Audible

Business Wars

Business EN ↓ 691 episodes

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, innovators, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Against the Odds and American History Tellers . Audible subscribers can listen to all episodes of Business Wars ad-free...

Author

Audible

Category

Business

Podcast website

www.wondery.com

Latest episode

Jul 8, 2026

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Episodes

Flipping the Bird: Elon vs Twitter | Maximum Amazing | 1 09.07.2025

Twitter is at a crossroads. Its founder, Jack Dorsey, has stepped down from his role as CEO. The social media heavyweight is also under fire for alleged bias, censorship, and the roving army of bot accounts wreaking havoc on the site. In this moment of crisis, the only would-be savior to step up is also one of Twitter’s harshest critics: Elon Musk. Be the first to know about Wondery’s newest podca...

Rebuilding LEGO | Brick to the Future | 2 02.07.2025

It’s late 2003 and LEGO’s turnaround strategy has failed. It’s hurtling towards bankruptcy. Its only hope now is a three-man shadow leadership team. And they’re about to learn that the problems at LEGO go way deeper than anyone thought. Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/wonderynewsletter Listen to Business War...

Rebuilding LEGO | A Burning Platform | 1 25.06.2025

It’s early 1997, and after decades of success, LEGO is rocked by a sudden collapse in its profit. To recover, the Danish toy manufacturer jacks up its innovation efforts. But can it deliver a company-saving idea in time? Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/wonderynewsletter Listen to Business Wars on the Wondery...

23andMe's Fatal Flaw | Guess Who’s Back | 3 19.06.2025

Just when it looked like 23andMe was selling to Regeneron Pharmaceuticals, founder Anne Wojcicki placed a bid through her new nonprofit in an attempt to win it back at the eleventh hour. Lila MacLellan, Senior Writer at Fortune, joins David to discuss Wojcicki’s leadership style, and what the new version of 23andMe might look like under her control. Later, Alexi Horowitz-Ghazi of NPR’s Planet Mone...

23andMe's Fatal Flaw | Defying Gravity? | 2 18.06.2025

Plagued by low sales of its genetic tests, 23andMe adopts a bold new plan: slash prices and enter the pharmaceutical industry. But with investors nervous, can CEO Anne Wojcicki keep the show going long enough to make her DNA dream pay off? Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/wonderynewsletter Listen to Business...

23andMe's Fatal Flaw | Great Expectorations | 1 11.06.2025

When Silicon Valley power-player Anne Wojcicki sees gold in genetics, she forms 23andMe. She wants to bring genetic testing to the masses. But behind the hype and celebrity endorsements, can she build a company that’s selling more than just an expensive novelty product?  Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/...

Netflix and the Fall of Television | To the Max | 3 04.06.2025

After AT&T takes over Time Warner in 2018, the media company decides it's time to enter the streaming wars. They don’t have the brand recognition that Disney has, but they do have HBO, considered the most prestigious cable television on the market. But transforming a niche brand like HBO into a broad-based streaming service is a massive marketing challenge — made even harder by the Covid...

Netflix and the Fall of Television | The Mouse Strikes Back | 2 28.05.2025

After Netflix poaches Shonda Rimes, one of the most successful television producers on ABC, a Disney-owned network, Disney decides it can’t just sit back and let Netflix keep eating into their market share. Disney CEO Bob Iger decides that Disney is going to launch its own streaming service, Disney+, in 2019. With its strong brand loyalty and vast library of content, Disney seems poised...

Netflix and the Fall of Television | The Game Changer | 1 21.05.2025

In 2017, Netflix stuns Hollywood by paying television producer Shonda Rhimes an unprecedented amount of money to develop shows exclusively for the streamer. The move announces Netflix as a true rival to the legacy studios and kicks off the streaming wars. But when the business takes a sudden turn after the pandemic, Netflix is forced to make some key pivots to remain at the head of the pack. Be th...

Starbucks' Bitter Brew | A Cup of Competition | 3 15.05.2025

Starbucks might be number one in market share, but the competition over coffee is hot. In one corner, you’ve got the New England-based fan favorite Dunkin, with their no-frills vibe and celebrity boosters. In the other, you’ve got the up-and-comers: drive-through only chains like Dutch Bros and Seven Brew that have become popular among younger consumers and on-the-go customers. Comedian (and lifel...

Starbucks' Bitter Brew | Back in Black | 2 14.05.2025

It’s 2023 and Howard Schultz’s hand-picked successor as CEO is facing trouble. While employees are voting to unionize, competitors are targeting Starbucks’ perceived weaknesses. Dunkin’ and others are beating Starbucks on price, while McDonald’s hopes to beat Starbucks on speed of service. Starbucks’ bottom-line breaks under that pressure. When it does, Schultz turns against his successor, leading...

Starbucks' Bitter Brew | The Founder's Curse | 1 07.05.2025

It's 2021 and Starbucks workers are experiencing post-pandemic exhaustion. For the first time, baristas and others seem poised to vote to form a union. To head that off, Starbucks legendary CEO, Howard Schultz, comes out of retirement. He promises to lead Starbucks back to its employee-friendly, community coffeehouse roots. But workers aren’t buying it. Soon, Schultz will be called to the carpet i...

