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Business of Tech: Daily 10-Minute IT Services Insights

News EN ↓ 500 episodes

In 10 minutes daily, The Business of Tech delivers the latest IT services and MSP-focused news and commentary. Curated to stories that matter with commentary answering 'Why Do We Care?', channel veteran Dave Sobel brings you up to speed and provides resources to go deeper. With insights and analysis, this focused podcast focuses on the knowledge you need to be effective, profitable, and relevant.

Author

MSP Radio

Category

News

Podcast website

www.businessof.tech

Latest episode

Jul 10, 2026

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Episodes

Usage, Not Compliance: The New Benchmark for MSP Value in AI Tool Adoption 10.07.2026

A structural shift is occurring as employees and customers increasingly bypass sanctioned IT systems in favor of faster, unsanctioned "shadow" tools that offer comparable or "good enough" functionality with less friction. This shift is highlighted through evidence from Gartner, SparkToro, Microsoft, and reports from Altran Digital Business, which collectively show sanctioned internal and customer-...

Microsoft Copilot and the Threat to MSP Margins: Ryan Morris on AI-Driven Channel Shifts 09.07.2026

The dominant structural shift examined is the erosion of channel-driven value creation in AI offerings, marked by the rapid commoditization of resold AI technologies and a pivot toward consumption-based pricing models. Microsoft Copilot is cited as the most commonly resold AI product by MSPs, with market data showing that 84% of productized AI services among “AI forward” firms rely on this single...

AI Drives Small Business Buyers to Self-Serve as Most MSPs Stay Silent 08.07.2026

The core structural shift affecting MSPs and IT service providers is a market bifurcation, where the traditional middle-ground offering—an undifferentiated blend of hardware and support—no longer matches client buying behavior. Dave Sobel referenced research from Techisle, which underscores a split between buyers seeking high-touch, managed outcomes and those opting for low-cost, self-serve techno...

AI Agents Undermine Seat-Based SaaS: Microsoft and OpenAI Pivot to Services 07.07.2026

The episode identifies a structural decoupling of software value from licensing units, driven by the rise of agentic AI platforms that automate tasks previously executed by human users within applications. This shift is evidenced by vendors realigning away from per-seat software economics toward service and outcome-based models. Companies such as Microsoft, Amazon, and OpenAI are redirecting resou...

Why Unmanaged Access Is Increasing MSP Liability: Access Governance Gaps with Kyle Bove 03.07.2026

The dominant structural mechanism explored in this episode centers on governance gaps in access management and the resulting liability transfer to MSPs. The discussion highlights how fragmented identity stacks, unmanaged access, and reliance on manual tracking expose MSPs to growing contractual, operational, and legal risk. Companies and technologies referenced include Microsoft 365, Google Worksp...

Why PAX8’s Managed Intelligence Push Raises the Bar for MSPs — with Rich Freeman 02.07.2026

The episode examines the ongoing shift in the IT services market from traditional managed services to “managed intelligence,” as vendors like PAX8 and ConnectWise attempt to reposition their offerings around artificial intelligence (AI). This structural change introduces increased operational complexity for MSPs who are being urged to adopt new AI-driven models, while facing evolving expectations...

Vendor AI Push Leaves MSPs Holding Liability as Courts Shift Responsibility 01.07.2026

The dominant structural shift outlined is a transfer of liability and accountability for AI-generated errors from vendors to the entities deploying these systems—primarily MSPs and their clients. While vendors aggressively promote scalable AI tools and urge rapid adoption, the legal and operational burden of verifying and standing behind AI output falls on deployers, not on the tool providers. Rec...

MSP Risk: Continuing to Sell Predictable Execution as AI Removes Price Floor 30.06.2026

The dominant structural shift underlined in this episode is the removal of the pricing floor for undifferentiated, repeatable IT work due to agentic AI adoption, especially in IT services and MSP operations. As described by Dave Sobel, this shift is not about wholesale job elimination but about AI absorbing routine, predictable execution, leaving human operators responsible for judgment and oversi...

Hybrid Endpoint Management Is the New Normal: Jake Mosey on Visibility and Control 29.06.2026

The dominant structural shift addressed is the increasing operational dependency on Microsoft Intune for endpoint management across organizations of all sizes, which is exposing gaps between Microsoft’s native capabilities and the practical needs of managed environments. This shift is creating new pressure points for service margins, as IT service providers find themselves compensating for visibil...

Navigating Shrinking Seat Counts: How AI Pressures MSP Revenue Streams and Security Operations 25.06.2026

The dominant structural shift highlighted is margin pressure and business model viability for MSPs due to workforce reduction driven by AI automation. This is exemplified by Microsoft’s introduction of Agent365—an enterprise product licensing AI agents rather than human users—and industry reports forecasting that 30–50% of white-collar jobs may be replaced by AI technologies, according to publicat...

Memory Inflation: Why All-Inclusive MSP Hardware Pricing Is No Longer Sustainable 24.06.2026

A structural repricing of memory and silicon components is forcing a shift in the economics of hardware resale for managed service providers (MSPs) and IT service providers. This shift is driven by concentrated demand for memory components from AI infrastructure build-outs, as evidenced by data from IDC and remarks from companies including Apple, Micron, SK Hynix, and Samsung. The episode highligh...

MSPs Face New Risk: Customer Loyalty Drops When AI Replaces Human Interactio 23.06.2026

The episode reveals a structural shift where “AI powered” has moved from a selling point to a source of liability and customer distrust. Surveys from WordPress VIP, the Pew Research Center, and Carnegie Mellon University indicate that both consumers and professionals increasingly see visible AI in products and services as a negative attribute, eroding trust rather than adding perceived value. This...

