Creativity Design Group

CDG BizCast

Business EN ↓ 93 episodes

Christian Gonzales, Owner of Houston marketing firm Creativity Design Group (CDG) discusses several topics related to business management and consumer affairs. Join us for our bi-monthly podcast as we discuss marketing, business management, customer satisfaction, fraud fighting and other important business matters.  Check out Creativity Design Group at https://www.creativitydesigngroup.com and learn more about our graphic design and digital marketing services.

Author

Creativity Design Group

Category

Business

Latest episode

Mar 23, 2026

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Episodes

Episode 18: Fighting Inflation As A Business Owner 18.07.2022

As rising inflation continues to be a major threat towards businesses of all sizes, business owners feel to be up the creek without a paddle in terms of survival. But it doesn't have to be that way! We discuss 7 tips business owners can use help cope with inflation according to an article recently published by American Express. Learn how to keep your business afloat and continue to serve your cust...

Episode 17: Salespeople, STOP Being Rude To Your Customers! 02.07.2022

Salespeople often make the mistake of being too pushy, ignoring what their prospects have to say, and just have tunnel vision for trying to close the sale. Guess what? Your customers think you are being outright rude and callous towards them for having this mindset and treating them this way. We discuss the dangers of being too pushy, and explain what salespeople should do instead.

Episode 16: Giving Discounts As A Small Business 18.06.2022

Discounts can make your products and services look incredibly attractive to potential customers. But did you know that there is a right and a wrong way to give discounts? We explain the proper methods of giving discounts and go over the dangers of giving too many, as well as how to give them to show appreciation to your customers.

Episode 15: The Importance of Keeping Business and Personal Social Media Separate 05.06.2022

Many small business owners make this huge mistake when it comes to their social media marketing: using one account to post personal AND business related media. This is a huge mistake and we discuss why it is important to keep personal material out of your business profiles.

Episode 14: Content Marketing from a Consumer's Perspective 24.05.2022

Ever wanted to know how effective content marketing can be for local businesses? Learn how content marketing can result in repeat business and more revenue. Our guest, Justin Rayl explains what types of content keep him returning to businesses in his area.

Episode 13: Content Marketing in 2022 07.05.2022

We discuss how the content marketing landscape is changing in 2022 and what business owners need to know when creating their digital marketing strategy this year.

Episode 12: Customer-centric Website Basics, Part II 23.04.2022

The best way to capture leads from your website is to make sure that it is customer centric, which means to show your company is ready to solve your customers' problems. We go over a few methods to help make your website present your company as one that treats your customers like royalty! Make sure they know your company has a product or service that is ready to exceed their expectations!

Episode 11: Customer-centric Website Basics, Part I 10.04.2022

The best way to capture leads from your website is to make sure that it is customer centric, which means to show your company is ready to solve your customers' problems. We go over a few methods to help make your website present your company as one that treats your customers like royalty! Make sure they know your company has a product or service that is ready to exceed their expectations!

Episode 10: Don't Go M.I.A. with Military Scams! 27.03.2022

We all know about romance scammers, and many of said scammers often pretend to be soldiers actively serving in the military, pretending that they need money to come home. This is far from reality, and we sit down with a military veteran to expose the truth about these fraudsters pretending to serve their country.

Episode 9: The Underestimated Power of First Impressions 13.03.2022

When you meet someone for the first time, do you ever stop and think about how that other person perceives you? The first impression you make on someone is more powerful than you think! We discuss how first impressions can make or break a relationship, especially in the business world and in life in general. Remember if you give a stellar first impression, you are on your way to opening up doors t...

Episode 8: The UGLY Truth About Free Website Builders 26.02.2022

Many business owners make a huge mistake by using free website builders for their companies' websites as a way to save money. This mistake is suicidal to your company's image, its reputation, and worst of all can make your company look dishonest. We discuss all of the reasons why free website builders like Wix, Weebly, and Squarespace should be avoided at all costs if you are a business owner who...

Episode 7: Scams in the Business World: Common Email Scams and the Google Voice Scam 13.02.2022

We discuss common scams that target business owners as well as the new Google Voice scam and what you can do to avoid falling for these scams and stay safe.

Episode 6: Guarantees & Warranties 30.01.2022

We discuss the importance for companies to stick to their guarantees and how breaking their promises to their customers can destroy their image. Guests include Chef Jay and Facedown Tragedy from the After the Shuffle show on YouTube and concerned consumer Lauren Hicks from the United Kingdom.

Episode 5: Scam Awareness: What Everyone Should Know 16.01.2022

Welcome to our debut episode of 2022! We interview Chef Jay and Facedown Tragedy, hosts of the After the Shuffle podcast, about scam awareness. We will discuss what you need to know about common scams and how you can avoid them. Safety tips and identity protection are discussed.

Episode 4: Small Business Spotlight - Swale Interiors Painting, Houston, TX 23.01.2020

We interview Swale Fenley, of Swale Interiors Painting in Houston, TX. Swale Interiors is a full-serviced residential painting company who's goal is to "create the home of your dreams." Topics such as customer satisfaction, business management and success tips are discussed. Check out Swale Interiors at www.swaleinteriors.com .

Episode 3: Digital Marketing in 2020 - What's changing, what's not? 15.01.2020

We discuss how the digital marketing landscape is expected to change this year and beyond. Topics such as artificial intelligence, brand awareness and SEO are discussed.

Episode 2: Resilience in the Business World 27.12.2019

Being a business owner is not for everybody, but that does not mean you should just throw in the towel if your business is not bringing you success. We discuss reasons why businesses fail and also talk about the dangers of giving up too soon. Being resilient is extremely important, especially during the worst of times. Re-evaluate yourself and how you run your business before you decide to shut do...

Episode 1: Book Review of "Shut Up and Listen" by Tillman Fertitta 17.12.2019

We discuss the advice Tilman Fertitta, owner of the Landry's restaurant corporation gives in his latest book, Shut Up and Listen . Fertitta runs a multi-billion dollar corporation in Houston, TX and is the brains behind brand names such as Joe's Crab Shack, Rainforest Cafe and Morton's The Steakhouse and his book discusses how remains successful every day. We discuss how his advice can be applied...

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