CoCo - Click. Consume. Connect. - The Connected Consumers Podcast

Following the Thread: From Farm to Closet (Part 1 of 4) What does it really take to build supply chain transparency? In the first episode of our new four-part CoCo special series, From Farm to Closet , we welcome Lukas Pünder, Co-Founder & CEO of Retraced , to explore the future of Supply Chain Transparency, Traceability, Digital Product Passports (DPP) and Connected Products. From the entrepr...

Episode 22 - Beyond the Pack: Where Sustainability Meets the Connected Consumer Packaging is part of our everyday lives, yet it is one of the most underestimated elements in how brands connect with consumers. In this episode of CoCo – Click. Consume. Connect. – The Connected Consumers Podcast , we explore how packaging is evolving far beyond its traditional role as a functional container or brandi...

In this episode of CoCo – click.consume.connect , Güneri Tugcu and Stefan Hilss are joined by Andreas Schneider, founder of the Global Textile Scheme, for a strategic conversation on one of the most significant transformation efforts in the fashion industry: the shift toward connected products powered by structured, interoperable data. While the Digital Product Passport (DPP) is often framed as a...

In this milestone 20th episode of CoCo: click. consume. connect. , we explore how one of the world’s oldest print companies is reinventing itself for the digital age. Sandra Wagner , CEO of Koenig & Bauer Kyana , joins us to share how the launch of AURAVEO is turning a traditional printing giant into a digital-first, connected experience leader . We dive into: The journey from heritage and tra...

Looking Back to Move Forward: From Industry Questions to Collective Direction As the year comes to a close, CoCo takes a step back. In this special end-of-year fireside episode , we reflect on the conversations, questions, and patterns that defined the past year across brands, retailers, and the wider ecosystem. Rather than predictions or hype, this episode focuses on sense-making — what we collec...

In this episode of CoCo: click. consume. connect. , we sit down with Dieter Horst , Head of Industrial Identification at Siemens Digital Industries , who is widely known and recognized across the industry as “Mr. RFID” , to explore the evolving world of RFID, smart tags, and connected products. Dieter shares how these technologies are t ransforming supply chains , strengthening brand integrity , a...

Episode 17 — Click. Measure. Connect: Why the Future Demands Better Data Guest: Martin Radford, Solutions Director UK at AudienceProject In today’s fragmented media landscape, every click, view, and impression seems measurable — but does that really mean we’re getting the insights that matter? In this episode, we’re joined by Martin Radford , Solutions Director UK at AudienceProject , to explore t...

Episode 16: Invisible Defenders – How Technology Guards the World’s Biggest Brands. In this masterclass edition of CoCo: click. consume. connect. , hosts Güneri Tugcu and Stefan Hilss sit down with Xavier Urbaneja , Head of Brand Protection at SICPA , to explore how cutting-edge technologies are redefining brand integrity in today’s global marketplace. From classic 2D codes to advanced solutions s...

In Episode 15 of CoCo – click. consume. connect. – the connected consumers podcast , we explore how immersive technologies are transforming consumer engagement, retail, packaging, and accessibility. Our guest is Martin Stahel , Sales Director at Zappar , a global leader in augmented reality (AR) , virtual reality (VR) , and extended reality (XR) solutions. Martin shares insights from over a decade...

CoCo Podcast – Episode 14: “The Traceability Masterclass: Cracking the Code with Craig Stobie” In this episode of CoCo: Click. Consume. Connect. , hosts Güneri Tugcu and Stefan Hilss sit down with Craig Stobie, Director of Global Strategic Sectors at Domino Printing Sciences , for a deep dive into the world of traceability, serialization, coding, marking, and digital printing . With the rise of Pr...

In this special one-year anniversary episode of CoCo:Click. Consume. Connect. , host Güneri Tugcu and co-host Stefan Hilss take a step back from their usual roles as interviewers and reflect on the incredible journey of the podcast so far. After a year of engaging with industry experts, thought leaders, and innovators, they turn the tables and share insights, experiences, and lessons learned throu...

