Cyrina Thomas

Business Strategy for entrepreneurs and business owners.

Business EN ↓ 9 episodes

Words that entrepreneurs and business owners should know. I dive into words that answer questions my clients ask, questions I have and popular words you need to be aware of if you are in entrepreneurship.

Author

Cyrina Thomas

Episodes

009 Process Vs Procedure 02.07.2026 3:17

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008: The Hidden Labor Trap for Family Businesses 25.06.2026 3:02

There is a hidden labor trap that we see in businesses we support and we have identified the link between family businesses and nonprofits. Support the show

Permission 17.06.2026 3:03

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Community 10.06.2026 4:51

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Leverage 27.05.2026 1:37

Understanding the concept of leverage in maximizing the assets in your business. Support the show

Procurement Tips 20.05.2026 2:38

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Grit 13.05.2026 2:21

Some words on grit inspired by the lack of it I am seeing right now. Support the show

Business Leadership 06.05.2026 5:23

Cyrina explores business leadership in the context of entrepreneurship. This episode breaks down the leap from entrepreneur to business leader—trade-offs, team-building, and how not to lose your craft. Are you scaling or creating? Listen now and tell us which path fits you best. Support the show

Taking Shots 29.04.2026 7:20

A single idea can change how you sell: if you’re not taking shots, you’re not giving your business a chance to score. We start with a surprisingly relatable moment at the YMCA, where a brand new shooter decides to take 50 basketball shots despite being intimidated, missing a ton, and feeling clumsy. The payoff is not perfection, it’s evidence and momentum: making a few proves you can improve, and...