Nitin Kartik
CarTalk with Kartik
U.S. CEOs with $1M-$5M ARR too often hit growth plateaus or worse. Having worked with 50+ CEOs fueling millions in revenue growth, host Nitin Kartik (CEO at Caribou Strategic) shares CEO wisdom from the road of life in 2-minute episodes to help you navigate the curves ahead and crush your targets.
Author
Nitin Kartik
Category
Podcast website
Latest episode
Jul 5, 2026
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Episodes
CarTalk with Kartik #260: How Underdogs Win 12.02.2026 1:02
CarTalk with Kartik #260: How Underdogs Win Do we need to win immediately to win long term? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. When you are competing against a giant, the goal is not domination on day one. The real goal is credibility. Earn a seat at the table. Launch boldly so th...
CarTalk with Kartik #259: Listen Before You Launch 10.02.2026 1:06
CarTalk with Kartik #259: Listen Before You Launch Are our GTM decisions driven by real customer data? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. If you want faster pipeline and stronger positioning, stop guessing and start listening. The most effective CEOs build their go to market motio...
CarTalk with Kartik #258: Calm Beats Chaos 08.02.2026 1:01
CarTalk with Kartik #258: Calm Beats Chaos How do you build enablement without slowing growth? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. When you’re scaling fast, panic feels natural. Resist it. Start small. Listen first, then act. Quick wins matter more than perfect plans. Consolidate n...
CarTalk with Kartik #257: Stop Arguing and Measure 07.02.2026 0:59
CarTalk with Kartik #257: Stop Arguing and Measure Should we focus more on brand or product? That’s the question one of the CEOs we work with asked us recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s our answer. Stop debating opinions and start following your KPIs. If customers love your product but conversion is weak, your brand and messaging need work. If con...
CarTalk with Kartik #256: Customers Are Your Co-Creators 06.02.2026 1:04
CarTalk with Kartik #256: Customers Are Your Co-Creators How should our community shape our product? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. Most scaleups treat community like a support forum. That’s a mistake. Your community is a live feedback engine and a growth flywheel. When you in...
CarTalk with Kartik #255: Build Leaders Before Titles 04.02.2026 1:00
CarTalk with Kartik #255: Build Leaders Before Titles Are we promoting leaders too fast? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. Growth breaks when leaders move faster than their experience. Titles are easy to give, judgment is not. Strong leadership takes time to learn how to manage p...
CarTalk with Kartik #254: Win By Subtraction 02.02.2026 0:58
CarTalk with Kartik #254: Win By Subtraction Are we fighting the wrong competitors? That’s the question one of the CEOs we work with asked us recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s our answer. Most scaleups lose clarity by treating everyone as a rival. Real competitive advantage comes from focus. First, separate true competitors from potential partner...
CarTalk with Kartik #253: Empathy Scales Teams Faster 01.02.2026 1:04
CarTalk with Kartik #253: Empathy Scales Teams Faster How do we build a high performance marketing team without burning them out? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. The best teams are not driven by pressure or perfection. They are built on three things. Empathy, so people feel saf...
CarTalk with Kartik #252: Sell With Real Authority 31.01.2026 1:05
CarTalk with Kartik #252: Sell With Real Authority Should engineers be part of our go-to-market? That’s the question one of the CEOs we work with asked us recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s our answer. If you sell a technical product to technical buyers, credibility matters more than polish. Engineers bring real-world authority into sales conversa...
CarTalk with Kartik #251: Scrappy at Any Scale 30.01.2026 1:07
CarTalk with Kartik #251: Scrappy at Any Scale Do we lose our edge as our company scales? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. Growth doesn’t remove constraints. It just changes them. Even larger teams still face limited time, competing priorities, and pressure to show impact fast....
CarTalk with Kartik #250: Break the Marketing Bubble 28.01.2026 0:57
CarTalk with Kartik #250: Break the Marketing Bubble Is our marketing truly driving our business, or just running campaigns? That's the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here's my answer. Marketing cannot live in a silo. If your marketing team does not deeply understand your product roadmap, your sal...
