Collective Clicks: Digital Marketing for Real Estate Investors

“PPC doesn't work in my market" is the ultimate sign of an operator who gives up too early. Adam Whitney breaks down the mathematical significance of median performance lines and explains why quitting a channel before hitting 90 days is total business suicide. Adam is a combat Marine veteran, former military intelligence officer, CEO of 7 Figure Flipping, and founder of Blackjack Real Es...

Most wholesalers treat dispositions like an administrative duty or a data-blasting routine. Daniel McClam transformed dispo into a systematic sales funnel that actively drives higher assignment fees on every contract. Daniel is a commercial real estate veteran, major market wholesaler, and the founder of InvestorBase. He specializes in hyper-targeting local cash buyers, structuring high-leverage o...

Listening to raw sales calls is the most aggravating task a real estate operator faces.  Steve Trang built an automated infrastructure to grade every single rep conversation against a strict sales rubric without a human ever lifting a finger. Steve is a real estate investor, host of "The Disruptors" podcast, elite sales trainer, and co-founder of ObjectionProof.ai.  He specializes in dep...

Most operators think scaling with AI means hiring an expensive developer or "AI guru" right away. Jason Macht proves that true operational optimization starts with bottoms-up literacy and fixing your core data pipeline first. Jason is an engineer by education, a former product manager, a real estate investor, and the founder of Whitespace Solutions. He specializes in helping business own...

Most real estate investors treat probate as just another direct mail list. Andrew Becker built a predictable seven-figure department by treating it as a completely separate business. Andrew is a serial real estate entrepreneur, coach, and founder of Probate Engineers. Based out of the Washington DC area, he specializes in helping investors dominate the probate niche through direct data sourcing, e...

Most operators think scaling means hiring more people. Rafael Cortez cut his team from 12 people to 4 while maintaining the same deal volume. Rafael is an organizational psychologist, nationwide wholesaler, broker, and founder of Pulse Capital. He specializes in building lean real estate operations that scale through systems, accountability, and AI. - Why most wholesale businesses break at the ope...

Most flippers think managing contractors themselves saves money. Bobby Triplett has overseen 45,000 renovations and says it's usually the opposite. Bobby is the SVP of Renovation at Offerpad, a publicly traded iBuyer. For the past four years, the same team that renovates Offerpad's inventory has been available to outside investors. Last year alone they completed over 1,900 flips for priv...

Most wholesalers think assignments are simpler. Carly Stagge thinks they're quietly capping your business. After switching to double closes, her team's average fee jumped by $8,000 per deal. The money wasn't even the biggest benefit. Carly is a director at Vertigo Real Estate Ventures, operating across Colorado, San Diego, Raleigh, and South Florida. She's also the founder of F...

Fix and flip margins are thin. Most investors eat the loss when a property sits or the market softens. Casey Gregerson built a structure that removes that risk entirely — and funds his own deals without hard money lenders. Casey is a Wyoming and Montana-based investor who built a vertically integrated operation — acquisitions, construction, property management, and capital raising — all while runn...

Most investors try the national model and blow through their budget with nothing to show for it. They get leads. They get contracts. Then nothing closes. Nick Perry has done over 1,600 deals nationwide and spent the last 11 years figuring out exactly where that model breaks. He's also one of the few operators who's built and tested his own AI tools in-house — including a head-to-head tes...

Most investors are still treating AI search like a future problem. It's not. Sellers are already using ChatGPT to find cash buyers — and if your business isn't showing up, someone else's is. Trevor Mauch is the founder of Carrot, the most widely used lead generation platform for real estate investors. His platform processes lead data across thousands of active investor sites, which...

Most investors rushing into voice AI are thinking about it wrong. They're trying to trick callers into thinking they're talking to a human. That's not just bad strategy — in some cases, it's illegal. Jordan Fleming is the co-founder of Smrtphone, one of the larger phone systems built specifically for real estate investors. He's been in the REI telecom space for nearly a de...

Most investors treat marketing like a vending machine — put money in, get deals out. When it doesn't work, they blame the channel.  Greg Berney has been running a wholesale and rental business in Greensboro, NC for six years, closing 60+ contracts last year, and he'll tell you straight: your marketing probably isn't the problem. Your sales process is. Greg has been a Bateman Collect...

