Compound Conversations

Yu-Ming Wu is a sneaker and streetwear media pioneer, entrepreneur, and co-founder whose fingerprints are on nearly every major chapter of sneaker culture's rise into the mainstream. Born in China and raised in New York's Lower East Side and Sunset Park after immigrating at age six, Wu grew up immersed in the city's overlapping immigrant, punk, and early hip-hop cultures — an upbringing that would...

From Buffalo basements to New York stages. From being shot and paralyzed… To becoming one of the most respected pens in hip-hop. On this episode of Compound Conversations, Set Free sits down with Conway the Machine for a raw conversation about survival, faith, art, and business. 00:00:00 — Welcome Home to the New Compound 00:02:20 — Growing Up in Buffalo & Learning From His Uncles 00:03:55 — R...

Before Paris. Before the runways. Before the celebrity co-signs. There was just a kid drawing, playing soccer, and refusing to choose one lane. On this episode of Compound Conversations, Set Free sits down with KidSuper founder Colm Dillane for a deep dive into creativity, risk, and building something that doesn’t fit into one box. From backyard games and basement fashion shows… To guerrilla marke...

In this episode of Compound Conversations, legendary rapper and actor Ice-T shares the story behind his journey from growing up in Newark and Los Angeles to becoming a pioneer of gangsta rap and a mainstay on network television. He talks about the 3 types of humans , the street lessons that shaped his "hustler" business acumen , and the profound impact of literary legends like Iceberg Slim on his...

In this episode of Compound Conversations, comedian Godfrey shares the story behind his journey from growing up in a Nigerian household in Chicago to becoming one of the most respected voices in stand-up comedy. He talks about the cultural influences that shaped his comedic style, discovering comedy in college, and the impact of legends like Richard Pryor and Red Foxx. Godfrey also reflects on the...

On this episode of Compound Conversations, Set Free sits down with Jae Tips for a conversation that blends streetwear, creativity, and cultural influence. Jae Tips has built one of the most recognizable voices in modern streetwear known for bold color palettes, fearless design choices, and a storytelling approach that turns every project into a personal statement. From his early days representing...

On this episode of Compound Conversations, Set Free sits down with Gorilla Nems for one of the rawest conversations yet — about addiction, redemption, branding, legacy, and turning “Bing Bong” into a billion-view cultural moment. From Fight Club domination to sobriety. From sanitation worker to viral icon. From street energy to global merch empire. This isn’t just a comeback story. This is discipl...

Before the sneakers. Before the sold-out Jordans. Before “Bike Air.” There was a kid in Laurelton, Queens drifting a Big Wheel in his grandma’s driveway. On this episode of Compound Conversations, Set Free sits down with BMX icon and Jordan Brand athlete Nigel Sylvester for a full-circle conversation about discipline, identity, legacy, and building something the world didn’t understand — until it...

In this episode of Compound Conversations, Set Free sits down with  film producer Rachel K. Fraser for an inside look at what it really takes to bring stories to life. From development to execution, Rachel shares how producers serve as the backbone of every great film — protecting the vision, aligning talent, and navigating the balance between creativity and logistics. She reflects on her journey...

In this episode of Compound Conversations, Set Free sits down with two-time NBA All-Star and cultural pioneer Baron Davis for an unfiltered conversation on basketball, style, and innovation. From his early days hooping in South Central L.A. to making history at UCLA and shifting the game in the NBA, BD breaks down how he combined streetball DNA with elite IQ, becoming a blueprint for the cultural...

April Walker didn’t just witness the birth of hip-hop—she helped dress it. From creating custom designs out of her Brooklyn shop to outfitting legends like Tupac, Biggie, and Mike Tyson, April's influence on streetwear and hip-hop culture is undeniable. In this episode of Compound Conversations, she breaks down her Brooklyn upbringing, the birth of Walker Wear, her styling era at Def Jam, and her...

Harlem’s own Smoke DZA joins Compound Conversations for a deep dive into his multi-layered journey—where hip hop, weed culture, wrestling, and fashion collide. From hearing Snoop Dogg's Doggystyle as a kid to ghostwriting hits for Sean Kingston, Smoke DZA shares how he went from battle rap ciphers to a respected solo artist with a fully branded identity as the “Kush God.”  He talks about his earli...

