manufacture a new product? In this video, Ian Peterman talks about the importance of the areas and specifications of a product to determine the timeline. He mentions that time usually moves for a project due to different factors. Learn about the types of materials and how it affects in manufacturing the product. Find out how funding is crucial in the success of man...

Welcome to another episode of the Conscious Design and today we are going to be talking about building a legacy with a product company. Ian starts off by highlighting the importance of knowing your mission and also mentions how long-term planning can help you reach this ideal of yours. Ian also mentions how correctly assessing your impact is crucial to define. Ian the goes on and mentions some are...

How do you bring a product to market for less than $5000? In this video, Ian Peterman talks about how the number of parts can influence the overall cost of manufacturing and production. Ian shares tips on how to minimize packaging when producing a product. Learn about the importance of content to attract attention to your product. ///////// Have a question you want us to answer? Submit your questi...

Learn the importance of packaging and how it determines a product’s success. In this video, Ian Peterman talks about the purpose of packaging. He discusses the importance of packaging in the product presentation process. Learn about the target market you can focus on when it comes to packaging. Find out how customer’s first impressions are truly lasting. ///////// Have a question you want us to an...

Learn the importance of packaging and how it determines a product’s success. In this video, Ian Peterman talks about the purpose of packaging. He discusses the importance of packaging in the product presentation process. Learn about the target market you can focus on when it comes to packaging. Find out how customer’s first impressions are truly lasting. ///////// Have a question you want us to an...

What is a product specification? In this episode of Conscious Design, Ian Peterman talks about product specification and its importance to a project. Learn about the features that need to appear in a product specification section. Find out what CMF stands for and why it is a vital part of the product specification. Know more about all the areas included in working for a product specification. ////...

Learn about managing a developing new product. Ian Peterman shares his expertise in developing a product. He talks about the budget and how to manage it properly depending on ion the project’s size. Learn to choose the right people you hire for a project. Know when to get the experts for a certain project. Find out about the different types of projects you can encounter when developing a product....

Want to know if product development is a cost or an investment? Watch the video! Ian Peterman talks about why product development is more of an investment. Learn more about what features of product development defines it as an investment. Find out how to view investments and what you can expect from these. Ian gives away tips to consider during the product development process. ///////// Have a que...

Find out some signs that a product idea is likely to fail. In this video, Ian talks about the red flags you need to watch out for in product development. Learn about tips on legal protection. Know about the aspects that competitors are likely to take advantage of. Ian gives you tips on how to protect your product and develop it to grow your business. ///////// Have a question you want us to answer...

Want to reduce product design cost? You can do that! In this video, Ian Peterman talks about how to reduce product design costs. Find out why working with a good designer is beneficial to your business. Learn more about developing feasibility studies and road mapping. Ian gives tips about developing your scope of work in the project. ///////// Have a question you want us to answer? Submit your que...

Is it worth creating a new product prototype? Learn about the importance of prototyping. Ian Peterman explains why a new product prototype is beneficial to your business. Know some tips about what metrics to look out for when creating a new product. Find out about potential dangers that you may encounter in product development. ///////// Have a question you want us to answer? Submit your question...

How to make a product family? In this episode of Conscious Design, Ian Peterman talks about the concept of a product family. Learn about its benefits and how to start creating one. Find out some strategies that are easy to follow when it comes to creating a product family. Learn more about how to use these strategies in your business. ///////// Have a question you want us to answer? Submit your qu...

Learn about the risks associated with new product development. In this video, Ian Peterman explains the importance of pre-launch and post-launch. Find out what limitations come up in the legal and manufacturing department. Know more about the risks you encounter during post-launch. Get to know what you can do to avoid these risks. Ian talks about tips and strategies to protect your product. //////...

What is conscious design? In this video, Ian Peterman talks about conscious design. Learn about what this means in your business. Find out the importance of observation in the lifecycle of your product. Find out what it means to have a good relationship with your customers. Learn more about what are the inclusions of a conscious design. ///////// Have a question you want us to answer? Submit your...

Learn about the six areas in the product development process. Find out what these areas are about and how these can be useful to your business. In this video, Ian Peterman talks about each area of product development thoroughly. You will learn things from the legal department and how to go about protecting your product in the long run. Know more about good and bad design and their effects on your...

Can you launch a product on your own? In this video, Ian Peterman talks about the possibility of launching a product on your own. Find out what resources you will need to successfully launch your product. Learn some tips on what to watch out for when launching your product. Find out more if launching your product is a good idea. ///////// Have a question you want us to answer? Submit your question...

What are the essential elements of developing a successful product? In this new episode of Conscious Design, Ian Peterman talks about the elements for a successful product. Learn about the importance of research in this process. Find out the different types of designs and the importance of each. As you go deeper into the video, you will learn the essence of prototyping. Ian explains the importance...

In this episode of Conscious Design, Ian Peterman talks about rebranding and white labeling your products. Learn about the benefits of rebranding. Find out techniques when you start the process of rebranding. Know that you need to do the process correctly. Learn some tips on adding value to your brand. ///////// Have a question you want us to answer? Submit your question for a chance to get a shou...

Are you in a dilemma between improving your product or developing a new one? Ian Peterman gives you answers in this episode of Conscious Design. Find out how creating a new product is beneficial for your business. As much as developing a new product is good for your business, Ian gives you tips on the benefits of improving your existing products. Find out more about what you need to do with your p...