Connected Packaging 2025 – Insights, Compliance & Future Trends In this follow-up episode of CoCo: click.consume.connect – the connected consumers podcast , we welcome back Jenny Stanley , Founder and Managing Director of Appetite Creative , to discuss the key findings from the newly released 2025 Connected Packaging Survey . Building on last year’s insights, we explore the shifting adoption r...

In the 11th episode of CoCo: click.consume.connect - the connected consumers podcast , we sit down with Camilla Young , Programme Lead for the Next Generation of Barcodes at GS1 UK . Camilla shares GS1’s ambitious strategy to transition from traditional barcodes to 2D smart codes powered by the GS1 Digital Link Standard as part of the Sunrise 2027 initiative . We explore how this shift will revolu...

In this milestone episode of CoCo: click.consume.connect. , we welcome Steve Wardle, Senior Manager of Design Operations & Process at Kellanova , to explore the future of connected packaging with a focus on accessibility . Steve shares invaluable insights into how Kellanova is innovating to make packaging more inclusive, engaging, and sustainable. From bridging the gap between brands and consu...

In Episode 9 of CoCo: click.consume.connect , we explore how the latest innovations in connected packaging are reshaping consumer engagement, transparency, and sustainability. Host Güneri Tugcu and co-host Stefan Hilss sit down with Dominique Guinard , VP of Innovation at Digimarc , to discuss industry-shaping topics like GS1 Digital Link , Project Sunrise 2027 , and Digital Product Passports . Do...

In this episode of CoCo: click.consume.connect , we sit down with Søren Lethin, LEGO’s Innovation Catalyst , to uncover how the brand continues to push creative and digital boundaries. Together, we explore LEGO’s strategies for connecting with consumers through innovative packaging , digital transformation , and community engagement . Søren shares behind-the-scenes stories and examples of LEGO pro...

In this exclusive bonus episode of the CoCo: Click. Consume. Connect. podcast, hosts Güneri Tugcu and Stefan Hilss take you behind the scenes of their headline-making keynote at London Packaging Week 2024 . Ready to discover how smart packaging is revolutionizing the way brands connect with consumers? Drawing from real-world examples and the latest industry insights , they dive into the exciting i...

In the sixth episode of CoCo:Click. Consume. Connect - The Connected Consumers Podcast , we sit down with V ictor Lebon , the Chief Commercial Officer of DoQmind and Executive Consultant at Lebon Consulting . Victor, an expert in innovation, marketing & content operations, and marketing technology, shares his journey and expertise in revolutionizing content management and data processing. Thro...

In the fifth episode of CoCo: Click. Consume. Connect - the Connected Consumers Podcast , we are joined by Torsten Strauch , President of R-Pac Europe SARL . With a wealth of experience in the packaging and branding industry, Torsten shares his insights on the transformative role of smart packaging in the apparel sector. We explore how R-Pac's innovative solutions are driving sustainability an...

In the fourth episode of CoCo: Click. Consume. Connect - The Connected Consumers Podcast, we are excited to welcome Jenny Stanley, the Founder and Managing Director of Appetite Creative. Jenny brings a wealth of knowledge in digital marketing and creative technology, focusing on the innovative field of connected packaging. Join us as we delve into Appetite Creative's recently published connect...

In this episode of Coco - The Connected Consumers Podcast , we welcome Tim Sykes from Packaging Europe to discuss the future of sustainable and connected packaging. Tim shares his expertise on current trends, challenges, and real-life examples of eco-friendly packaging innovations. We explore the impact of upcoming regulations and consumer expectations on the industry. Tim also answers audience qu...

In this episode, we're joined by Andrew Manly, a seasoned expert in the realm of active and intelligent packaging. Together, we'll explore the transformative power of connected packaging and its implications for consumer engagement. From discussing key trends driving adoption to exploring real-life examples of connected packaging in action, Andrew will provide invaluable insights into the...

Welcome to the first episode of CoCo - Click. Consume. Connect. - The Podcast on digital innovation and connected consumers. In this first episode, we will answer the following questions: What is this? Who are we? Why are we doing this? What's in it for you? What to expect moving on?