In this episode of Compound Conversations, Set Free sits down with hip-hop pioneer Daddy-O, the frontman of Stetsasonic, known as the first hip-hop band and one of the earliest groups to merge rap with live instrumentation, jazz, and philosophy. Daddy-O speaks candidly about the birth of sampling, the brilliance of Rakim, how Public Enemy’s sound was crafted in competition, and why today’s artists...

Compound Conversations welcomes Angelo Baque — founder of Awake NY, former brand director at Supreme, and one of the most influential creative storytellers in modern street culture. In this episode, Angelo breaks down his journey from Queens latchkey kid → downtown creative → brand founder, sharing wisdom on authenticity, creativity, street culture, fashion, art direction, and the business of buil...

In this episode of Compound Conversations, Set Free sits down with the legendary Futura — the artist who helped shape the foundation of modern graffiti and redefine what street art could be. From painting NYC subway cars in the '70s to collaborating with punk bands, fashion houses, and global brands, Futura shares his story of artistic evolution, rebellion, and timeless relevance. They discuss the...

In this episode of Compound Conversations, Set Free sits down with Hebru Brantley, the Chicago-born artist whose work has redefined how we see heroes, Black identity, and imagination. Known for his signature character Flyboy, Hebru opens up about his early influences in comics and graffiti, the evolution of his storytelling, and why his art lives at the intersection of fine art and futurism. From...

In this episode of Compound Conversations, Set Free sits down with Steve Rifkind, the founder of Loud Records and one of the most influential executives in hip-hop history. From signing Wu-Tang Clan, Mobb Deep, and Big Pun, to launching marketing powerhouse SRC and breaking artists like Akon, Rifkind reflects on his unique approach to artist development, street-level marketing, and building real c...

In this episode, we sit down with DJ Clark Kent — the legendary producer, sneaker connoisseur, and cultural architect whose fingerprints are all over hip-hop's foundation. From his early days growing up in Brooklyn to sharing turntables with Grandmaster Flash at age 11, Clark shares rare stories about his rise as a DJ, his obsession with sneakers, and how he helped shape the sound, style, and soul...

In this episode of Compound Conversations, Set Free sits down with Joseph Patel — Emmy and Oscar-winning writer, director, and producer — to talk about the power of storytelling, the importance of cultural preservation, and his lifelong love affair with music.  From documenting the rise of hip-hop as a journalist, to co-producing Summer of Soul with Questlove, to directing the A Tribe Called Quest...

In this episode of Compound Conversations, Set Free sits down with iconic DJ and producer Statik Selektah to talk about the moment the turntables stopped and the beat machines took over. Statik breaks down how he went from crushing mixtapes during the golden era to crafting albums for legends like Nas, Q-Tip, Freeway, and Styles P. He opens up about leaving the mixtape hustle behind, how DJ Drama’...

In this episode of Compound Conversations, Set Free sits down with Greg Yuna, the Queens-born jeweler whose name has become synonymous with luxury, precision, and culture. From boxing to bodega life, to an unexpected entry into the jewelry game, Greg shares how he transformed a chance opportunity into a world-recognized brand. He talks legacy, New York hustle, working with A-list clients, and why...

In this episode of Compound Conversations, Set Free sits down with Brooklyn-based artist Danny Cortes, whose intricate miniature models of NYC bodegas, graffiti walls, and ice cream trucks have gone viral across the art world. What started as a creative outlet during the pandemic became a full-fledged movement — blending nostalgia, storytelling, and raw craft.  Danny opens up about growing up in B...

In this episode of Compound Conversations, Set Free sits down with Steven Barter — the visionary behind the streetwear brand Barriers, known for weaving Black history and cultural empowerment into every thread. Barter opens up about his journey from Queens to creating a globally recognized movement rooted in resistance, truth, and storytelling. From his early influences to navigating the fashion w...

Johnny Nunez is a legendary celebrity photographer whose journey from abandonment and foster care to becoming the go-to lensman for icons like Jay-Z, Nas, and Naomi Campbell is nothing short of cinematic. Raised in a Puerto Rican household after being rescued from a dangerous early childhood, Johnny endured racism, poverty, and personal loss before discovering his passion for photography. A life-c...

Before she was running PUMA, she was building relationships, crafting stories, and learning every layer of the business. Tara McRae’s journey to the top wasn’t about shortcuts—it was about deep insight, emotional intelligence, and a relentless drive to create impact. As President of PUMA North America, she now leads with a people-first approach—balancing numbers with nuance, and business growth wi...