Cannabis in 10

In every other industry, there is a balance between the regulator and the regulated. This doesn’t exist In this controlled substance space.  “ I think the cannabis movement is a failure… the whole cannabis movement is fractured — businesses are one page, criminal justice [reformers] on another page.” Matt Zorn  This week we sit down with Matt Zorn to discuss the following: How to Fix the Cannabis...

A house of brands is a strategy where each brand has its own identity, representing a different customer profile, need, and messaging. Implementing this strategy requires a deep understanding of positioning & resources. When a company delivers on this, it allows consumers to quickly grab another product In the family, expanding the adoption of the consumer base and widening its reach. This is cruc...

The intricate world of drugs and the underlying reasons behind their prohibition. We uncover the similarities and differences between the psychedelic and cannabis industries. Both highly regulated, these industries present unique challenges, including the need for extensive research into potential therapeutic benefits and widespread consumer education. To navigate this fascinating landscape, the i...

Consumer Packaged Goods (CPG) is a commonly used term in the cannabis industry, encompassing brands and dispensaries. When it comes to luxury purchases, the entire experience and the emotions it evokes play a crucial role in evaluating customer satisfaction. Luxury brands can command premium prices due to their positioning and the inherent value associated with their products. While the cannabis i...

An enormous victory for the US Cannabis Vaping sector happened, and most completely missed it. The recent “definitive victory” by AVD was a critical win for the cannabis industry. A monopoly would have jeopardized the entire category and potentially put a stranglehold on crucial hardware. This ruling ensures that competition continues and allows brands and consumers to not suffer at what could hav...

Edible manufacturers have the ability to make or break a new consumer. From Chocolate to Pearls Grün's Innovative Approach has positioned them as a trusted national market leader. This week we are joined by Christine Smith, Founder of Grün, to dive into their: Disruptive impact Licensing strategy Formulation success Expansion challenges Product innovations   About GRÖN A women-led band of visionar...

Imagine this. You operate a state-licensed business. You pay your taxes and follow ALL the rules and regulations as defined. You hear a knock at your home door on your daughter's birthday day. U.S. federal Agents are there to charge you with the Kingpin Statue or the same law designed to target El Chapo and other cartel leaders. Not only have you never been convicted of a crime, but you have also...

It's no secret that California is one of the most cutthroat markets in the industry today. Not accepting anything less than the best is how Ted Lidie, founder of Alien Labs, has built a successful brand synonymous with quality and  successfully scaled  it across state lines. This week we host Ted to discuss: How Alien Labs have been able to grow Top Shelf Flower at scale His obsession with quality...

Nature vs. Nurture plays a critical role in cannabis. Understanding how and why these traits are expressed can help the cannabis industry how to create a consistent, reproducible product.  This week we dive into cannabis genomics with Dr. Daniela Vergara, Founder Agricultural Genomics Foundation. We discuss  Theory behind breeding Defining synthetic plant-based or full synthetic Minor Cannabinoids...

Do you love good food AND good weed? Get your aprons readybecuase today we are diving into home cooking-infused style. We sat down with Christina Wong and discussed the following: How to easily add cannabis to your home cooking Calculating accurate Dosing at home Recipes, ideas, and so much more *Warning this episode will make you hungry About Christina Wong: Christina Wong is a CLIO Cannabis and...

What is the actual truth behind cannabis harms and benefits? Dr. Peter Grinspoon, Instructor in Medicine at Harvard Medical School and author of "Seeing Through the Smoke: Cannabis: An Expert Doctor Untangles the Truth About Cannabis," shares his expertise on various topics related to cannabis. From the challenges of having non-judgmental conversations about cannabis between doctors and patients t...

Nestled in the Mid-Atlantic and surrounded by states that have legalized cannabis, Maryland's burgeoning cannabis market has a strategic location that is poised for explosive growth. With the country's highest concentration of government employees, its potential federal impact on the industry is not to be overlooked. Remedy is a key player in the limited licenses market. This week we sit down with...

How do cannabis companies build a brand? With a locked toolbox and platforms quick to shadowban, the challenges are endless. Marketing in Cannabis requires creativity, budget consciousness, resourcefulness, and wearing multiple hats.  Almost no one understands these nuances better than Lisa Buffo, founder, and CEO of the Cannabis Marketing Association. We sat down with Lisa to discuss.  Discover t...

