Jo Dunkley

Collab Convo

Business EN ↓ 3 episodes

Collab Convo is a podcast for senior marketing leaders in enterprise IT who want to turn partner marketing into a true growth driver. In each episode, Coterie brings together experienced voices from partner marketing, alliances, and the wider marketing ecosystem to share what’s actually working in the real world. No theory, no fluff, just practical insights, honest perspectives, and ideas you can apply straight away. Despite driving the majority of revenue in IT, partner marketing is still often undervalued. This podcast challenges that. We explore how to raise its impact, prove its value, and...

Author

Jo Dunkley

Episodes

How the Vibes You Bring to a Meeting Can Make or Break a Partnership | Daniel Peach 08.07.2026 18:28

In this episode of Collab Convo, Jo Dunkley is joined by Daniel Peach , Global Director of Partnerships at Kaluza. Daniel leads Kaluza's global partner ecosystem, spanning technology alliances, software integrations and consultancy partners. Working at the intersection of energy, technology and commercial growth, he helps organisations navigate complex partner relationships while building awarenes...

How to Build Better Partnerships Through Openness and Alignment | Kevin Richards 03.06.2026 22:23

In this episode of Collab Convo, Jo Dunkley is joined by Kevin Richards , Head of Partnerships UKI at Atos. Kevin shares his perspective on how partnerships are evolving in the AI era, why traditional partner management models are struggling to keep pace, and what organisations need to do differently to create measurable commercial impact. Drawing on experience across sales, marketing and partners...

How to Build Partner Marketing, and Get the Buy-In to Make It Work | Maria Ferrara 22.04.2026 18:14

In this episode of Collab Convo, Jo Dunkley is joined by Maria Ferrara , Senior Marketing Manager at Palo Alto Networks, leading service provider marketing across EMEA. Maria works at the intersection of strategy, execution and partner growth. She shares how partner marketing is evolving from a transactional support function into a predictable, measurable growth engine, and why that shift depends...