Business of Story

Park Howell, author of the new book Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand , and founder of the Business of Story consultancy demonstrates the proven narrative frameworks he teaches through his origin story. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world...

Glenn Marvin founder of Konnector in Aukland, NZ, and Shawn Callahan, co-founder of Anecdote in Melbourne, AU, provide a look from down under on the Coronavirus and the work they're doing to grow their companies and raise their spirits. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be...

My brother, Chris Howell, shares his harrowing experience battling COVID-19 as his daughter, Elsie Bigelow, describes her long-distance phone calls to be with him as she drove across the country after graduating from medical school in Philadelphia to her residency at The University of California San Diego. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by...

John Lincoln, CEO of Ignite Visibility, one of America's top digital marketers shares how you can respond to the Coronavirus from a digital marketing strategy perspective, as there's something EVERY business can do. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a s...

Gavin Hammar, founder of Sendible, and Coral Wulff, Customer Success Specialist, share tips on how to stay connected to yourself and your online community during the COVID-19 crisis. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendibl...

Lynne Goldberg, co-Founder of Breethe, a leading meditation app and author of Get Balanced, Get Blissed: Nourishment for Body, Mind, and Soul , and international media expert shares how to wrestle control of your mind to create a stronger inner storyteller during the COVID-19 crisis. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digita...

Microsoft's Head of Global Internships, Miri Rodriguez, and Investment Advisor Robert DiMeo share ways to show up positively every day with your brand storytelling during the coronavirus crisis to help those who need you.   Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online...

Jay Baer, founder of Convince & Convert, and Pamela Slim, founder of K'é Main Street Learning Lab, both best selling authors and thought leaders on business, share advice on how to stay happy, healthy and productive while working from home during the COVID-19 pandemic.   Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies wo...

Shawn Callahan, the author of the award-winning Putting Stories to Work and founder at Anecdote, the world's largest business storytelling enterprise, shares his five-story tactics to bring data alive with your audience and move them to action. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand st...

Jeff Fromm, president of FutureCast, a consumer trends consultancy, and author of The Purpose Advantage: How to Unlock New Ways of Doing Business, reveals how a brand's purpose is playing an increasing role in the decision-making of modern consumers. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help br...

Magdalena Adamska, founder of BrandStruck.co, the only online database of brand strategy case studies to help you understand the positioning of the world's most admired brands, shares the similarities and differences between them and explores the power of brand archetyping. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies...

Michael Margolis, founder of Get Storied, is a 20-year veteran of disruptive storytelling, especially in big tech and shares his insights from his new book, Story 10x: Turn the Impossible Into the Inevitable.   Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a specia...

Nosa Eguae is an NCAA National Champion football player and a first-generation Nigerian American speaker, philanthropist and social entrepreneur whose goal in life is to eradicate the Disease of Low Expectation in athletes and young people. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand storie...

Avni and Dr. Shyam Shridharani, accomplished health care professional and renowned spinal surgeon, share their brand origin story for the new all-natural supplement they created because traditional medicine did not help Avni with her debilitating seasonal allergies. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-w...

Gavin Hammar, founder of online storytelling platform Sendible, and three of his clients share best practices on how to make your stories work on social media to grow your business and those of your clients. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special o...

André Martin Hobbs, founder of Prêt, Auto, Partez, shares how their focused purpose-driven brand story has grown their Montreal-based car dealership by 3x.   Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for o...

Sandy Dunlop, founder of Alexander Dunlop Ltd., is an international brand consultant who explores myth, archetype, ritual, and global cultural research to create identity and meaning for purpose-driven brands. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special...

Jonathan Slain, Founder, and CEO of Recession.com and author of Rock the Recession: How Successful Leaders Prepare for, Thrive During, and Create Wealth After Downturns, shares how to recession-proof your business and brand story in preparation for the next big downturn, which may be closer than you think. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by...

Jeff Malkoon, founder of Peanut Butter Americano, demonstrates how a purpose-driven brand story creates meaning for and elevates the value of a commoditized item like peanut butter into a product that makes an important impact on the world.  Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stori...

Raphael Bemporad, a founding partner of BBMG, a brand and social innovation consultancy driving business growth for positive impact in the world, shares how leading purpose-driven brands are telling their stories. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a spe...

Sonny Patel, founder of Insurmi, an AI-based engagement platform that top-tier global carriers use to simplifying the buying process, shares how to use storytelling to get your startup funded and spur its growth.   Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a sp...

Jude Charles is a story-driven filmmaker, brand strategist and speaker. He details how you can use his Dramatic Demonstration of Proof™ process to create your purpose-driven brand story that turns inspired prospects into loving customers.   Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand storie...

Matthew Pierce, Learning & Video Ambassador from TechSmith, the global leader in screen recording and capture software, leads the TechSmith Academy and Camtasia Certification programs and explores how to use images and videos to make your tutorials powerful training vehicles for your audiencs. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,...

Steve Kosch, founder of Media Training Network that coaches CEO's, politicians, authors, athletes, and speakers, shares his experience as an on-air personality for ABC, The Weather Channel, and CNN to help you own any media stage with your leadership storytelling. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wid...

Dr. James McCabe, a Doctor of Philosophy from the University of Oxford and professional corporate storyteller, explores the difference between rhetoric versus narrative, spin versus story and how to be an emergent storyteller for the growth of your organization and your people. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agen...