Coming About with David Paragamian

In part two of their conversation, David Paragamian and Ray Rosti, President of Klick Media, shift from career lessons to the pressing issues shaping healthcare marketing today. Ray shares his perspective on omnichannel strategy, why it’s less about buzzwords and more about connected data, and how success comes from building step by step rather than chasing a perfect end state. The discussion also...

In this first part of the conversation, David Paragamian sits down with Ray Rosti, President of Klick Media at Klick Health, to explore his journey into healthcare marketing and leadership. Ray shares how he went from an uncertain college student to a pioneer in digital media, drawing on influences from his modest upbringing, early jobs in pharma and insurance, and the rise of internet marketing....

In Part Two, David continues his inspiring conversation with Olga Fleming, CEO of Marina Maher Communications. This episode explores how Olga carried forward the legacy of MMC’s trailblazing founder while ushering in a new era of innovation and cultural transformation. Olga reveals how she led a bold agency rebrand rooted in collaboration and inclusion, explains the balance of human-first values w...

On this episode of Coming About, David Paragamian sits down with Olga Fleming, the CEO of Marina Maher Communications and one of the most respected voices in the PR and communications industry.  Olga shares her unconventional path from aspiring diplomat to award-winning agency leader, opening up about the pivotal moments that shaped her journey. From her early days navigating client service in a p...

In the second half of this insightful episode, David continues his conversation with marketing powerhouse Grace Tobin. Grace shares her brave pivot from big pharma to biotech, where she launched their sole product and shaped a new post-pandemic market. You'll hear her experiences leading global billion-dollar brands, managing massive budgets and teams across continents, while making strategic bets...

On this episode of Coming About, David sits down with Grace Tobin, a seasoned marketing leader in the pharmaceutical industry. Grace shares her incredible career journey, from unexpectedly falling into pharma right out of college to pivoting across roles in sales, marketing, and global strategy. Despite initial challenges, Grace found mentors who guided her in becoming a "corporate citizen" and ma...

In the second part of the podcast, David turns the conversation to Bill Veltre's personal career highlights, asking him to share an example of work he's particularly proud of in terms of the impact on patients and brands. Bill reflects on a pivotal campaign early in his career that profoundly impacted patient education and brand awareness, delving into the innovative tactics used to cut through th...

In this week's episode of Coming About with David Paragamian, Dave sits down with Bill Veltre, the Executive Vice President and Head of Media at Deerfield Agency. Bill is a healthcare marketing veteran with nearly 20 years of experience, including leadership roles at top companies like Publicis, AbbVie, Bristol Myers Squibb, and now Deerfield Agency, where he has overseen major brand launches and...

In the second part of this insightful episode, David poses a thought-provoking question, acknowledging the common perception that the highly regulated and scientific nature of the healthcare industry can constrain creativity in advertising and storytelling. Christian Bauman, with his unparalleled creative expertise, offers a refreshing perspective on transcending these perceived limitations by del...

In the latest episode of Coming About with David Paragamian, the podcast dives deep into the world of visionary creative leadership and its profound impact on the healthcare industry as David welcomes Christian Bauman, a renowned creative force and passionate advocate for health. With an illustrious career spanning over two decades of pushing boundaries and driving transformative change, Christian...

Dive back in with media trailblazer Dr. Susan Dorfman, President & CEO of CMI Media Group, for more leadership lessons and insights. Having built a culture of constant innovation at CMI, Susan explains how new ideas permeate daily work to drive growth. Hear her strategic vision as Susan details how embracing a challenger mindset fuels their responsive and targeted media plans. It sharpens CMI'...

David welcomes Dr. Susan Dorfman, the strategic leader behind CMI Media Group's success as the #1 media planning agency for the life sciences. Tune in for an illuminating discussion with this innovator, who is guiding CMI's global healthcare clients by pioneering data-driven approaches. Recognized for excellence, Susan brings over 20 years of spearheading targeted, measurable strategies that engag...

In part two of their discussion, Risa takes a moment to express gratitude for the incredible path she has traversed across media, marketing, and pharmaceutical industries. From leveraging emerging technologies to guiding top brands, she has much to be thankful for. The discussion also turns to Risa's most recent pivotal move - the brave decision to step away from a major company and launch her own...

On this week's episode of "Coming About," David speaks with Risa Wexler to discuss the key transformational moments that have led her to become a pioneer and leader in the world of media, technology, and digital transformation. With over 20 years of experience across both agencies and leading CPG and pharma companies like Pfizer, Risa has not only witnessed emerging technologies and trends come an...

In the episode's second half, Kathleen provides rare insight into her role, advising the CFO and leading operations at Novo Nordisk. After years of driving marketing innovation, she took on the challenge of moving into the CFO's office and focusing on finance and operational strategy. Learn how Kathleen leverages her creative marketing lens in this new capacity to help align financial planning wit...

Discover how one leader is driving change through innovation and insight. On this week's episode of Coming About, Kathleen Herowanto shares her journey to become Senior Director and Executive Strategic Advisor at Novo Nordisk. With over 15 years of experience in global branding and communications, Kathleen has leveraged creativity and strategy to transform marketing for pharmaceutical, insurance,...

David wraps up his conversation with Ed Mitzen, the founder of the Fingerpaint Group, a leading advertising agency that specializes in marketing in the pharmaceutical, health and wellness sector. Ed has shared his remarkable story of how he pivoted his career, started his own agency, and became a successful entrepreneur and author. He has also revealed his passion for philanthropy, his philosophy...

In this episode of Coming About, David welcomes his old friend, Ed Mitzen, a man who has achieved remarkable success in both business and philanthropy. Ed is the founder and CEO of Fingerpaint Group, a leading advertising agency that specializes in marketing in the pharmaceutical, health and wellness sector. He is also the co-founder of Business for Good, a nonprofit organization that supports soc...

David wraps up his conversation with Dan DiVito, the marketing leader who has launched and led successful pharma brands across various therapeutic areas and markets. In part two, David and Dan dive deeper into how Dan has navigated the cultural differences between large and small organizations, and how he adapted his style and approach to different situations. They also learn how Dan plans to use...

Coming About is the podcast where David Paragamian explores the stories and insights of leaders who have navigated the twists and turns of their careers. This week, he is thrilled to have Dan DiVito as his guest. Dan is a seasoned marketing leader in pharma, who has worked with both established and emerging companies. Dan has a track record of launching successful brands across various therapeutic...

In the conclusion of Dave's conversation with Chris Kuenne, they dive into the topic of leadership and how it differs from management. Chris shares his insights on how leaders can shape the future with conviction and courage, and why every leader needs a mentor to guide them. He also reveals the four types of founders that he identified in his book Built for Growth, and how each one has a distinct...

In the premiere of Coming About, David welcomes Chris Kuenne, a best-selling author, entrepreneur, and growth expert who has built two remarkable businesses: Rosetta and Rosemark. Chris has a unique perspective on customer motivation and personalization, and how they can drive enterprise growth and customer lifetime value. He shares his stories, lessons, and tips on how to build a business that is...