CarTalk with Kartik #249: Pressure-Test Every Big Move 26.01.2026 1:10
CarTalk with Kartik #249: Pressure-Test Every Big Move Are we making high-stakes decisions without the right advisors? That's the question one of the CEOs we work with asked us recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here's our answer. Too many leaders rely on instinct alone when the stakes are high, whether it’s equity decisions, compensation structu...
CarTalk with Kartik #248: Listening Beats Research 25.01.2026 1:15
CarTalk with Kartik #248: Listening Beats Research Where should our best competitive intelligence really come from? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. Most CEOs think competitive intelligence means more Google searches, more reports, and more dashboards. But the real edge is alrea...
CarTalk with Kartik #247: Discipline Beats Distraction 24.01.2026 1:02
CarTalk with Kartik #247: Discipline Beats Distraction Should I pursue that new trend everyone’s raving about? That's the question one of the CEOs we work with asked us recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here's our answer. In fast-moving markets, trends come and go. What lasts is your core expertise, your systems, and your discipline to focus on...
CarTalk with Kartik #246: Metrics Without Meaning 22.01.2026 0:59
CarTalk with Kartik #246: Metrics Without Meaning Why aren’t our dashboards driving real innovation? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. Dashboards tell you what is happening, but they rarely tell you why it’s happening. If you only react to numbers, you end up fixing symptoms inst...
CarTalk with Kartik #245: Growth Loves Self Awareness 20.01.2026 1:08
CarTalk with Kartik #245: Growth Loves Self Awareness Why do we struggle to clearly articulate our real value? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here's my answer. High-performing CEOs don’t just build great products, they deliberately document what they’ve learned, what’s worked, and where the...
CarTalk with Kartik #244: Trust Beats Polish 19.01.2026 1:06
CarTalk with Kartik #244: Trust Beats Polish Is our marketing building trust or just making noise? That's the question one of the CEOs we work with asked us recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here's our answer. Most B2B marketing today looks polished, predictable, and transactional. Buyers tune it out. What cuts through is authenticity. Real stor...
CarTalk with Kartik #243: Mindset is Your Growth Ceiling 18.01.2026 1:08
CarTalk with Kartik #243: Mindset is Your Growth Ceiling How do we scale our business without outgrowing our leadership? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. Your growth ceiling is rarely your product or your market. It’s your mindset. The fastest-scaling CEOs build a daily habit of...
CarTalk with Kartik #242: Win Before the Meeting. 17.01.2026 0:48
CarTalk with Kartik #242: Win Before the Meeting. Why do smart ideas still get blocked? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. At your stage, winning decisions is not just about having the right strategy. It is about pre-aligning the people who influence that decision. Great leaders d...
CarTalk with Kartik #241: Projects Beat Playbooks 17.01.2026 0:49
CarTalk with Kartik #241: Projects Beat Playbooks How do you build skills that actually move revenue? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. Real growth comes from hands-on learning, not just plans and meetings. Build skills through real projects, get a mentor who shows you where the...
CarTalk with Kartik #240: Multiply Your Team 14.01.2026 0:51
CarTalk with Kartik #240: Multiply Your Team Can you really trust AI with your go-to-market? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. AI is not a threat to your team, it is a multiplier. Start small and apply it where it matters most, your content, your personas, and your campaigns. Whe...
CarTalk with Kartik #239: Execution Loves Clarity 12.01.2026 0:54
CarTalk with Kartik #239: Execution Loves Clarity Why do smart teams still struggle to launch on time? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. When roles are unclear, execution slows down. Product, marketing, and sales all think someone else owns the launch. The fix is simple: define o...
CarTalk with Kartik #238: Brand Signals Beat Keywords 11.01.2026 0:59
CarTalk with Kartik #238: Brand Signals Beat Keywords Will AI replace SEO? That’s the question one of the CEOs I work with asked me recently. Having worked with over 50 CEOs, fueling millions in revenue growth, here’s my answer. AI search is not replacing SEO, it is expanding it. Tools like ChatGPT and Gemini pull from brand mentions, reviews, third-party lists, PR, and authority signals across th...
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