Changing the Perception of Sales

On the season finale of Changing the Perception of Sales, Kyle sits down with sales trainer Andy Bounds. Andy found a passion for communication as a child when he noticed the issues his blind mum navigating the world. Since then, Andy has worked in over 40 countries and with brands like John Lewis and Barclays to change the way they sell. If you want to learn how to streamline your sales process,...

In this episode of the ‘Changing the Perception of Sales’ podcast, Kyle catches up with sales trainer and public speaker, Tony Morris. Tony shares his journey to professional success, from starting in software sales to being invited to speak in over 30 countries! He also explains the process of finding his ‘why’ and how he helps others to find their true motivations. For anyone looking to have a s...

In this episode of Changing the Perception of Sales, Kyle catches up with founder and CEO of Parallel Partnerships, Keir Shave. After a successful start to his career, one email turned Keir’s world upside down. This setback created the perfect time to start anew. This became the origin story of Parallel Partnerships. Keir and Kyle discuss the challenges of starting a new business, his experience s...

On this episode of the podcast, Kyle sits down with Adam Jones: CCO of B2W Group and Non-Exec Director of 3THINKRS. Once on either end of a disastrous cold call, Kyle and Adam now come together to discuss how their work is changing the perception of sales. From starting his sales career selling software to the farmers of Malawi to becoming a sales leader, Adam took an unlikely route into sales but...

Royden Greaves, Founder of Jarvis, a revolutionary retirement tool, shares his unique journey from the world of sales to becoming a financial advisor on a mission to educate and empower individuals to make better financial decisions. Royden delves into the importance of finance education, emphasising the steps everyone, including salespeople, can take to build wealth without breaking the bank. He...

Joined by Sarah Brazier, Co-Founder at Dimmo. AI, we delve into her viral LinkedIn post highlighting discrimination surrounding maternity policies. Sarah shares her journey, exploring reasons behind such discrimination and potential solutions for fostering inclusivity. Beyond this crucial issue, Sarah offers insights into her transition from acting to top SDR, providing tips on effective cold-call...

In this episode, we're joined by Robin Burr, a Sales Performance Trainer and Therapist at UGen Training and Consultancy. Robin shares his unique perspective on the often-overlooked psychological aspects of sales. Drawing from his initial experiences in sales, Robin sheds light on the highs and lows of the profession and how the struggle for consistency can impact one's mental health. He...

Michaela Wain, Managing Director and Founder of Design & Build, an award-winning national online and hard copy construction magazine, joins us for another fantastic podcast episode! Michaela began in construction sales before launching her own businesses. She aims to educate and encourage more women to enter the construction industry and show young women that it can be a successful career path...

In this insightful episode of the "Changing the Perception of Sales" podcast series, Anna Bella, Director of Sales Development, joins us to share her unique perspectives and experiences that have shaped her career journey. Get ready to dive into a captivating discussion that explores: • New country, new language - Anna's challenges and triumphs of navigating a new country without kn...

Get ready for an insightful conversation with James Ski, CEO & Founder of Sales Confidence, on The Changing the Perception of Sales Podcast Series. James brings a wealth of experience as one of the most successful salespeople at LinkedIn, where he played a pivotal role in the company's explosive growth. He is now the founder of a community that drives salespeople to take their careers to...

Tom Lavery is the Co-Founder & CEO at Jiminny, a product that not only attracts, supports and retains top talent but empowers them to fulfil their potential! Tom started his sales career at 18 but progressed to management in his early 20s, occupied a board-level position by 25 and now runs a successful business that recently acquired $16.5m in Series A funding! Topics Unpacking Tom's jour...

Few of us can say we started our sales career going door to door in Australia. And few of us know the nerve-wracking feeling of knocking on someone's door and not knowing how they're going to react…  David Bentham, Director of Sales Development at Cognism, joined us on the podcast to talk us through his experience travelling across Australia, stumbling into door-to-door sales with HelloF...

