Jeff Robson
CFO Access Podcast
Bringing you insightful conversations from CFO's and finance executives on interesting, relevant topics that are shaping the future of business.
Author
Jeff Robson
Category
Podcast website
Latest episode
Jul 1, 2026
Where to listen?
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Episodes
Ep. 15: Why CFOs Are Undervaluing Brand and Paying for It in Revenue: Tracy Fryer with Host Jeff Robson 01.07.2026 37:05
What if one of the biggest growth levers in your business is the one finance leaders are most likely to underestimate? In this episode of the CFO Access Podcast, Jeff Robson speaks with Tracy Fryer, founder and creative director of Design Studio Perth, about why branding is not just a creative exercise but a commercial one. From launching a business during COVID with just $4,000, to building a str...
Ep 14: The Endurance Mindset Every CFO Needs to Lead: Mackenzie Burgoyne with Host Jeff Robson 17.06.2026 44:05
What can a CFO learn from an endurance athlete who ran the entire Bibbulmun Track in under nine days? Quite a lot, it turns out. In this episode of the CFO Access Podcast, Jeff Robson speaks with Mackenzie Burgoyne, founder of Dubbel, coach, entrepreneur and extreme endurance athlete, about resilience, self-doubt, stretch goals, consistency and why most leaders may be playing it too safe. From giv...
Ep 13: Is Your Business Protected? What CFOs Get Wrong About Insurance - Melissa Jolly with Host Jeff Robson 03.06.2026 48:17
Melissa Jolly is the founder and managing director of Pinnacle Insurance Brokers, a Perth-based firm specialising in bespoke insurance solutions and risk advisory for Australian SMEs. After starting her career in domestic insurance, Melissa spent several years working at Lloyd’s of London before returning to Western Australia to launch Pinnacle, a business built on a hybrid of London broking rigou...
Ep 12. M&A Secrets Every CFO Should Know: Insights from Mark Leaker with Host Jeff Robson 19.05.2026 53:25
In this episode of the CFO Access Podcast, host Jeff Robson sits down with Mark Leaker, founder of Leaker Partners, to explore the realities of mergers and acquisitions, corporate governance, and deal-making. Mark shares lessons from over two decades advising boards, CFOs, and business owners on complex transactions. They discuss common mistakes in M&A, how CFOs can work effectively with advis...
Ep 11. AI & Professional Confidence: Leading Through Change with Julissa Shrewsbury and Host Jeff Robson 05.05.2026 46:09
In this episode of the CFO Access Podcast, host Jeff Robson speaks with Julissa Shrewsbury, founder of New Work Consulting, about how AI is reshaping professional confidence, leadership, and trust. They discuss insights from Julissa’s study of senior leaders across Australia, including how organisations are approaching AI, the risks of over-reliance, and what it means for CFOs and trusted advisors...
Ep 10. Building Cross-Functional Relationships with Emma Burdett and Host Jeff Robson 15.12.2025 39:09
In this episode of the CFO Access Podcast, host Jeff is joined by Emma Burdett, a multi-talented entrepreneur, marketing strategist, and founder of Huddle Up Creative. Emma, who is also the co-founder of Future Female Leaders, shares insights into her unique career journey from finance to marketing. The discussion covers how CFOs can foster stronger relationships with marketing teams, the importan...
Ep 9. Shaping the Future & Empowering the Next Generation… with Greg Wheeler and Jeff Robson 08.12.2025 50:28
Join Jeff Robson, Managing Director of Access Analytic and founder of CFO Access Networking Groups, as he interviews Greg Wheeler, a progressive thinker and former boss, on the CFO Access Podcast. Greg shares fascinating insights from his diverse career, highlighting pivotal decisions, leadership strategies, and the importance of embracing technology and lifelong learning. Discover how Greg's entr...