Operational Maturity vs. Service Uniformity: Insights from Joshua Liberman’s Transition 22.06.2026

Vendor channel consolidation, specifically through peer and family-owned acquisitions, is driving a fundamental shift in the operational landscape for MSPs. This episode analyzes the case of NetSciences, an MSP based in New Mexico, which was acquired by Qual IT—a family-owned operator with over two decades in the space. The MSP market now includes multiple buyer categories: peer acquisitions, roll...

AI Agents Outnumber IT Admins: Credential Sprawl and Network Risks with Chris Boehm 19.06.2026

The episode highlights a structural shift in IT and security governance driven by the proliferation of autonomous AI agents inside enterprise environments. This shift is characterized by a mismatch between the visibility and control frameworks that organizations possess versus the scale and autonomy of AI deployments. Microsoft’s introduction of Agent365—a control plane designed for agent governan...

AI Adoption Widens Operational Divide: Peter Kujawa on Service Leadership Index Data 18.06.2026

The episode centers on persistent margin pressure and operational discipline as the dominant structural mechanisms in the managed services sector. Data from the Service Leadership Index (SLI), managed by ConnectWise under Peter Kujawa, reveals that best-in-class MSPs continue to target aggressive profit growth—specifically, a 34% increase in profit dollars on only 10.6% revenue growth—despite alre...

The Real AI Risk for MSPs: Who Verifies the Output When Clients Don’t Ask? 17.06.2026

The core structural shift highlighted in this episode is the commoditization of AI model platforms and concurrent consolidation at the vendor and platform layer, forcing Managed Service Providers (MSPs) to move their value proposition above reselling models to orchestrating, governing, and verifying AI outputs. The discussion references the rising concentration and valuation of platforms such as N...

Government AI Shutdown Exposes Hidden Vendor Dependencies for MSPs 16.06.2026

A pronounced infrastructure dependence on third-party AI models has emerged across the MSP ecosystem, largely due to the rapid adoption and integration of AI-powered features within vendor products. This structural shift is increasingly opaque, as providers are sold features rather than transparent access to underlying models, leaving MSPs exposed to changes in technologies and policies enacted up...

Atera’s AI Shift: Gil Pekelman on Accountability and Risk in Autonomous IT for MSPs 15.06.2026

The episode highlights a structural shift from automation that suggests actions to automation that executes actions autonomously, thereby transferring substantial operational risk and accountability to technology vendors and their AI-driven platforms. This transition is exemplified by Atera's deployment of their autonomous AI agent, Robin, which is positioned to handle a significant proportion of...

New AI Governance Tools Are Table Stakes—Positioning, Not Stack, Drives MSP Growth 12.06.2026

Vendors supplying AI-driven technologies are experiencing sustained margin pressure from high operational costs and underwhelming business-level returns, leading to the rapid creation of new product categories that are pushed into the MSP channel. Companies such as Atomic Work, Silverfort, and Guards are releasing governance tools for managing AI agents, while Connect Secure is offering patch mana...

Abraham Garver: Why Private Equity Rollups Push Smaller MSPs Into New Market Niches 11.06.2026

Vendor channel consolidation continues to restructure the MSP landscape, with private equity-backed rollups driving both market concentration at the top and increased deal volume. This episode centers on the sale of Worksighted, a 25-year-old, $27 million revenue MSP with strong vertical focus in healthcare and construction, to Thrive in a 35-day close. The structural mechanism at play is an incre...

Pressure to Adopt AI Forces MSPs to Absorb Risks Designed by Platform Vendors 10.06.2026

Platform vendors are transferring liability and delivery responsibility for AI services onto MSPs by building structured AI practice frameworks, training programs, and service delivery methodologies. This approach is motivated by mounting economic pressures on vendors, as seen with large-scale infrastructure investments and the need for sustainable revenue models. PAX8, Ingram Micro Cloud, Connect...

ConnectWise Abandons ASIO: AI-Driven Platforms Shift Risk and Governance to MSPs 09.06.2026

The episode identifies a growing governance gap as a central structural issue for MSPs and IT service providers, driven by rapid AI adoption through subscription-based tools and platforms. Rather than being introduced as controlled, IT-led initiatives, AI services are entering organizations piecemeal—often through end users and business units—undermining established accountability and management p...

Michael Privat: Data Weakness, Not AI Tools, Derails Enterprise AI Investments 08.06.2026

A central structural mechanism highlighted in this episode is the exposure and amplification of technical and organizational weaknesses by enterprise AI initiatives, particularly as organizations pursue rapid AI adoption without adequate investment in data and process fundamentals. The episode draws on findings from an MIT Media Lab report, which found that 95% of enterprise AI pilots had no measu...

Consumption-Based AI Billing Increases Financial Risk for Unprepared MSPs 05.06.2026

The current structural shift centers on the transfer of accountability for AI risk from vendors and regulators to managed service providers (MSPs). Vendors such as Anthropic and Microsoft are expanding their enterprise-focused AI channel programs and services tracks, while regulators pull back from enforcement, leaving MSPs as the de facto accountable parties for AI deployments. Reports and data i...

Jay McBain on How Microsoft’s AI Billing Passes Risk and Liability to MSPs 04.06.2026

The episode examines a structural shift in the MSP business model driven by the introduction of AI-linked consumption-based pricing layered on top of traditional per-seat fees. This emerging mechanism, typified by Microsoft’s E7 license, adds variable AI consumption charges to otherwise predictable monthly service costs. Vendors are restructuring partner payment models, with Microsoft’s move close...

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