Most investors think transaction coordination is just admin work. Hire someone, push paperwork, move on. That assumption is costing you deals — and you don’t even know it. Not the deals you track. The ones that quietly fall apart before they ever hit your numbers. David Olds has seen both sides — as an investor and as the founder of Easy RI Closings, handling transactions at scale. He knows exactl...

Most investors don’t have a revenue problem. They have a cash discipline problem. More deals just hide it. Until they don’t. In this episode, Brandon sits down with David Richter, founder of Simple CFO and author of Profit First for Real Estate Investing. David’s team helps investors keep more of what they make after living through doing 25 deals a month and still losing money. This conversation b...

Most Real estate investors think success comes from more information, better strategies, or staying motivated. But what if the real difference isn’t what you know — it’s what you consistently do? In this episode of the Collective Clicks podcast, Brandon Bateman sits down with entrepreneur coach Pat Precourt to break down a perspective most investors overlook: Success is engineered through behavior...

Most real estate investors treat every lead like a single opportunity. But what if every lead could turn into multiple deals? In this episode of the Collective Clicks podcast, Brandon Bateman sits down with Steven Howell from DealMachine to talk about a marketing strategy most investors overlook: Micro-targeting neighborhoods around your inbound leads. When a seller reaches out through SEO, PPC, o...

Most real estate investors think they have a lead generation problem. According to Jarod Bowersett, they actually have a follow-up problem. In this episode of Collective Clicks, Brandon Bateman sits down with Jarod Bowersett — a former enterprise sales executive who used to close $25M–$50M deals — to talk about one of the most overlooked profit opportunities in real estate investing: The leads alr...

Most real estate investors think they’re “doing PPC.” Very few are actually using it to its full potential. In this episode of the Collective Clicks Podcast, Brandon Bateman sits down with Glen Petersen, a digital marketing veteran who has managed over $280 million in Google ad spend, to break down what separates average campaigns from elite, enterprise-level performance. They dive deep into: Why...

In this episode, real estate investor, COO-turned-CEO, and Left Main REI founder Stephanie Betters breaks down the REI marketing metrics, lead conversion strategies, and operational systems that drive real wholesale real estate profits. Stop throwing money at lead generation when your funnel is broken. Stephanie shares how Better Path Homes went from spending $100K/month on marketing — and wasting...

In this episode with Joe Homebuyer Franchising founder Mark Stubler, discover how real estate investors break through growth ceilings and scale beyond personal production. Learn proven strategies for wholesale business expansion, franchise growth, and building teams that deliver results without burning out. 🎯 What You'll Learn: Mark reveals the exact moment he realized his sales skills were...

In this episode, real estate investor Steve Richards reveals why curiosity beats goals when scaling your business. After completing thousands of real estate transactions and building multiple 7-figure companies, Steve shares the exact metrics framework that transforms struggling operators into profitable business owners. 🎯 Brandon and Steve dive deep into the hidden trap of rigid goal-setting tha...

In this episode, Steve Trang and Brandon Bateman reveal how investors leverage AI to double deal flow, master PPC, and dominate SEO. Get exclusive data from our industry survey on marketing spend, ROI by channel, and wholesale vs. flip profitability. 📖 What You Will Learn: - How AI and machine learning are transforming Google Ads and lead generation 🧠 - The truth about marketing ROI for cold cal...

In this episode, learn why bad bookkeeping kills real estate deals and how proper financial systems helped one investor scale to $120 million in six years 📊 Casey Quinn went from getting fired as a CFO to building a $120M real estate portfolio and multiple seven-figure businesses. As both a CPA and active real estate investor, Casey reveals the financial mistakes that keep investors stuck in hust...

Real estate investors SEO strategy reveals tracking mistakes destroying Google rankings. Learn NAP consistency secrets, PPC landing pages, call tracking methods that protect organic traffic. In this episode of Collective Clicks, host Brandon Bateman sits down with Zach Blackburn, Director of SEO at Bateman Collective, to expose the tracking mistakes that are sabotaging your search rankings. If you...