Did you know only 1% of capital funding is awarded to women business owners in the UK, and only 0.1% is based in Leeds?! Well, Zandra Moore is on a mission to change that! Zandra Moore is the Co-Founder & CEO of Panintelligence, an embedded data analytics platform for businesses working within SaaS, and the founder of No Code Lab and the gender equality network Lean In Leeds, a community of pr...

Beginning your sales career selling Chocolate Almonds to now being the Managing Director of the number one booking platform in Europe for hair and beauty appointments is a story worth listening to! Miranda Mathews joins us on the podcast and talks to us about; Her initial experiences in the sales industry How to deal with the pressures of sales and how to use them to succeed What it's like be...

Would you leave a 6-figure Sales Leadership role in SaaS to travel the world full-time? Well that's exactly what Marco did...  Born & raised in Queens, New York, Marco was introduced to sales from a young age and in 2016 had the opportunity to move to London to manage the UK SDR team for Varonis. However, in June 2021, Marco did the unthinkable and left his software sales career behind to...

This podcast is all about Sales... So why did we have an Accountant on? Paul Cheetham-Karcz, Founder and Managing Partner at Sedulo, has built and managed a successful financial consultancy firm with offices across the UK and understands why Sales is so integral to any business trying to fight at the top of their industry.  We discussed his journey from founding Sedulo, how Sales has helped build...

You've got your Sequences, Cadences, and Structure but have you got your superpower? Avi Mirriam Cole, Global SDR Manager at Infogrid, joined us on the podcast and described how she had found, unlocked and harnessed her superpower to succeed in sales, going from a BDR to Global SDR Manager in just under five years! We also talked about her perception of the sales industry, techniques to creat...

Having a professional Ice Skating career and travelling worldwide with Disney On Ice must have been incredible! But to leave that life behind to chase a career in sales is a story worth listening to. Ben Smith, Senior Development Team Manager at ReachDesk, joined us on the podcast and discussed; his move from Ice Skating to Tech Sales, the transition into leadership, perfecting the skills to Busin...

Immy Toms, Sales Development Programme Manager at Softcat, joins us on the podcast and speaks about her journey through the most challenging time in her life, driving for diversity and inclusion within the workplace and what she's learnt to become a successful team leader within her company.  Since Imogen joined Softcat, they have reviewed and adjusted their application process to ensure that...

In this episode, we're talking to Callum Henderson, CRO at EngageTech! We discussed his journey from BDE to CRO, top tips on becoming a successful sales leader, how to integrate sales into education and his thoughts on the importance of Mental-Wellbeing in the workplace.

We launch season 3 with Ben Audley, Chief Revenue Officer at Summize! We talked about his journey from zero experience within sales to CRO, moving his life over to America and helping to build a successful business within a short amount of time, his decision to hide his sexuality early on in his career and of course, his perception of the sales industry!

In the season finale, we were joined by Charlotte Young, Sales Development Representative at Salesloft.  In this episode, we talked about how one cold call changed Charlotte's life... Not only this, but we also talked about what makes the perfect cadence length, the importance of video outreach in sales as well as what else needs to be done to get more people working in Tech/SaaS sales. Thank...

In this episode, Chris Scotney and Adam Williams from Kallidus joined us on the podcast! Chris is a clear example of the career progression on offer in sales, becoming the Head of Sales Development within just four years and Adam becoming an SDR Team Lead within one year. This episode had so many unique perspectives and discussions about a career in sales. Which included how they got into sales an...

In this episode, we're speaking to James Rees, an Account Executive from SourceBreaker. We discussed why researching for an interview can go a long way to securing a role, harnessing the power of the  Wolf of Wall Street, building the small wins that help you reach the next step within a sale, how to organise yourself to succeed and what makes a good discovery call.

In this episode, we're speaking to Charley May from Globus.ai. Charley is a fully remote working Business Development Representative living it up in the sunny skies of Malaga, Spain! We discussed how to harness the power of LinkedIn by making it an integral part of your sales process, using your personality to sell, and how to create a successful video prospecting strategy to generate leads!