Clipped: Your Content Creation Toolkit

Send us Fan Mail Want your podcast to stand out and get featured on Apple Podcasts? Getting into Apple’s curated sections can skyrocket your visibility, attract new listeners, and establish credibility. But how does it actually happen? In this episode, Eric is breaking down what it takes to get Apple’s attention, the key strategies you need to implement, and common mistakes to avoid. A Word From O...

Send us Fan Mail Eric shares his latest side hustle—repurposing Amazon Influencer Program videos into a YouTube review channel. He breaks down why he started this experiment, his strategy for uploading videos quickly, and how he plans to monetize with Amazon affiliate links. Whether you're sitting on a backlog of content or looking for an easy way to generate extra income, this episode has in...

Send us Fan Mail If you’re creating content, you might be making it way harder than it needs to be. The right tools can help you save time, improve quality, and grow your audience faster—without burning out. Support From Our Sponsor: This podcast is sponsored by Riverside. Record 4K video and full-fidelity audio with Riverside.fm —my favorite platform for seamless remote recording, AI-powered Magi...

Send us Fan Mail Eric dives into the concept of marketing touchpoints—what they are, why they matter, and how you can streamline your efforts to connect with your audience more effectively. With the increasing number of touchpoints required in today's content-saturated world, Eric shares actionable tips to help you grab attention, build trust, and convert leads faster. The Evolution of Market...

Send us Fan Mail In this episode, Eric dives into the power of screen share videos and how they can enhance your YouTube channel, engage your audience, and make your content more impactful. If you’re looking to deliver valuable, visually-rich information, screen share videos are the way to go. Eric shares practical tips for creating these videos, explains why they work so well, and highlights the...

Send us Fan Mail Eric shares a raw and unfiltered perspective on the challenges of aligning one's work with personal values, especially for those with families. Reacting to a video from a content creator guru, the host criticizes the popular narrative of turning down financial opportunities for emotional alignment and argues that many people don't have the luxury to do so.  The rant cove...

Send us Fan Mail Content creation can feel overwhelming, especially when you're balancing family life and running a business. But it doesn't have to be. In this episode, Eric shares his proven strategy for repurposing a single podcast episode into multiple formats, allowing him to maximize reach while saving time. He details how he transforms his podcasts into blog posts, YouTube videos,...

Send us Fan Mail Spotify has rebranded its Spotify for Podcasters platform into the newly minted  Spotify for Creators . This update, launched in November 2024, aims to provide video podcasters with more tools to grow and monetize their shows.  In this episode, Eric dives into what this rebrand means, the new features Spotify has rolled out, and whether or not anyone will actually use them.  Spoti...

Send us Fan Mail In this episode of CLIPPED, Eric sits down with Evan Phillips, a multifaceted audio producer, content creator, and YouTube enthusiast. Evan shares his journey from musician to podcast producer and content creator, revealing insights into his creative process, the tools he uses, and the challenges he's overcome.  We dive deep into the podcasting world, video production, and wh...

Send us Fan Mail In this episode of Clipped , Eric explores the challenges of balancing parenting with podcasting and content creation. He shares actionable tips and strategies based on his own experiences, helping parents navigate the chaos of family life while staying consistent with their creative goals. Eric discusses time management, setting boundaries, and even how to reframe guilt into moti...

Send us Fan Mail In this episode of Clipped , Eric dives deep into the world of backlinks. Building on last week’s conversation with SEO expert Brandon Lebowitz , Eric unpacks the essentials of backlinks and their significance in boosting your content’s visibility online.  Podcast Sponsor: Riverside.fm – Get AI-powered show notes, transcripts, and video clips. Use promo code CLIPPED at checkout fo...

Send us Fan Mail In this episode, Eric speaks with Brandon Lebowitz, founder of SEO Optimizers . Brandon has been optimizing websites since 2007, and his expertise spans across ranking on Google, building YouTube presence, understanding keywords, and more.  They discuss how SEO has changed over the years, the impact of AI on search engine optimization, and the strategic value of content.  Brandon...

Send us Fan Mail In this episode of CLIPPED, host Eric reveals a sneak peek of his latest tool, designed to simplify the often-tedious process of finding an available podcast name. Eric introduces listeners to the Podcast Name Availability Search Tool , which checks the availability of podcast names across Apple, Spotify, YouTube, and even URLs, all in one spot. Listen in for a special preview and...

