Cast Polymer Radio

On this episode, I feature a recent interview with Stephanie Scheller Stephanie is the author of a recent book Marketing That Works for Small Business Budgets  [Beyond Social Media] . She'll talk about how she grew her business on a $0/month marketing budget during the pandemic.   

On this episode, John Schweitzer and Kyle Jordan of the ACMA join me to discuss a couple of topics. John will be discussing the ACMA's Composites Sustainability Conference coming up June 4-6 in Denver, CO. You can learn more about this event by visiting https://acma-org.my.site.com/csft24 .  Kyle Jordan will be discussing the CCT Instructor Course that took place last week in Kansas City, and expl...

On this episode Blair Robbins joins me on the show to discuss the closure of the Port of Baltimore, and whether it will impact supply chains. Blair is a partner in the Transportation and Logistics Group at EisnerAmper , and has nearly 30 years of experience helping companies cope with supply chain issues, and challenges in inventory management due to disruptions from the pandemic to infrastructure...

On this podcast episode, I feature an interview with Elizabeth Chabe author of a new bestselling book called The Giant's Ladder: The Science Professional's Blueprint for Marketing Success . Her new book is a critical resource for entrepreneurs and technology professionals seeking effective marketing strategies to launch their innovations commercially. This new book addresses the gap between innova...

On this episode, Chris Hurdleston of ACS International and Dorfner joins me to discuss his perspective from the KBIS 2024 show in Las Vegas last week. The Kitchen & Bath Industry Show (KBIS) is North America's largest trade show dedicated to all kitchen and bath design aspects. 

On this episode, Andrew Pokelwaldt joins me to discuss trends taking place in the manufacturing sectors and how technology is poised to play a significant role in handling challenges in 2024 and beyond. 

On this marketing minute, I share a story of how halitosis became a medical condition with a "cure". The story is a great marketing lesson for any business that seeks to differentiate its product or service with a USP. The great businessman and advertiser Albert Lasker once said "There is no law that requires a problem to exist before a solution is created for it". There are plenty of examples of...

On this episode, I share an interview I did with Tyler Alvarado. Tyler is the CEO of  Continuous Composites a company that's on a journey to transform manufacturing. Continuous Composites began with a realization that composite manufacturing was a problem waiting to be solved. Their vision is to break the mold of additive manufacturing and advance new platforms and processes using composite materi...

On this episode, Dan Neumann joins me again to discuss the 2024 Composites Fly-In taking place in Washington DC Feb. 26-28th.  Composites 2024 Fly-In will provide a unique setting to meet with Members of Congress and agency leadership to educate them on the valuable capabilities of composites and further open markets.

On this episode, Kyle Jordan and Peter Hedger of the ACMA join me for a discussion on workforce development. Kyle is the director of certifications with the ACMA and Peter is Vice President of Strategic Partnerships and Membership.  We'll be talking about a recent workforce development research survey that the ACMA completed back in October, and some of the data from it. As we share some of the fe...

On this marketing minute episode, we'll discuss be discussing features, advantages, benefits and ultimate benefits. Understanding and using all four of these can amp up your marketing and advertising game.  

On this first episode of 2024, we'll be discussing the topic of the 85 Percent Rule. If you've never heard of the 85% rule, it runs counterintuitive to what most of us have been taught - which is to give your maximum output. Operating at 100% all of the time is not sustainable, and eventually leads to burnout. It also doesn't give you the time or energy to innovate. We'll also play an interview wi...

This week,  John Melilli  of  Composite Automation LLC  joins me on our last podcast episode of 2023. John has over 30 years of experience in the application of mechanical, electrical & industrial automation components and systems for manufacturing. He's been working with composite part manufacturers since 2004. Composite Automation is the only manufacturer's representative firm in North America t...

On this episode,  Thomas Helfrich joins the podcast to discuss LinkedIn lead generation and business growth. Thomas is the founder and CEO of InstantlyRelevant.com , a company renowned for their innovative marketing services driven by AI, and social media strategy & coaching. He is the author of the book series "Never Been Promoted" and hosts a podcast of the same name. Known as the "AI Nerd," he...

On this episode, Lucas Dillingham of Brighton Science joins the podcast to highlight their company's technology - a system that manufacturers to confidently assess surface readiness for bonding, coating or sealing at the point of preparation. You can learn more about their technology by visiting https://www.brighton-science.com . 

On this episode, Carlos Alvarenga joins me for a discussion on how great communicators are so effective. He is the author of a brand new book called The Rules of Persuasion: How the World's Greatest Communicators Convince, Inspire, Lead—and, Sometimes, Deceive .  His new book not only explains exactly how persuasion works in all forms of human communication but also presents a clear and effective...

On this episode, I interview business consultant and copywriter David Garfinkel about his brand new book  The Persuasion Story Code .  In it, David reveals the types of stories that have proven to make millions of dollars, create important agreements, and even change billions of minds, across a variety of industries and situations. You can grab your copy  here , and be sure to check out David's ow...

On this episode, I share some podcast interviews I had the opportunity to do at CAMX 2023 in Atlanta, GA last week. 

This week Ryan Oner of AKPA Chemicals joins me to share some of the latest news from their company. AKPA Chemicals specializes in the production of organic peroxides & initiators.  They will be featuring at CAMX in Atlanta next week at booth T44.  You can visit their website at https://akpachemicalus.com . 

This week, John H Moore joins me on the podcast. John is the president of JHM Technologies and he'll be discussing a new piece of technology their company has developed to assist gel coat spray operators in maintaining proper catalyst levels during temperature changes inside the plant. 

On this marketing minute episode, I share the story Schlitz Beer, and how the brand went from last in beer sales in the early 20th century to becoming the number one beer company in America. How did they do this? They hired advertising expert Claude Hopkins. After taking a tour of their facility, he suggested they share their manufacturing process (which was the same as every other beer company at...

On this episode, Cindy Squires and Rebekah Stacha join me to highlight  CAMX 2023  taking place down in Atlanta at the end of October. CAMX is the largest, most comprehensive composites and advanced materials event in North America.  It offers a robust education program with a massive exhibit hall showcasing hundreds of manufacturers, distributors, and suppliers. You can register today by visiting...

On this episode, Dan Neumann joins me to discuss how a government shutdown will affect our industry for the short term. Dan is the  Vice President of Government Relations for the ACMA. He has twenty years of experience in policy work, government relations, media, and data analysis.  Also, don't forget to put Feb 26-28 on your calendar. This will be the next ACMA Composites Fly-In. It will  provide...

This week, special guest Jonathan Pritchard joins us on the show. Jonathan is the founder of ZAVANT Enterprises and the author of multiple books focused on the power of applied psychology - including his most recent  Think Like a Mind Reader .  He is the founder of several consulting companies, a multiple author, a world-traveling entertainer, and a public speaker for high-stakes businesses. His c...

This week David Morgan, the chief strategy officer at  Carbon Rivers  joins me to discuss their upcycle programs in the wind energy, automotive, marine, construction, and glass fiber markets. Their process separates polymers and other organic materials from fiberglass reinforcement, allowing the fibers to be recovered mechanically intact and then reused.  The recovered fiberglass can be upcycled i...