Carla Titus

CEO Financial Clarity Corner Podcast: Money Strategy, Wealth Building, Profit and Peace of Mind for Growth-Minded Entrepreneurs

Business EN ↓ 32 episodes

Welcome to CEO Financial Clarity Corner, the podcast for visionary CEOs and founders ready to master their money, maximize their growth, and lead with confidence—without sacrificing their peace of mind. Hosted by Carla Titus, fractional CFO and founder of Wealth & Worth Within , each episode gives you practical strategies and expert advice to take the guesswork out of your finances and make your money work harder for your business—and you. Ever asked yourself: How do I pay myself consistently as a business owner? What’s the best way to manage cash flow during growth? How much should I have in...

Author

Carla Titus

Category

Business

Podcast website

www.wealthworthwithin.com

Latest episode

Jul 6, 2026

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Episodes

31 | Revenue is Up. Profit Is Down. What Your PnL Is Trying To Tell You 06.07.2026

In this episode, Carla breaks down a common frustration for business owners: revenue is going up, but profit is going down. She explains how your profit and loss statement can show where money is leaking, which expenses are increasing, and whether your growth is actually strengthening the business. Carla also explains why revenue alone does not tell the full story. As a business grows, higher sale...

30 | Mastering Gross Margins in Group Private Practice 22.06.2026

If you're a therapist who finds yourself overwhelmed by the financial aspects of running your practice, you’re not alone! Many therapists enter the field driven by their passion for helping others, only to find themselves winging it when it comes to money management. This week's episode is a replay of an interview that Carla participated in for the Productive Therapist Podcast. Tune in t...

29 | You Are Tracking Your Numbers, So Why Isn't Anything Changing? 08.06.2026

When you're running a business, tracking your numbers is important. However, just keeping an eye on them isn't enough. Most business owners have a dashboard full of revenue, expenses, and cash flow, but the real question is: what are you actually doing with that info? In our latest episode, Carla explains how to move beyond simply looking at the numbers and start using data to make infor...

28 | Your CFO Hire isn't Working: Now What? 25.05.2026

Many entrepreneurs find themselves in a frustrating situation where their financial partner, whether an accountant, bookkeeper, or CFO, fails to provide the strategic guidance and insights they need to make informed decisions. Carla highlights the common pitfalls of relying on individuals who may lack the necessary skills and experience to fulfill the CFO role effectively. Throughout the discussio...

27 | Building a Financially Sustainable Practice with Nicole McCance 11.05.2026

In this episode, Carla welcomes Nicole, a retired psychologist turned business coach, to discuss her transformative journey from running a successful therapy practice to coaching others on how to grow and scale their own businesses. Nicole gets honest about the burnout that sparked her pivot and breaks down the exact systems she used to grow her business without losing her mind.  Together Carla an...

26 | Managing Your Money Team: What a CFO Brings to The Table 27.04.2026

If your bookkeeper, accountant, and ops team feel siloed and you’re still making “educated guesses” about growth, you’re missing the strategic finance leadership that a CFO provides.  In this episode, Carla breaks down how a CFO aligns your money team, turns reports and data into actionable decisions, and builds forward-looking forecasts and cash-flow models, so you can scale with confidence. You’...

25 | Understanding Compensation Strategy 13.04.2026

A strong compensation strategy is not just payroll. It is a key driver of profitability, retention, and sustainable growth. When CEO pay decisions are made without a clear financial framework, costs creep up, morale drops, turnover rises, and your margins take the hit. In this episode, Carla breaks down compensation strategy through a CFO lens so you can pay competitively while protecting cash flo...

24 | Relationship Between Profit and Taxes 30.03.2026

In this episode, Carla examines the confusing link between profit and taxes, explaining why a higher tax bill can actually be a good sign. She talks about the stress surrounding profit and tax obligations, encouraging business owners to start seeing taxes as a natural byproduct of financial growth rather than a burden to avoid. Carla explains the real difference between profit and cash flow, urgin...

23 | What is it like to work with a CFO and was it worth it? with Leah Clionsky 16.03.2026

Are you considering hiring a fractional CFO but unsure if it's the right move for your business? In this episode, Carla welcomes Dr. Leah Clionsky, a psychologist and owner of Thriving ​Child ​Center, a successful seven-figure group practice, shares her journey of seeking financial guidance. Tune in as Dr. Clionsky discusses her proactive approach to scaling her practice sustainably and profi...

22 | Make AI Your CFO (Part 2) 02.03.2026

In this episode, Carla continues the conversation around the practical applications and potential pitfalls of integrating AI into your financial management. She emphasizes the importance of understanding the limitations of AI and the necessity of expert oversight to ensure your business remains on the right track. Carla also discusses how AI can assist in automating processes, running scenarios, a...

21 | Making AI Your CFO (Part 1) 16.02.2026

In today's rapidly evolving business landscape, the integration of Artificial Intelligence (AI) into your work is becoming increasingly prevalent. One area where many business owners are exploring AI's potential is in financial management.  AI is undoubtedly a powerful tool that can shape the future of finance. However, it should be used thoughtfully and in conjunction with a financial p...

20 | Building Wealth Outside Your Business With Nicky And Anna 02.02.2026

In this enlightening episode, Carla is joined by Anna N'jie-Konte and Nicky Morong, two certified financial planners who specialize in helping entrepreneurs build long-term wealth. Together they discuss the importance of profit as the foundation for wealth building and share actionable strategies for business owners looking to create passive income streams outside of their businesses. The con...

