CNBC Sport

Buffalo Bills quarterback Josh Allen joins Alex Sherman to discuss Super Bowl expectations, fatherhood, sleep, brand partnerships, New Balance, investing, and life after football. Allen shares how he manages pressure, thinks about his personal brand, and prepares for the next chapter of his NFL career.   Episode Notes Buffalo Bills quarterback Josh Allen joins Alex Sherman for a wide-ranging conve...

PLL co-founder and President Paul Rabil joins Alex Sherman to discuss the Premier Lacrosse League’s $100 million funding round, its path toward team ownership, and how the 2028 Olympics could accelerate lacrosse’s growth. The conversation covers media rights, player salaries, AI, youth development, women’s lacrosse, and what it takes to build a mainstream pro sports league. Episode Notes Premier L...

Rafael Nadal reflects on his Netflix documentary, early training in Mallorca, rivalry with Roger Federer, retirement, injuries and what comes next after one of tennis’s greatest careers. He also shares why Novak Djokovic’s numbers define the GOAT debate and what Carlos Alcaraz and Jannik Sinner would need to achieve to enter that conversation.  Then, Alex speaks with CNBC’s Michael Ozanian about h...

Episode Summary NBA Deputy Commissioner Mark Tatum joins Alex Sherman to discuss the league’s surging ratings, new media partnerships, international expansion plans, ticket accessibility, draft lottery changes, and how AI could shape officiating. The conversation offers a high-level look at where the NBA is headed across Europe, Africa, Seattle, Las Vegas, and beyond.   Episode Notes NBA Deputy Co...

MLS commissioner Don Garber breaks down why the 2026 World Cup is “rocket fuel” for Major League Soccer—and what metrics (attendance, media coverage, social growth, and player movement) will prove it. He also explains MLS 3.0, the league’s post-World Cup calendar shift, and what he’d change about the Apple TV model as MLS plans its next media rights chapter. Alex also speaks with Mark Trübenbacher...

RCX Sports has been building a youth sports platform around pro-league partnerships—now it’s scaling with new investment. In this conversation, host Alex Sherman sits down with Eli Manning and RCX Sports CEO/founder Izell Reese to break down the acquisition by Brand Velocity Group (BVG), how the business works, and the bigger question: can private equity and “keep it affordable” youth sports actua...

Broadcasting from Paris during the French Open, Brad Gilbert joins Alex Sherman to unpack the business of tennis through three lenses: playing, coaching, and broadcasting—plus what’s really happening behind the scenes right now at Roland Garros. Gilbert argues tennis is in a healthy place globally, but remains star-driven—especially in the U.S. market. From there, the conversation moves into the d...

What you’ll hear in this episode Why the Jazz chose an organizational reset—and how owners weigh “push forward” vs. “scale back” when assets, caps, and timelines collide The incentives (and controversy) behind tanking, including Utah’s NBA fine and what the league may change next How a top lottery pick can reshape an NBA franchise faster than almost any other sport Why Ryan Smith prioritizes passi...

Ronda Rousey joins Alex Sherman to unpack the economics of MMA, why UFC fighter pay remains a structural issue, and how the streaming era could reshape the business of fighting. Starting from the realities faced by lower-tier athletes—minimum per-fight guarantees, coach percentages, and taxes—Rousey explains how quickly “big league” fighting can still add up to poverty-level income. She argues the...

Recorded live at Latinos in Sports in Miami, CNBC’s Alex Sherman sits down with New York Yankees icon Mariano Rivera for a wide-ranging conversation on the business—and evolution—of Major League Baseball, Rivera’s unlikely path from Panama to the Hall of Fame, and what he’s building after baseball. Rivera weighs in on one of MLB’s biggest looming issues: whether the league should adopt a salary ca...

Susie Wolff (Managing Director, F1 Academy) sits down with Alex Sherman for a candid conversation about what F1 Academy is building—and why its mission goes far beyond a single “first woman in F1” headline. Wolff breaks down the structural and financial barriers that have kept women from advancing in motorsport, how F1 Academy is designed to grow a real talent pipeline, and why visibility matters...

