Business Tao with George Kao

Why buy online courses, when all the information is available for free, if you only knew where to look? Or if you're an aspiring Course Creator, and consumed with self-doubt about selling information that “wants to be free”, this episode is for you too... Comment here: https://youtu.be/k-Xp4QFBbng This is a public episode. If you would like to discuss this with other subscribers or get access to b...

Just as yours, my heart goes out to the innocent and suffering people of Ukraine and Russia at this time... and to the other wars around the globe that are underreported. And yet, you might have noticed that I rarely post anything about it, nor about the many important societal or political issues in the past few years. I wish to be an example of someone who does not post social/political stuff –...

The most natural way for your friends to talk about your work is when they see some interesting content you've posted on social media related to your work, and thereby, share it forward with their network. It's easy and natural, and the more consistently you show up, the more often you'll get referrals. Comment on this episode here: https://youtu.be/rAplzAiluzs This is a public episode. If you wou...

My 12-minute summary of how to gain a larger online following. This snippet is from a MasterHeart Group conversation: https://www. GeorgeKao.com/Group Comment on this episode here: https://youtu.be/5tFGXg3HIJ4 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Helen Perry's known for the idea of #justbloodypostit! and in this video we talk about, as well as other encouraging tips for creators. I hope you find it inspiring! Helen is a former BCC radio broadcaster and began her online business in 2017 and in a few short years has developed quite the following. Not surprising, since she is generous with her ideas and support! Helen Perry's links: Instagram...

I have several colleagues and clients who offer sliding-scale pricing. Some of them advocate for it, so it’s touchy for me to disagree with that strategy, but I feel it’s important to share my point of view about it. I don’t feel that sliding scale and pay-what-you-can is supportive for most businesses, and it puts too much burden on customers. Even if there are a few people who are doing it effec...

In order to be able to do marketing and selling consciously (with awareness of how our actions impact others’ emotions, as well as our own psyche), let’s look at the foundational metaphors we use in marketing. If you can understand the deeper purpose authentic marketing -- you might just start to really enjoy it. Read the blog post here: https://www.georgekao.com/blog/marketingmetaphors Comment on...

New book is out today 😊🥳 Joyful Productivity for Solopreneurs, 2nd Edition: Gentle Practices for Consistent Creativity, Wellbeing and Deep Meaning in Work To buy the book: Kindle e-book: https://amzn.to/3Hg4hrz Paperback: https://amzn.to/3JJL3MF ...or go to Amazon for your country and search for the book's title (be sure to find the 2nd edition). Thank you for your support 🙏🏼 To comment on thi...

You would love to do marketing authentically rather than succumb to short-term pressure, deceptive tactics, or hype. And… you need to fill your next course, program, or get some clients soon. So how do we get clients without resorting to conventional strategies that don’t feel right? Here are 5 ways to consider. Watch video or comment on this episode here: https://youtu.be/LNdGwcmfRD8 This is a pu...

It’s sad when I see people seeking quick and easy money. Often, they seek it because they are actually exhausted with work, and life. “If I could only solve this problem of money, then I can really have the freedom to live life on my terms.” That mindset provides little defense against unscrupulous people who are selling some system that will supposedly earn quick and easy money. Watch the video o...

In selling, it is typically assumed that you must learn persuasion tactics. Persuasion strategies do work… but only for the short-term. Do you enjoy having to convince or persuade people to buy from you? The idea of “persuasion” sets up an arms-folded, you vs. me dynamic. Our conscience is saying, “There’s got to be a better way.” Here’s an alternative that I enjoy much more: Instead of trying to...

In this short episode, I share why it’s important for every authentic business to have its own framework. Other words for “framework” include model, system, methodology, blueprint, map, curriculum, signature program, theory of change, and client transformational journey. If you'd like to create a framework with the support of my online course and community, check this out: https://www.georgekao.co...

Watch video or add comment here: https://youtu.be/E99LUyHZA5U This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

To watch the video or add a comment to this episode: https://youtu.be/-XP6Z2weqjM This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

If you buy online courses, be sure to SCHEDULE these two times: 1. Time to watch the course. 2. Equal amount of time to implement what you watched. For each 30 minutes you watch, schedule 30 minutes as soon as possible (ideally in the same day or two) to implement the most important things you learned from what you watched. Otherwise, you might be wasting money just buying courses left and right!...

It's often said (or assumed) that a fundamental principle of marketing is to have a clear, understandable message. It's then assumed that you should come up with that clarity before you start "putting your brand out there". This is like having a fixed mindset in marketing & branding. Growth Mindset for Branding A growth mindset looks more like this: You don't "have" a clear message. You're alw...

Jen Louden is a personal growth pioneer who helped launch the self-care movement with her first book "The Woman’s Comfort Book". She's the author of several additional books on well-being, whole living, and creating, with the latest being "Why Bother? Discover the Desire for What’s Next". Her books have inspired more than a million women in 9 languages. Jen has spoken around the world on self-care...

I share this “secret” with many creators -- I don’t feel inspired until I’ve already started creating... as short as 5 minutes, upwards of 45 minutes. I often feel uninspired. But I am willing to try. It’s how I start my work most of the time. This very video was recorded in an uninspired mood: https://youtu.be/RTKSIu3N9wI (Add your comments there if you'd like.) This is a public episode. If you w...

Many spiritual teachers fall prey to the idea of "means to an end"... let the marketers do whatever they do to get us an audience, so that we can do our "real" work with the clients... Those teachers don’t understand that their marketing itself is impacting many more people, compared to the smaller numbers who sign up to work with them. Their public presence (messaging and branding) is influencing...

Have you ever heard that “sales is a numbers game”? According to that idea, you just have to “pitch” your services to a lot of people, and some of them will become your clients. Many sales trainers teach this: “Every no means you are closer to a YES!” If you’ve actually tried this, you know that it’s brutal... To most of us heart-based people, trying to “sell” a lot feels intimidating. We feel tha...

Interview with Mark Walsh, founder of Embodiment Conference and Certification of Embodiment Coaching -- where we discussed the primacy of self-care and self-regulation. Main website: https://embodimentunlimited.com Podcast: https://embodiedfacilitator.com/the-embodiment-podcast/ Youtube: https://www.youtube.com/channel/UCfgLCTiNzVpIeL_j7Icxh8w ** To watch the video or comment on this episode: http...

Sorry a bit of cussing involved here... Movements/causes don't work out because individuals don't have their sh*t together: 1. Their productivity systems are unformed / all over the place. 2. Even once they have their productivity systems in place, they don't practice showing up everyday with joy for their work.... In my work, I sometimes get to do what I love. The rest of the time? I love what I...

Find the date and time of the webinar, and sign up, here: www. GeorgeKao.com/Success For most of my life I’ve been interested in what “success” means. Perhaps similar to you, I’ve read many books and attended many webinars on the subject. The past 12 years of building a business – and teaching entrepreneurship to thousands of others – have shown me that real fulfillment is based on one’s own authe...

I’m strict about showing up, lenient about results, and gentle to bring myself back to focus again and again. This is opposite of what many people do... Comment about this video here: https://youtu.be/KHUDMH2wKRQ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Tyson is a Spiritual Business Coach and the creator of the free Facebook Group called "The Serving Circle" for spiritual entrepreneurs who would like to find creative, heartfelt ways to collaborate and grow as one. Since 2016 it has been his mission to help online spiritual entrepreneurs, coaches, and healers create more reach, impact, and income in their business by integrating spirituality with...