Shana Lynn Bresnahan
Community Creators with Shana Lynn
Entrepreneurs and online business owners can no longer grow with great marketing alone. If you want to scale your course, membership, or coaching program, I’ll teach you how to maximize your profit and multiply your impact by creating a thriving online community. Be sure to connect with me on IG: http://instagram.com/shanaspeaksI’ve spent over a decade working with top brands and entrepreneurs to cultivate thriving online communities and empowered community teams that increase their reach, retention, and revenue. This podcast is a space for community creators like you and me to share our insig...
Author
Shana Lynn Bresnahan
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
The Key Onboarding Step You're Missing 06.09.2022 21:21
Do you have a good onboarding process? In this episode, Shana explains one key step you may be forgetting. Key Takeaways - The onboarding process will determine the success of your users long-term (01:18) - Always be onboarding (03:03) - The ripple effect of a great onboarding process (07:35) - Preparing the existing community to welcome new members (11:06) Additional Resources: - Join the waitl...
Secret Strategy to Get New Members Showing Up & Taking Action with Susan Bradley 30.08.2022 29:31
If you want to know how to get your members engaged, activated right away, and showing up to your live calls, this episode is for you. Susan Bradley is revealing a strategy she uses to run new member calls that is leading to fast action and a 90% show-up rate. Key Takeaways - Meet Susan Bradley (01:01) - The best community Susan has been part of (04:18) - How to run new members calls (07:09) - The...
The Secret of 7-Figure Business Owners 23.08.2022 17:23
What does it mean to be a 7-figure business owner? It doesn't always mean 7-figure profits. In this episode, Shana passes on her wisdom and experience from being an entrepreneur for over 10 years. Key Takeaways - Who is a 7-figure business owner? (00:48) - Revenue is all good, but what’s your profit (04:48) - Setting aside money for taxes and business savings (07:31) - Working backward to dete...
Resolving Customer Support Issues | The Good, The Bad, & The Ugly 16.08.2022 24:24
Learn how 2 companies' customer service experiences had a huge impact on my opinion and probability to use them in the future. What's the difference? Find out in this episode. Key Takeaways - The tale of 2 customer experiences (01:11) - It is inevitable to make mistakes – how do you resolve them (06:48) - How to respond to customers strategically (10:29) - 2 things to always remember (16:1...
The Accountability Challenge That Creates More Results, Better Stories, & Stickier Members 09.08.2022 25:06
Are you struggling to keep your members engaged and making progress? In today's episode, Oonagh Duncan shares a simple accountability challenge that has her members making more progress, leading to better testimonials and higher retention. Key Takeaways - The best community Oonagh has been part of (03:34) - Creating a unique culture in your online community (06:14) - How an accountability chal...
4 Keys To Increasing Conversions from Your Free Group 02.08.2022 9:55
Want to know how to get more conversions from your free community or Facebook group? In this episode, Shana shares 4 keys to increasing sales in your free group. Plus, she is soapboxing on 3 little words that can hold you back from getting more conversions. Key Takeaways - It’s ok to be ‘salesy’ (01:05) - The best way to sell is through connections (03:33) - Create awareness of the need for a sol...
3 Ways to Leverage Member Success Calls In Your Program 26.07.2022 13:24
This 15-minute strategy could be your invitation to fewer refunds and higher retention. I'm going to tell you what it is and 3 ways you can leverage it in your online program. Key Takeaways What is a member success call? (01:07) How to use these calls in your program (03:57) Onboarding is a great time to welcome new members with a call (04:03) Reactivate your members with a call (05:08) Call t...
The 3 Types of Instagram Reels to Grow Your Audience, Email List, and Sales 19.07.2022 51:29
Instagram expert Tracy Harris breaks down the three best types of reels you need to be doing to grow your Instagram community, email list, and get more customers. She also shares some of her best tips from growing her own community, Mums With Hustle. Key Takeaways - Mums with Hustle group (08:32) - How culture impacts your community and your business (18:45) - How an Instagram reel is the fastest...
Stop Hiding Your Cancellation Process 12.07.2022 12:25
Stop hiding your cancellation button. This strategy some business owners use to help their business is actually hurting it in the long run. I'm sharing 3 reasons you need to change your mindset around your cancellation process and leverage it to your advantage. Key Takeaways - Refining your cancellation process (01:01) - Hiding your cancellation process doesn't help with retention (01:46)...
4 Community Building Lessons from Target 05.07.2022 12:18
There's a lot we can learn from traditional brands and businesses about how to build communities online. I've recently been observing how Target cultivated its community. Now I'm sharing 4 lessons you can apply to your online business that I learned from watching Target. Key Takeaways - Create exclusivity (01:56) - Build culture by sharing your values (04:04) - Curate conversations (06...
Online Networking Events That Get Your Community Showing Up 28.06.2022 32:20
If you're an online course or membership owner, you're always looking for ways to create more connection among your members. One of the best ways to do that is with online networking events that bring your community together to brainstorm and connect with each other. But how do you structure an event that's effective and fun? Suzi Dafnis breaks down the framework she's been using t...