Fernando Mendoza joins Alex Sherman to discuss an unconventional draft run-up, the mindset needed to lead at the next level, and how he’s approaching brand-building and money management before ever taking an NFL snap. They start with Mendoza’s pre-draft interactions—combine meetings with multiple teams and a single Top 30 visit—plus what it means to focus on finding the one franchise that truly be...

CNBC's Lillian Rizzo joins Alex Sherman on what may really be behind the Justice Department's antitrust investigation into the NFL. Then, Alex speaks with Shelly Cayette-Weston, President of Business Operations for the Charlotte Hornets, about how the organization is strengthening its business foundation while building a winning culture on and off the court. She details what the president of busin...

Dom Chu joins Alex Sherman to break down the latest storylines heading into the Masters. Then, Lindsey Vonn joins Alex to share how she’s recovering physically and mentally after a major crash—and what it could mean for the final chapter of her ski racing career. They also dig into longevity in elite sports, why Olympic athletes struggle financially, and how storytelling and women’s sports investi...

Landon Donovan sits down with Alex Sherman for a wide-ranging conversation on the 2026 World Cup, the business and visibility challenges facing Major League Soccer, and the personal realities behind elite performance—including depression, therapy, and the pressure to be “on” at all times. Key topics covered Why the 2026 World Cup could be a true “before and after” moment for American soccer (and w...

Legendary Syracuse head coach Jim Boeheim sits down with Alex Sherman a few days before March Madness to break down the realities of NIL, the transfer portal, and the shifting power structure in college basketball. Boeheim argues the sport has, in many ways, improved on the court—older rosters, more talent staying in school, and an influx of international players—but says meaningful regulation (co...

Tyler Reddick joins Alex Sherman to unpack a red-hot start to the NASCAR season—three straight wins—and what’s actually behind the momentum. Reddick explains how experience at specific tracks and lessons from previous near-misses helped him execute when it mattered, including reflecting on coming up just short in the Daytona 500 and using prior failures as motivation to close races out. A big focu...

CNBC’s Contessa Brewer speaks with Inter Miami CF Managing Owner Jorge Mas and Nu CEO Cristina Junqueira about their new stadium naming rights deal. They also discuss the business impact of Lionel Messi and the upcoming World Cup Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

CNBC’s Alex Sherman talks with sports business professor Rick Horrow about the stadium building boom and what’s fueling it. Then, longtime ESPN host Chris Berman joins Sherman to break down ESPN’s evolution, its NFL ownership deal, and why Berman believes the Damar Hamlin incident may have impacted the league’s push for an 18th game. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com fo...

CNBC's Alex Sherman sits down with YouTube creator Jesse Riedel, known to millions as "Jesser." They discuss how Riedel scaled from virtually zero audience to more than 37 million subscribers, turning sports content into a digital media powerhouse. He also breaks down what he sees for YouTube's future sports content. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information abo...

CNBC’s Alex Sherman sits down with longtime NFL writer Ken Belson to discuss his new book “Every Day is Sunday,” the evolution of the league, and the business buzz surrounding Super Bowl week. Then, Hall of Fame quarterback Joe Montana joins the podcast to reflect on his legendary career, his pivot into venture capital, and where he sees the NFL heading next. Hosted by Simplecast, an AdsWizz compa...

CNBC's Alex Sherman talks to Hans Schroeder, the NFL's executive vice president of media distribution. They discuss whether the league will trigger its opt-out clause to renegotiate TV rights deals early, the NFL's landmark agreement with Disney/ESPN and why the league is bullish on ESPN's future value, potential expansion of its YouTube partnership, what it would take to convince players to accep...

CNBC's Contessa Brewer talks with NFL EVP Jeff Miller about the rise of prediction markets and how the NFL is navigating it. Miller says the league is playing the long game. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

CNBC's Alex Sherman speaks with quarterback Kirk Cousins about his free-agency strategy, an 18-game season and his Zebra Technologies partnership on player tracking. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Notre Dame star Jeremiyah Love reacts to the Irish missing the College Football Playoff, explains why NIL wasn’t a priority early in his college career, and breaks down how he’s preparing for the NFL draft. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.