Big Tobacco's relationship with the cannabis industry is complicated. While most can agree that there is an overlap between the two, many quickly point out that they are dangerous to the industry.  Turning point brands sits at the intersection of this dynamic relationship. This week we sit down with Scott Grossman, VP of Corporate Development of Turning Point Brands, to discuss the following:  The...

How do you create a new experience to excite customers across product categories?  As the industry evolves, innovators seek to blend experiences with entertainment to build brand relationships.  This week on The Dime, we host Andreas "Dre" Neumann, Chief Creative Director at Jushi, to discuss the following:  Creating a new experience each time Blending Rock & Roll with Cannabis Red Bull lessons Pu...

The Costco of Cannabis, what does that mean, and how does the ecosystem feed opportunities during the most challenging time? This week on  The Dime,  we host Raj Grover, CEO at High Tide, to discuss the following:  How does the ecosystem business model work Exclusive Paid Membership "Cabana Elite" Diversified Revenue Streams And so much more About High Tide: Founded in 2009, High Tide Inc. has bec...

According to a Boston University research study, 345 of 376 former NFL players showed signs of CTE. Chronic Pain is also common for former athletes, especially those who played in the NFL. Plant-base... Show More Episode Notes According to a Boston University research study, 345 of 376 former NFL players showed signs of CTE . Chronic Pain is also common for former athletes, especially those who pl...

When an individual steps inside a cannabis dispensary, their intent is clear.  Personalizing the experience inside and positioning eager targeted brands is now possible. This week on  The Dime,  we host Ian Rumpp, President of Tella, to discuss the following:  An alternative to the race to the bottom Digitizes the dispensary experience. Personalizes product recommendations About Tella Tella provid...

Las Vegas knows how to regulate sin. This week on The Dime, we host Chris LaPorte to discuss the following:   Location, Location, Location Monitoring consumption How brands can partner for national exposure Entertainment experiences And so much more #cannabisconsumptionlounges #cannabisinsider #cannabis Guest Links   Follow us: Our Links . At Eighth Revolution (8th Rev) , we provide services from...

Metrc is contracted by state regulators and committed to a secure and credible regulatory environment. At the center of the regulatory apex, Metrc's role is critical for cannabis operators from seed to sale. This week on The Dime, we host Michael Johnson, CEO of Metrc, to discuss:   Uptime vs. functional time API Changes, Metrc Connect Implementing regulatory changes across 23 states About Metrc:...

Research continues to show alcohol is harmful. If only a substitute social tonic could provide that happy feeling without the hangovers. This week on The Dime, we host Luke Anderson, Co-Founder at Cann, to discuss:   Crossfading: Mixing of Alcohol & Cannabis. Why Altering Framework Unlocks Beverage Category Misconceptions on Beverage Market Size About Cann: Cann is a sessionable drink, meaning you...

Verano's portfolio encompasses 14 U.S. States, with active operations in 13, which includes 14 production facilities comprising over 1,000,000 square feet of cultivation. This week on The Dime, we host Aaron Miles, CIO of Verano to discuss:   Investment differences between organic and M&A license acquisition Building a national brand portfolio Balancing capital investments in markets ahead of adul...

Khiron is taking a different approach than US Cannabis companies.  They are building data systems to provide evidence-based research to reduce stigma, adopt normalization, and convert opioid users to medical cannabis. Their systems and achievement have quickly led to many breakthroughs, as recently announced, "Khiron signs deal with Bogota's largest public health insurance for medical cannabis cov...

The Point-of-sale system is at the center of the value chain. Treez offers a unique and intuitive way to personalize the retail experience with a heavy focus on leveraging data for actionable insights specific to the need of the team. Data is valuable when it is clean, accurate, and provides actionable insights that are easy to understand and beneficial. Understanding best practices, ideal invento...

New York continues to be at the center of many topics in Cannabis. As the adult-use market slowly rolls out, changes are happening.  This week on The Dime, we host Jesse Campoamor to get an update on the current status of the NY Adult Use Cannabis Market and discuss: The Challenges of a limited license system Potential upcoming issues and adjustments to the market How NY plans to onramp legacy ope...