Creating Connection in Your Online Community With the 5 Love Languages 21.06.2022 14:06
Gary Chapman's book The 5 Love Languages isn't just for showing you how to have a better marriage. In this episode, I'll share why you need to know these love languages and how to leverage them to create stronger connections in your community. Key Takeaways - Words of Affirmation (02:25) - Quality Time (05:02) - Acts of Service (07:30) - Receiving Gifts (09:03) - Physical Touch (11:28)...
Why Engagement Isn't the Goal 14.06.2022 12:13
Most community creators and leaders are focused on creating more engagement in the group. The majority of their energy is focused on that goal. But engagement isn't the goal. Progress is. Key Takeaways: Why your goal shouldn't be to create more engagement (00:51) Engagement isn't always positive (02:25) Engagement doesn't mean progress (03:54) Engagement can be a distraction (07:27...
How to Build an Online Community Without a Private Group w/ Sarah Williams 07.06.2022 24:15
Do you want to have an online community for your business, but you don't want to manage a private group? In today's episode, Sarah Williams shares how she has created a community with her audience and buyers without having a private group. Key Takeaways: - Sarah's favorite community (03:35) - How to create a community outside of a private group (07:30) - Creating a special VIP experien...
When to Shut Down a Free Facebook Group 31.05.2022 14:04
Should you revive, realign, or shut down a free Facebook group? Ask yourself these 5 questions to see if it is worth your time and energy to continue on or is it time to shut it down. Key Takeaways: - Is the purpose of the group in alignment with our current purpose (02:28) - Is there a big culture gap (04:12) - Are the people in the community ideal for your future offers (06:27) - Is there a cl...
3 Reasons Why Community Managers Are Essential to Your Online Business 24.05.2022 9:48
The most important role in your business is a community manager because they represent your company, build relationships with your community, and have a direct impact on your retention and your profits. If you haven’t been thinking about the role of a community manager like this, listen to this episode to learn the 3 big reasons it is important and its weight inside your programs! Key Takeaways:...
The 3-Minute Method to Segment New Community Members w/ Jamie Bright 17.05.2022 32:22
Delight your customers, improve your sales messaging, and automatically segment your new online community members with this 3-minute welcome process! Our guest for this week, Jamie Bright, runs masterminds for successful entrepreneurs who thrive in online communities and are committed to getting out of the hustle mentality and into a lightweight, profitable business through intentional lifestyle d...
Is This "Top" Business Trend a Threat to Your Community? 10.05.2022 9:17
What kind of experience do you want to create for your community members and customers inside of your online business or program? The most likely is that you want to create a business that is successful and efficient, but also one that people enjoy being a part of. In this week’s episode, I’ll disclose the reasons why you should stop trying to automate everything and start doing unscalable actio...
Navigate Change in Your Community Like a Pro 03.05.2022 12:25
Are you ready to address change inside of your community? In this week’s episode, we'll be discussing how to prepare your community for big changes since we want them to feel like they're a part of it. I'll be disclosing a community management strategy that has been used in corporations for a long time, so you can adopt change without feeling overwhelmed and lost. This strategy will...
Can Voice Broadcasts Boost Your Community Engagement Rate? w/ Janice Anderson 26.04.2022 21:53
Are you familiar with voice broadcast technology? What if I tell you it can be a powerful tool that can be used to create that thriving community you dream of. In this episode, I had an insightful conversation with our genius guest Janice Anderson, the founder of Significant Life, a community for Christian women. She shares her passion for voice broadcast technology, and the reason why she belie...
The BIGGEST Mistake Community Managers Make... 19.04.2022 8:13
Today, we are going to learn about setting boundaries and investing your time and energy into those who will bring you the most benefit. If you're looking to create a successful online program, this podcast is a must-listen! You'll also learn the importance of keeping your customers satisfied and the consequences of not doing so... Listen and enjoy! Key Takeaways: - The biggest energy s...
Is Conflict Hurting Your Community? 12.04.2022 7:49
As an entrepreneur, are you afraid of facing conflict inside your community? You probably believe that conflict will only bring bad things to your business and your members, so you prefer to ignore it or let it go. However, if you treat it and handle it properly, this can be an excellent opportunity to strengthen your community in a way you can’t imagine. In this week’s episode, I’ll be sharing...
Stu McLaren Shares the Secret to Member Progress 05.04.2022 39:20
If you have an online course, membership, or group program, you know how important it is to make sure that your clients are making progress. But how do we make that happen? How do we take our members from overwhelmed to confident in their best next step? And more importantly, how do we make sure they recognize the progress they’ve made? In today’s episode, my special guest is the world’s leading...
Best Way to Increase Your Client Retention FAST 29.03.2022 6:05
One of the biggest challenges business owners face is finding a way to retain their online community and give them worthwhile reasons to stay long-term. It’s essential to make them feel they’ve made the right choice and let them know the experience will be unforgettable from the beginning. Today, I would like you to slow down and look at two aspects that are necessary to reduce turnover and incr...
The Community Development Life Cycle (Full Breakdown) 22.03.2022 15:33
Have you ever wondered how you can help your community work towards a common goal in your business? While having the four pillars of the Community Cultivated™ framework in place is key to making that happen, there are other aspects you should take into consideration. Today, I’ll be talking about one of them: The Community Development Life Cycle. I’ll break down this cycle into four phases so you...
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