Buzzworthy Marketing Podcast | B2B Marketing for Professional Services, Advisors, and Consultants

Send us a textIn this episode, you will be able to explore the following topics:• The concept of "Profit First" and its impact on businesses: Discuss how implementing the Profit First system can lead to financial stability and success in business.• The emotional aspect of money: Explore the emotional connection people have with money and how it influences their financial decisions.• Self-sabotage...

Send us a textIt takes all kinds to run a business, but are there advantages to certain kinds of personality traits when it comes to client acquisition for your business? I am talking specifically about extroverts versus introverts. Most people I talk with say that great salespeople are extroverts, so does that mean all great business owners are extroverts as well? I find that hard to believe. Esp...

Send us a textThe biggest winners in business are those who can distinguish between growing their business and scaling their business. I would be very curious to hear your definition right now, but that’s not how this all works. But a lot of you don’t think there is a difference and those who do, may have it a little twisted, especially if you run a service-centric business. I know I had it extrem...

Send us a textI have been thinking a lot lately about the impact I have on the world.  I am constantly wondering if I am missing opportunities to do more to change the bad things happening around me. At the same time, I understand that I can only do so much and that I am but a spec on a spec in the cosmos. Yes, I went there. I understand that I am insignificant. But only to the universe and there...

Send us a textAs business owners we know we must keep an eye on our daily productivity and our business’s profitability. Efficiency is another word we hear that lends to the same mentality. And even though we read all of the great books on how to be more productive, efficient and profitable, we still struggle to reach a high level of all three. I personally struggle with things like dyslexia and A...

Send us a textDo you believe that marketing and sales is just a numbers game? That if you make enough calls, shake enough hands and send enough emails, the sales will come? Well, you might not be alone, but unfortunately, not right. Yes, marketing and sales are driven and measured by numbers, but they are most certainly not solely made by numbers. This has been driven into the spotlight by many gr...

Send us a textAs a business owner you know the importance of understanding your market. It's essential for businesses to pay attention to and attract the Generation Z demographic because they represent the future of consumer spending. Generation Z currently makes up approximately 27% of the world's population, and by 2025, they will account for about 30% of the workforce. This group is also estima...

Send us a textAre you a business owner that gets the majority of your new business from referrals and word of mouth? If you answered yes, you are not alone. A survey done in 2021 showed that 82% of small businesses claim referrals as their main source of new business. This is a good thing right? Well, not quite. The survey didn’t ask how reliable or predictable businesses are getting referrals. IN...

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Send us a textAre you ready to achieve Brand Longevity? That should be the goal. But how do you access the 'how'? Patty Dominguez is the founder of Positioning to Profit, a bestselling author, advisor, and contributing marketing expert. She has worked for a Fortune 50 management consulting company and now helps service based entrepreneurs claim their category of one status based on their unique ab...

Send us a textThe biggest lesson I’ve learned about business over the last 17 years is that our mindset around money is the most important piece to success. When we have the right mindset, we focus on things that help us achieve our goals. But when we have the wrong mindset, we navigate towards the negative or wrong things with everything in our business and many times in our personal life. And we...

Send us a textWhen Jono Petrohilos creates a Facebook group for Course Creators, he finds the challenge of growing it to be a grind and discovers the power of the community to create high quality answers, build culture, and generate passive leads. In this video, you will learn:1. How to create a successful Facebook Group with a strong culture2. Strategies for generating leads and sales from Facebo...

Send us a textI am sure I don’t have to tell you, my podcast listeners, how awesome podcasts are for learning from experts. I mean, I hope that’s why you are listening to this podcast. But did you know that you could be utilizing podcasts just like mine for your own business? Yes, I am talking to you. I am really talking to everyone in the business world, but you are here and hopefully you will te...