Business School for the Rehab Chiropractor

In this episode, I sit down with Dr. Kaylie (our marketing director) and Dr. Ashdin (our sales director) at Strive2Move.   Together, we break down how they helped take the practice from $500K to $1M in under two years—and what you can apply in your own business today.   What You’ll Learn:   - Why most chiros get stuck on the “time vs. money” roller coaster—and how to break it. - The sales and pric...

In this episode, I sit down with Dr. Kaylie and Dr. Ashdin, managing partners at Strive2Move, to share the real story of how we built a thriving business together. From early struggles to building a profit-sharing partnership, we cover the lessons, mindset shifts, and systems that made it possible.   You’ll hear: - How Dr. Ashdin and Dr. Kaylie started at Strive to Move - The turning point from lo...

In this episode, you're getting a behind-the-scenes recording from our live Mastermind event, featuring our Marketing Director, Hannah. She walks you through the exact framework we use to help chiropractors go from overwhelmed and unclear to fully confident in their marketing strategy. Whether you're making under $10K/month or pushing past $200K/year, Hannah breaks down the 3 marketing stages — Fo...

*Click here to watch this weeks video episode on YouTube*   In this episode, I bring you another SPECIAL CLIP from our recent live event. This is the "meat lecture" — where I broke down the core framework behind how I help chiropractors build, grow, and scale their practices. We get into: How to finally nail your business model (and why this is where most docs get stuck) Why marketing and sales fe...

In this episode, I sit down with Dr. Ashdin Billimoria — our first-ever associate and now managing partner at Strive to Move — to talk about how he became obsessed with sales (yes, sales) and how it's changed his clinical and leadership journey. We get into: - How Ashdin went from fearing sales to loving it - The real reason patients say “no” — and how to fix it - What makes a discovery visit actu...

In this episode, I walk you through exactly how I’m using AI right now — in both business and life. From creating high-performing Instagram posts to building a personal household budget to training a marketing assistant bot, I break down three powerful, real-world use cases for chiropractors and business owners. You’ll learn: - How to get your AI bot to write in your voice - Why most people are us...

In this episode, I break down the cost of waiting — and how playing it safe could be costing you hundreds of thousands (or more). From undercharging in my early years to clients who delayed action and paid the price, this episode is a reminder that the biggest risk is doing nothing. Inside this episode: - How I lost $1M by undercharging - The “Beginner’s Paradox” that keeps you stuck - Why waiting...

Welcome to Business School For The Rehab Chiropractor where we talk about the lessons I’ve learned in scaling my cash based rehab chiro practice to 7 figures without personally treating a patient. Now, I help other rehab chiros do exactly the same.   Wanna grow your rehab chiropractic practice? Click here.

Watch now on YouTube → Click here to watch this episode   In this episode, you're getting a SPECIAL CLIP from our live event.    It's a raw, heartfelt message about what real wealth actually means.   Spoiler: It’s not about a number in your bank account.   I share my personal stories, client transformations, and a letter to my children that brings it all home.   Whether you're in business, in scho...

In this episode, I’m sharing the 7 biggest false beliefs I hear about money, pricing, and insurance — the same ones that keep most rehab providers stuck and undercharging.   From “my town is different” to “you need years of experience to charge more,” I break down the real reasons why these thoughts are holding you back — and what to do instead.   Here’s what you’ll learn: Why charging less doesn’...

Mindset - one of my favorite talking points when it comes to being a rehab chiro practice owner.   It is part of the foundation for growing a successful business!   So in this episode, I share how I grew and evolved my mindset. ( Which grew my business as a byproduct )    Things like self-awareness, self-talk, and who you share your information with have a TREMENDOUS impact on your life.    Even t...

Not sure what types of ads to run—or how to tell if they’re actually working?  You’re not alone. Many rehab chiros waste time and money on ad strategies that aren’t built to convert or scale. In this episode, Justin sits down with the marketing team - Hannah and Kaylie - and they break down the core systems and tools behind running profitable digital ads for a rehab chiropractic practice—so you ca...

