Colours of Social Media

Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Is your digital marketing business truly safe online? 🔐In this episode of Colours of Social Media, Enoch "RobotBoy" Appiah Jr. sits down with Eric K. Mensah — a Cybersecurity and Financial Crimes Specialist — to talk about the cybersecurity threats that digital marketers in Africa and beyond are most vulnerable to, and exactly what you can do to protect yourself and your clients. Whethe...

Are agencies overlooking the power of uniting creative and distribution? In this thoughtful conversation,  @DannyGreeff  of RebelRebel reveals how Social Display Advertising is quietly transforming digital strategies—especially in Africa’s dynamic media landscape. Key takeaways:- The intertwined origin stories of RebelRebel and social display innovation- Why agencies must break down silos between...

In a digital world obsessed with virality, loud content, and overnight growth, many small businesses are visible—but not intentional. In this episode of Colours of Social Media, host Enoch Robotboy Appiah Jr. (  @iamrobotboy69  ) sits down with Priscilla Osei-Wusu (Comms Girlie) to talk about what it really means to build awareness without the noise. Priscilla shares her perspective on intentional...

Akosua Adoma emphasises the importance of consuming content that inspires and empowers, particularly for women in underserved communities. She highlights how seeing other women achieve great things motivated her and can inspire others to pursue their goals and create impact in their communities. Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

In this episode, host Enoch "Robot Boy" Appiah Jr. is joined by Akosua Adoma of  ⁨@AkwaabaApp⁩  , a digital marketer dedicated to community-driven growth and placing purpose at the heart of marketing. Akosua shares how she crafts campaigns that move beyond hype, leveraging authentic storytelling to empower underserved communities and fuel economic inclusion in emerging markets. The conve...

Want to venture into Digital Marketing? Just do it!

In this flashback episode, Michael Bedzra send listeners through how to earn GHC 800 in 2 weeks if you start learning Social Media Marketing today.

In this Flashback episode, Michael outlines how he got into Digital Marketing. Starting as an Intern at Workspace Global. Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Solving Ad Fatigue with Rewarded Attention by AdTones. Listen to the full episode here: https://open.spotify.com/episode/4hMi5txm0Ws01viJ658qDD?si=Tw1Smn2LTLSz4iHcRGfEAA Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Yaw is the Ops Lead in the commercial rollout of AdTones, an Ad Tech that rewards the audience for their attention. Yaw explains how AdTones works. Listen to the full episode here: https://open.spotify.com/episode/4hMi5txm0Ws01viJ658qDD?si=Td9py8q5TmSjI_cTyuZ2qA _______________________________Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy _______...

Five years ago, Michael Bedzra was just volunteering at Mobex 2019, and was handed a Twitter account with zero experience. Within two days, the event's hashtags were trending number one in Ghana. That single moment sparked something big, leading Michael to land his first shot at Workspace Global with no marketing degree, just pure drive. In this revealing episode of Colours of Social Media, Mi...

Yaw talks about how it all started for him in this flashback episode. Watch the full episode here: https://youtu.be/PZD5-YOmVx8 Buy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Bing-watch August's episodes featuring Alex Lartey and Naomi Yeke.

From BildX Studios, this is Colours of Social Media — the podcast for marketers who believe in digital. In this flashback clip, Naomi Yeke (Product Marketer & PR/Comms Specialist) breaks down one of the most important lessons in copywriting: the difference between features and benefits. Most businesses focus on what their product does… but what customers really want to know is how it makes the...

Support the Show Buy a cup of Coffee for Enoch and his Guests: Follow Yaw Antwi Owusu on X ⁠ ⁠Watch this Episode on YouTube In this episode, I’m joined by Yaw Antwi Owusu,  ⁨@yawantwiowusu⁩  , a Product Ops leader working at the intersection of media, technology, and growth. Yaw is currently leading the commercial rollout of Adtones in Ghana, a telco-powered audio advertising platform built with M...

We’re rewinding the tape for a gem you don’t want to miss. In this flashback episode, Naomi Yeke breaks down the FAB Framework (Features–Advantages–Benefits) and how you can use it to craft product descriptions that actually sell. If you missed it the first time, here’s your chance to catch up on one of the most practical episodes we’ve had. _________Support the ShowBuy a cup of Coffee for Enoch a...

Struggling to convert website visitors into buyers with your e-commerce product descriptions? This flashback by Naomi Yeke reveals three essential "low-hanging tweaks" you can implement today! Learn why you should always use simple language that people can easily understand, like saying "you can swim with this" instead of "water resistant". Discover how to make your c...

On this episode of Colours of Social Media podcast, host Enoch Robot Boy Aia Jr. is joined by Naomi Yeke, a product marketer and PR and communications specialist, for her podcast debut. They delve into the critical topic of product descriptions and their impact on sales, exploring how these often-overlooked elements can either drive conversions or quietly hold brands back. Naomi shares her experti...

Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Alex talks about how to be a Leader in Digital Marketing. How to Support Colours of Social Media Podcast Leave Review ***** Donate via https://buymeacoffee.com/iamrobotboy

How can you support the show 1. Leave Review ***** 2. Visit buymeacoffee.com/iamrobotboy to donate.

Support the Show Buy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy ------- This episode features Alex Offei Lartey, an award-winning digital innovations and marketing communications professional with over 14 years of experience, currently heading Digital Marketing and new product development at AT Ghana. Defining Leadership: Lartey defines a leader as anyone put in...

Welcome to Colours Social Media! In this insightful episode, host "Enoch RobotBoy" Appiah Jr. sits down with digital marketing expert Emmanuel S. Avotri Jr. to unpack the tension between automation and emotion in the AI-powered era. They explore how brands are adapting, crafting campaigns, and staying relevant as artificial intelligence rapidly evolves. Discover how AI has transformed di...