Business Tao with George Kao

Tia Ma, a member of my MasterHeart business community, discusses how she brings authenticity to her content. Be sure to watch the last 5 minutes of the video (below) for a quick Qi Gong exercise that you can enjoy from wherever you are sitting! The Video: https://youtu.be/9c8gciWJXs0 Check out Tia's content: FB Page -- https://www.facebook.com/qigongwithtiama Instagram -- https://www.instagram.com...

I’ve been able to accomplish a lot in my business because I create  even when I don’t feel like it  — I work on a regular rhythm. (And I honestly  don’t  feel like it most of the time.) Similarly, I’ve learned to  rest myself before I’m tired … to rest on a regular rhythm, whether or not I feel like it. ** Watch the video here: https://www.facebook.com/watch/?v=1178024079226820   ** Several times...

The 1% own more than 40% of the world’s wealth. The accumulation of assets in the hands of the few erodes democracy, as societal power becomes concentrated in the hands of a few. Knowing this, anything we can do to support small businesses will not just help those entrepreneurs survive, but will support more democracy, creativity, and true livelihood in the world. Similarly, the 1% most famous peo...

The first in the series I'm calling Progress & Learning, where I bring on members of my MasterHeart business community to share lessons that we can all use to help grow our authentic businesses in a joyfully productive way. Enjoy :) In this video, Tara Whitney and I discuss Joyful Productivity, Authentic Content, and Light Launches: https://youtu.be/rX5g2yM8PBo This is a public episode. If you...

I see a lot of aspiring business owners doing this: You’re waiting until you’re “ready” before you take the leap. A dear client asked me about the “thin line between readiness and procrastination.” After coaching hundreds of business owners, I can tell you this: ​ Chances are, you are being fooled by your own brilliant mind. Feeling of “lack of readiness” is usually procrastination. ** Watch the v...

“I’m hoping that I can find a way to weave things together in a way that makes sense, resonates with buyers, feels enjoyable, and generates income.” — a client said. “That’s a lot of pressure on yourself,” I thought. Who says you need to weave all your interests together in a way that makes sense to anyone else, except for yourself? (You can have the most complicated vision of your work, as long a...

A few years ago, I stopped marketing to the reptilian brain. My conscience could no longer tolerate it… By “lizard brain” I mean the parts within people that are governed by fear, greed, and impatience. See the image below that breaks down a real example… ** Watch the video here: https://www.facebook.com/watch/?v=562306474673136        ** Yes, my sales cycle is a bit longer now. When people find m...

An audience member wrote the following to me, and maybe some of you can relate… “I long for the ability to create without any thoughts of money…to create because I love it… to take real time off when I need it… to try new things and build in more hobby time into my life. Everything I create is because I love it, but I tend to always have that background question: ‘Will it make me money?’ I want to...

If you look at the posts on my Facebook Business Page (my social media platform of choice) you’ll notice that I basically post two things: 1. Text-only writings, without images or links. 2. Videos. In this post I’ll focus why I don’t add images to my writings on my FB business pages. ** Watch the video here: https://www.facebook.com/watch/?v=599283897542409      ** Note -- this doesn’t apply to ar...

A common mistake that I see from aspiring content creators. Maybe you have done this too:​ You have an idea that inspires you… so you think that it must also excite other people, too. Understandable! Therefore you put lots of time (and maybe money) into packaging that idea into a book… or course… or you create an amazing video after a lot of hard work. You share it with the world. What usually hap...

Excited to have this conversation with Mark Walsh of Embodiment Unlimited! Watch the video here: https://fb.watch/31MmmO5xMO/ Mark is launching a free bite-sized series of trainings called The Marketing Dojo. Highly recommended: https://ethicalmarketing.coach/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substac...

Have you heard that you should  “claim / stand up for your value”  ? Let’s look more deeply at this… How much is your value? How much are you worth? $25/hour? $150/hour? $500/hour? $10,000/hour? If other people charge more, are they  worth  more? Words matter: they shape how we see ourselves and others. Connecting our fees to our “worth” is an unhealthy comparison. ** Watch the video here: https:/...

“From a marketing course I learned how to write my copy by using the  hook-story-close  model. The teacher showed how important it is to write to ‘the pain of my client’ in the hook part, and that I should even exaggerate the pain, make it like my client is in a dangerous situation (e.g. if you don’t act now, you’ll suffer dire consequences). The idea behind this is ‘The bigger the pain, the quick...

It’s ridiculous when someone says they’re “#1” in their field. ​“Oh really, by whose standards?” I wonder. The more we puff our chest, the more imposter syndrome strikes. The need to prove our worth is part of the fixed mindset (ala Carol Dweck) — when our ego is attached to a fixed identity that we should always be excellent, and one of the best. It sometimes makes us feel like a fraud, because n...

As I prepared to launch this podcast, my audience suggested the playful name of “Business Tao with George Kao”. Some were concerned that the podcast name might be cultural/religious appropriation. (Nevermind that I’m Chinese, and can pronounce  Tao te Ching  more accurately than most Western Taoist scholars, and that Taoism is characteristically unattached from definitions and who gets credit for...