Click here to watch on Youtube! In this episode, I’m sharing the real story of what it looked like to grow a business  while  raising a young family — and why I believe you don’t have to choose one over the other. From 4am mornings to hiring before I was "ready," I walk through the rhythms, decisions, and mindset shifts that helped me integrate both worlds without burning out. If you're a parent,...

Your patients aren’t broke—they’re scared. In this episode, we break down the REAL reasons people hesitate to commit to care plans in a shaky economy—and exactly what to do about it. You’ll learn the 3 patient personas that show up during economic uncertainty (including The Freezer and The Worrier) Why your usual sales approach might be backfiring And the simple leadership shifts that can help you...

Want to build a practice where people don’t just get treated—but get transformed? In today’s episode, we dive deep into what it truly takes to build an organization that transforms people from the inside out.  It’s not just about systems, skills, or SOPs—it’s about leadership. We explore how to create a place where people walk in and leave better, more aligned, and more empowered than when they ar...

Recession talk is everywhere—tariffs, negative GDP, uncertainty in the air.  But what do you actually do when the economy dips and fear takes over?  In this episode, I’m pulling back the curtain on how I not only survived the last major downturn—the COVID-19 pandemic—but grew our practice by 34% during it. This isn’t theory.  I’ve been there, built through it, and came out stronger.  I’ll walk you...

Watch now on YouTube → Click here to watch this episode   Are you a chiropractor running a cash-based clinic and struggling to attract new patients? You know marketing is key—but where do you even begin? In this week’s episode, we’re breaking down the real reason most marketing plans fall flat: the numbers.  We’ll walk you through the exact math behind setting realistic, results-driven marketing g...

*Our Guest Pass Giveaway is LIVE. Apply to win a FREE guest pass to our next live event (valued at $1,997). Click here to apply! Most chiropractors struggle to grow their practice because they’re stuck.  Fighting to make outdated business models work. And held back by limiting mindsets around pricing, value, and personal worth. Here’s the truth: Your beliefs are holding you back. In this episode,...

Click here to apply for your guest pass to RCM Live! Ever feel like you’re the most certified, most educated chiro in town… yet still getting beat by the “crack-and-pop” guy down the street? This week, we’re talking to the seminar junkies.  The rehab chiros who’ve done everything right —every cert, every course, every S&C seminar—and still feel frustrated that patients are flocking to clinics...

Guest Passes for our next Rehab Chiro Mastermind are officially LIVE! Is your chiropractic business making money, but you still feel underpaid?  Many rehab chiropractors focus on revenue but feel overworked. The issue? They chase revenue instead of profit. Revenue is vanity.  Profit is sanity.  Chasing growth without understanding your margins keeps you busy but not wealthy. In this week’s episode...

Struggling with declining insurance payments?  Many chiropractors feel stuck relying on shrinking reimbursements, making it hard to stay profitable. The key? Position yourself as a high-value provider with services patients want to pay for out of pocket. In this episode, I'll tell you how to shift to a cash-based, value-driven model that attracts your perfect patient and grows your practice. Ready...

Click here to watch this week’s episode on YouTube!   Do you get frustrated when a prospective patient says “no” to care because you KNOW you can help them?   Most chiropractors fail to communicate how their approach is different from the competition   And can actually solve the patient's problem.   Leaving you defeated when yet another prospect that needs your help walks out the door...   To grow...

Is your business generating $20,000 or more in revenue but feeling stuck?  Many entrepreneurs hit a ceiling because they rely on outdated marketing methods (or neglect marketing altogether) and fail to scale effectively.  In this episode I go into exactly how to think about your marketing spend to grow past 20K   How to determine if you are time poor and need to develop a paid marketing strategy W...

What if I told you there’s one major mistake keeping chiropractors from building a thriving practice…    Hiring an associate the wrong way.   In this episode, we’re breaking down why so many associateships fail and how to avoid the biggest hiring pitfalls, including: Expecting them to do too much—Why unclear roles lead to burnout and turnover.   Not defining success in your practice—How vague expe...

[REPOST] Back by popular demand... Another clinical course will not help your business.  Look, I know that enhancing your clinical skills is very important. Having the discipline to constantly keep growing and learning is super valuable.  Learning more techniques and exercises is great and all, but it won’t help you grow your business.  If I were starting over and had to get to my first $10k month...