Send us Fan Mail Eric delves into the world of email newsletter providers and shares why he made the switch from Mailchimp to Beehive. If you're a creator, podcaster, business owner, or YouTuber looking to grow and monetize your content, this episode is packed with valuable insights just for you. Eric discusses the critical importance of owning an email list as a direct pipeline to your audie...

Send us Fan Mail Welcome back to "Clipped," the podcast where your host Eric shares invaluable podcast production tips, resources, industry insights, and all the knowledge you need to make your podcasting journey smoother. In this episode, Eric delves into the exciting realm of AI and its transformative role in processing podcast audio. Join Eric as he explores how AI-powered tools can e...

Send us Fan Mail In this show, Eric engages in a detailed conversation with Jeff Umbro, the founder of Podglomerate, exploring Jeff's journey from aspiring writer to successful podcast agency owner. Eric highlights Jeff's New Hampshire roots, his unexpected path into entrepreneurship, and the serendipitous beginnings of Podglomerate. Sponsor Alert: This episode of Clipped is proudly spon...

Send us Fan Mail In this episode, Eric discusses the recent changes to the Amazon Influencer Program, highlighting the increase in carousel slots from six to twenty and the introduction of status levels (bronze, silver, gold, and platinum) based on performance metrics.  He explains how points are earned through sales and link clicks, and details the benefits associated with each status level, enco...

Send us Fan Mail In this episode of Clipped, host Eric is joined by Guy Kelly, an accomplished graphic designer and the creative force behind the eye-catching cover art of the award-winning podcast "Hooker Gate."  They delve into the critical role that cover art and thumbnails play in attracting listeners and how exceptional design contributed to "Hooker Gate" winning the iHear...

Send us Fan Mail In this episode, Eric chats with Guy Kelly, co-creator of the hit true crime podcast "Hookergate." They dive deep into Guy's journey from his Kentucky roots to becoming a graphic designer, musician, and successful podcast creator. They reminisce about their shared love of music and discuss Guy's background in bands, his transition to podcasting, and the creativ...

Send us Fan Mail Today, Eric is breaking down the rise of podcasting on YouTube, a platform that’s quickly becoming essential for podcast growth. With YouTube investing heavily in its podcasting ecosystem, it's more crucial than ever to consider adding a video component to your show. Sponsor: This episode of Clipped is proudly sponsored by Riverside.fm , the leading platform for recording stu...

Send us Fan Mail Ready to unleash your creative freedom and break the mold with content that truly inspires you? In this episode of CLIPPED, we’re diving deep into content strategies that defy the typical rules and go beyond just playing by the numbers. Forget focusing solely on data and target audiences—let’s explore how to create content that's authentic, aligned with your passions, and bre...

Send us Fan Mail Podcast Movement , the largest annual conference dedicated to the podcasting industry, brings together podcasters, industry professionals, and vendors from around the world. This year, the event took place in Washington, D.C., and featured an exciting lineup of panels, workshops, and networking opportunities. I attended alongside my guest, Jay Yow , a seasoned audio engineer with...

Send us Fan Mail In this episode, Eric highlights some of his favorite people on Day 2 of Podcast Movement 2024.  Key Podcast Service Providers to Check Out: Seth Silvers - Story on Media and Aquisition.com  Kevin Chemidlin - Grow The Show Jeremy Enns - Podcast Marketing Academy Courtney Elmer - Pod Launch HQ Audio Sigma: Incredible sounding audio interfaces for podcasters - https://audiosigma.com...

Send us Fan Mail In this episode, Eric is reporting from his hotel room at Podcast Movement 2024 . You’ll hear about Day 1 of the event, including the setting, the people, the vendors, and the rad connections he's made so far. Eric thinks these people can help you with your podcast production and growth, so he’s introducing them to you below. CLIPPED Sponsor: This podcast is sponsored by Rive...

Send us Fan Mail This episode covers the Apple Podcast charts and their impact. Eric breaks down what the charts are, how to find them, and the key to getting on them—rapidly gaining new followers. He also shares his experience with being on the charts and the resulting growth in his show, highlighting how chart placement can open doors to new opportunities and further growth. Episode Sponsor: We&...