19 | 4 Financial Roles In Your Money Support Team Explained 19.01.2026

Are you unsure if your current financial support is adequate? Understanding the different roles within a finance team is crucial for business owners aiming for growth.  In this episode, Carla breaks down the four essential roles—bookkeeper, financial analyst, controller, and CFO, highlighting their unique contributions and when to consider bringing each one onto your team.  Tune in to learn how to...

18 | Your Bookkeeper is Not Your CFO 05.01.2026

Are you getting the correct financial insights you need to grow your business? It might be time to consider upgrading to a CFO.  In this episode, Carla dives into a critical topic for growth-minded entrepreneurs: the distinction between your bookkeeper and a CFO. Carla unpacks why many entrepreneurs find themselves underwhelmed by their bookkeeper's ability to provide the financial insights t...

17 | The Power of Year-End Financial Reviews 22.12.2025

As the year draws to a close, it's time to reflect on your business's financial health and set the stage for a successful new year. In this episode, Carla explores the immense power of year-end reviews and how they can transform your business strategy for the upcoming year. Tune in as Carla breaks down the essential components of a year-end review, including the importance of profit anal...

16 | 5 Financial Mistakes That Are Killing Your Business 08.12.2025

Many businesses look profitable on paper, but they're bleeding cash and they're not sure what's happening. In this episode, Carla dives into the five critical financial mistakes that could be jeopardizing your business's success. If you recognize any of these mistakes in your business, don’t worry! There is a way to reverse the course. Tune in for deeper insights and actionable...

15 | Don’t Wait for a Big Exit: Start Building Wealth from Your Business Every Month 24.11.2025

Many entrepreneurs dream of the big exit, but what if your business could pay you every month instead?  That's right. You don’t have to wait for a big exit. You can start building wealth every single month with the profits you’re already making. In this episode, Carla walks you through why waiting for a one-time payday is risky, how to stop reinvesting every dollar back into your business, an...

14 | Planning Season: Your Growth Plan in Numbers 10.11.2025

Budgeting season typically falls at the end of the year, so it's the perfect time to start planning and the key is to develop a financial roadmap that outlines your revenue goals and expense management strategies.  In this latest episode, Carla explores the transformative power of budgeting and its role in strategic financial planning. Whether you love it, hate it, or simply avoid it, underst...

13 | Tax Planning for CEOs: How to Keep More Profit Legally w/Sonia Castelan 27.10.2025

“Now ​is ​the ​perfect ​time ​to ​take ​back ​control ​of ​your ​tax ​situation, because ​the ​sooner ​that ​you ​start ​learning ​about ​money, ​wealth ​and ​tax ​building ​strategies, ​the ​better ​off you'll ​be. ​Your ​financial ​future ​is ​going ​to thank ​you ​so ​much. So ​much.” - Sonia Castelan In this week's episode, Carla sits down with Sonia Castelan, a first-generation Lati...

12 | Strategies for Smart Business Debt Management 13.10.2025

Business debt can be a powerful growth tool, but only if it’s managed with intention.  In this episode, Carla shares how to create a repayment plan that works for your business, not against it. She’ll help you rethink how you use debt, build cash flow into your budget, and avoid common financial traps that keep business owners stuck in stress mode. Whether you’re paying off a recent loan, planning...

11 | Building Credit and Accessing Capital for your Business Growth 29.09.2025

Most business owners wait until they need funding to start preparing and by then, it’s often too late. That’s why Carla’s breaking down the real building blocks of bankability: profitability, consistency, and clean books. She’ll walk you through how to position your business as a credible borrower, how to start building business credit (even if you're small), and why paying yourself is non-ne...

10 | Navigating Group Practice Financial Complexities w/ James Childress 15.09.2025

In our latest episode, Carla is joined by James Childress, a seasoned CPA specializing in mental health practices.  Throughout the episode, Carla and James underline the significance of data-driven decision-making. They advocate for regular financial reviews and performance tracking to identify areas for improvement. This proactive approach not only helps practices stay on track, but also empowers...

09 | How to Use Your Budget Like a GPS to Navigate Business Growth 01.09.2025

Budgeting is not just about restriction; it’s a GPS for your business, helping you navigate potential pitfalls and allowing for intentional spending that aligns with your strategic objectives. In this episode, Carla is discussing how ​to ​budget ​in ​your ​business ​and why ​it's ​important ​to ​make ​sure ​you're ​paying ​attention ​to ​your ​budget ​every ​month.  Tune in to learn how...

08 | Maintaining Clean Books Monthly to Save Money on Taxes w/LuSundra Everett 18.08.2025

Clean financial records are essential for tax season because they save time, reduce stress, and protect your peace of mind.  If you want to avoid tax headaches, check out this week's episode with Carla and tax expert, LuSundra Everett EA who emphasizes that bookkeeping is not just about categorizing expenses; it’s about ensuring that your business operates smoothly and stays compliant with ta...

07 | How to Diversify Your Business Income Streams to Reduce Risk and Increase Revenue 04.08.2025

In this episode, Carla explores the crucial topic of diversifying your business income streams with a focus on reducing risk and increasing revenue. She shares the why, when, and how of diversifying your revenue streams without overcomplicating your business model or sabotaging what’s already working. Join in to learn how to identify income stream risk, avoid the “revenue roller coaster,” and expa...

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