Ep 8. The Art of Strategy: A Conversation with Mark Narustrang and Host Jeff Robson 01.12.2025 45:04
In this episode of the CFO Access Podcast, hosted by Jeff Robson from Access Analytic, we dive deep into strategic thinking and problem-solving with Mark Narustrang, a CPA and principal consultant at Pivotal Point. Explore Mark's journey from accounting to strategy, the importance of defining root causes, and the role of measurement in finance. Learn about the application of the Six Sigma method,...
Ep 7. Creating the Future: Insights from CFO and Entrepreneur Rupen Kotecha with Host Jeff Robson 24.11.2025 42:14
In this episode of the CFO Access Podcast, host Jeff Robson sits down with Rupen Kotecha, a seasoned CFO and entrepreneur. They discuss Rupen's early entrepreneurial endeavours, his experiences transitioning from corporate roles to founding WA Leaders and the CFO Centre, and his approach to business networking and succession planning. Gain invaluable insights into the evolving role of CFOs, the im...
Ep 6. Jeff Robson Talks about Exploring AI and Technology in Finance: Insights from the CFO Access Survey 17.11.2025 43:05
Join Jeff Robson from Access Analytic and Zanele Netshapapame, Senior Business Analyst, as they dive into the results of the CFO Access AI and Technology Survey. They discuss how finance leaders are utilizing AI and technology, uncover surprising insights, and explore challenges such as data integration and the future of ESG reporting. This episode offers valuable takeaways for CFOs on starting th...
Ep 5. The Modern CFO: Jeff Robson Discusses Navigating Innovation and Financial Strategy with Neil Brodie 10.11.2025 43:53
Join Jeff Robson from Access Analytic on the CFO Access Podcast as he sits down with Neil Brodie, the CFO of Hazer Group, a company revolutionising the clean energy sector by producing clean hydrogen and graphite. In this episode, Neil discusses his transition from working at a large corporation like Chevron to a tech startup, the challenges and opportunities in the clean energy sector, and the ev...
Ep 4. Strategic Business Transformations & Adventures with Andrew Birch with Host Jeff Robson 03.11.2025 40:53
Welcome to the CFO AC Access Podcast, hosted by Jeff Robson, Managing Director of Access Analytic and founder of the CFO Access Networking Groups. In this episode, Jeff is joined by Andrew Birch, founder of Vantage Performance and Birch Advisory. Andy brings his wealth of knowledge on business transformations, turnarounds, and creatively solving complex business problems. Dive into their insightfu...
Ep 3. Why CFOs need Fun, Play and Critical Thinking: Jeff Robson with Bethan Winn 27.10.2025 54:36
Welcome to the CFO Access Podcast! In this episode, Jeff Robson, Managing Director of Access Analytic is joined by Bethan Winn, a critical thinking specialist, facilitator, keynote speaker, and author of the new book 'The Human Edge'. They discuss the importance of critical thinking in the age of AI, how it applies in the finance sector, and techniques for improving decision making and reducing bi...
Ep 2. A Chat About Evolving Roles of CFOs & Auditors with Jeff Robson: Insights from Sean McGurk & Cyrus Patell 20.10.2025 56:49
Join Jeff Robson, managing director of Access Analytic and founder of the CFO Access Networking Groups, as he sits down with Sean McGurk and Cyrus Patell, former audit division leaders at Grant Thornton. They discuss their transitions from audit to leadership roles, their extensive experience in assurance and governance, and the qualities that define successful CFOs. This episode delves into the e...
Ep 1. CFO to CEO and Back Again: Insights from Industry Leader Matthew Allen with host Jeff Robson 08.10.2025 51:26
In this episode, Jeff Robson interviews long time friend and industry peer Matthew Allen, CFO of Andean Silver. The discussion traces Matt's impressive 30 year career journey from junior accounting roles to CFO and CEO positions in major resource companies across continents. Together, they explore how and why Matt has been so successful in such diverse roles. They also discuss the evolving rol...
CFO Access Podcast Trailer 02.09.2025 0:35
Bringing you insightful conversations from CFO's and finance executives on interesting, relevant topics that are shaping the future of business. Follow Access Analytic Website - https://accessanalytic.com.au/ LinkedIn - Facebook: Instagram: TikTok:
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