The Whole Foods Rebellion | Harsh Realities | 3 30.04.2025

After a stock market shakeout stunts Whole Foods’ growth, co-founder John Mackey finds himself struggling to protect the grocery store chain from circling predators. And he knows if he loses this battle, everything he worked to build could be cast aside. Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/wonderynewsletter List...

The Whole Foods Rebellion | Tiny Acorns, Mighty Oaks | 2 23.04.2025

CEO John Mackey is on a mission to take Whole Foods national. But he is about to run into major opposition. And to succeed in his quest, he must face down rebellious employees, ambitious rivals, animal rights activists and his own father. Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/wonderynewsletter Listen to Business W...

The Whole Foods Rebellion | Vision Quest | 1 16.04.2025

When Texas hippie John Mackey opens an organic supermarket, he gets high on running a business. But when his ambitions sink its profits, sparks fly between him and his co-founders. They clash over the question of whether to chase a bigger dream or enjoy the money they’re already making. Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://...

Price Wars: The Fall of Dollar Stores | Duped | 3 10.04.2025

Not everything you buy from the dollar store is going to be a winner, and Wirecutter editor Annemarie Conte knows this firsthand. Today, Annemarie joins David to share tips for shopping smarter at these discounters, and which items you should probably leave on the shelf. Later, David investigates dupes — cheaper, nearly identical versions of popular products — with Chantal Fernandez of The Cut. Du...

Price Wars: The Fall of Dollar Stores | Shrinkage | 2 09.04.2025

After 10 years of rapid growth, the dollar stores hit big trouble. Rats, burglars, unhappy workers, online agitators and inflation erode their profits. And a new online dollar store makes inroads. Can they survive these existential threats? Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/wonderynewsletter Listen to Business...

Price Wars: The Fall of Dollar Stores | Billionaire Tug of War | 1 02.04.2025

We’re exploring how dollar stores went from Wall Street darlings to the problem children of the stock market. But first, we track how a re-energized Dollar General figures out how to make billions from small change, and its nearest-rival Family Dollar becomes a takeover target. But can Dollar General’s CEO steer the family business into the right hands? Be the first to know about Wondery’s ne...

Spanx vs Skims | Kim-Oh-No | 2 26.03.2025

For over a decade, reality star Kim Kardashian was one of Spanx’s biggest boosters. She frequently spoke of wearing the product on the red carpet and on her social media pages, even if she was cutting it, dying it, and sewing multiple pieces together to make it work for her. And in 2017, she decides that’s time to take her deep knowledge of shapewear and start her own company to rival Sp...

Spanx vs Skims | Not Your Grandmother’s Girdle | 1 19.03.2025

In 1998, a young office equipment sales rep named Sara Blakely can’t find anything to wear under a pair of tight fitting white pants. Everything she tries on makes her feel unattractive. In a moment of inspiration, she cuts off the feet of a pair of pantyhose, saving the outfit and the day. She realizes she’s not the only woman who might like a product like this, so she takes her modest...

What Killed Red Lobster? | Chain Reaction | 3 13.03.2025

Chain restaurants are making a comeback — from Chili’s to Red Lobster, the spots we once passed over are cool once more. But why? Is it due to TikTok? Inflation? Millennial nostalgia? Eater reporter Amy McCarthy joins David to explore the recent ‘chain-aissance’ and whether it can help revive Red Lobster. Later, Jordan Myrick, host of the grocery review site Sporked, tastes some storied Red Lobste...

What Killed Red Lobster? | Swimming with Sharks | 2 12.03.2025

Red Lobster’s new owners dream up a bold plan to revitalize the chain. And they’ve got a Hail Mary — the lure of endless shrimp. But they’ve failed to recognize just how much shrimp Americans can down in one sitting. Celebrities and TikTokers send up a rallying cry to save the chain — but is it enough? Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up...

What Killed Red Lobster? | Caught in the Net | 1 05.03.2025

Red Lobster redefined American dining habits by making seafood accessible to people living outside the coasts. But its heyday didn’t last. Casual observers believe Red Lobster’s demise was an open-and-shut case of an all-you-can-eat deal backfiring. But there are plenty of other suspects. And as America’s #1 seafood restaurant chain fights to keep its head above water, it must reckon with whether...

TikTok vs the U.S.A. | A Ticking Clock | 4 26.02.2025

President Biden signs a law giving ByteDance until January 2025 to divest from TikTok or the app will be banned in the United States. TikTok decides to fight the law in court. Then the case goes all the way to the Supreme Court. But the company’s best hope to overturn the law lies in the outcome of the 2024 election — or so it thinks. Be the first to know about Wondery’s newest podcasts,...

TikTok vs the U.S.A. | Too Big to Fail | 3 19.02.2025

TikTok realizes its attempts to prove to American lawmakers that the Chinese government doesn’t have access to American user data aren’t working, and they need to change tactics. Becoming more aggressive in their lobbying, TikTok taps into the millions of Americans who use the app to urge lawmakers not to ban TikTok. But their efforts come up short.   Be the first to know about...

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