Business of Being Creative with Sean Low

The line between personal and creative is blurry at best. You are professional but you are also an artist required to move beyond the technical. Trust is sacrosanct and incredibly fragile. Be intentional, purposeful but not indulgent. The arrogance of opinion is defined when there is no humility. Let's talk about July 7th. Original Episode Number : 60 | Original Air Date: 7/13/2021 Links & Resourc...

We have all been trained to think that the customer is always right. For creative business though, they are always wrong. It is a distinction with a VERY big difference. Original Episode Number : 113 | Original Air Date: 10/25/2022 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's tips and advice? Talk Back!! Email Shawn  or  record a voice messa...

Try harder. Pay more attention to detail. Focus. None of these are helpful to creative business employees. It truly is not about you as a person, it is about the system even if you are the only employee. Let's talk about the Blue Angels. Original Episode Number : 87 | Original Air Date: 2/15/2022 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's...

To move forward, you need a strong foundation. Something you can return to again and again. Enter the four transitions: Potential to actual client, idea to design, design to production, production to execution. Original Episode Number : 124 | Original Air Date: 5/9/2023 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's tips and advice? Talk Back!...

The absurdity of what resonates with our culture is never lost on me. I wanted to have a little bit of fun today to illustrate the point that the difference between legacy and a whimsical moment is often nothing more than a conviction to the absurd. Lets talk Beanie Babies And The Pet Rock. Original Episode Number : 69 | Original Air Date: 9/28/2021 Links & Resources: Host:  Sean Low of  The Busin...

You know how you treat your clients. You know the promises you make and how you intend to keep them. Yet you do not consider yourself a super client. You do not demand the level of excellence, expertise, and attention your clients demand of you. Why? Let's talk Netflix. Original Episode Number : 44 | Original Air Date: 3/23/2021 Links & Resources: Host:  Sean Low of  The Business of Being Creative...

The key to sustained value, important clients and great work? Proaction. If you do not go first, there will be no story, no spark only reflection. Fluency not brilliance. If it really matters to you and your creative business, you have to go first. Original Episode Number : 137 | Original Air Date: 11/7/2023 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinio...

The idea that your clients understand what you do is like most people in the United States appreciating how awesome Virat Kohli is. So let's talk contract. Original Episode Number : 90 | Original Air Date: 3/8/2022 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's tips and advice? Talk Back!! Email Shawn  or  record a voice message directly throu...

All creative businesses are in the information business. You are provided information — what is the project, you provide information and then you act on that information. How you handle the flow of information is what makes your creative business go. The real question then is where do you fall on the Jimmy Carter, Ronald Reagan spectrum? Listen in… Original Episode Number : 37 | Original Air Date:...

All clients are not the same. You have to do the work to decide who is right for you. It boils down to are they twos or eights? Original Episode Number : 97 | Original Air Date: 5/3/2022 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's tips and advice? Talk Back!! Email Shawn  or  record a voice message directly through his show's site ! Link:  ...

We are all in it now. The world has reopened (in the U.S. anyway) and the thrush of work is there. More then ever you are called upon to reinvent your creative business. Enter Dick Fosbury… Original Episode Number : 59 | Original Air Date: 7/6/2021 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's tips and advice? Talk Back!! Email Shawn  or  rec...

Why are clients choosing you, your art and your creative business? Price? Past work? What does it mean to you and how does it impact how your run your business? It really is a conversation about chameleons and totem poles. Listen in… Original Episode Number : 22 |  Original Air Date: 10/6/2020 Links & Resources: Host:  Sean Low of  The Business of Being Creative Talk Back Voicemail Guest:  Valerie...

Building your name is not the same thing as making promises and keeping them. Confusing them costs you.  The trick is to understand intentionality. Original Episode Number : 134 | Original Air Date: 9/26/2023 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's tips and advice? Talk Back!!  Email Sean  or  record a voice message directly through his...

Know your client. Are they beginners or enthusiastic amateurs? Meaning are they 1's or 5's? And where will you take them? If you cannot fully understand who you serve, you cannot serve them. Building your business to serve everyone means you serve no one. Let's talk knives. Listen in… Original Episode Number : 80 | Original Air Date: 12/21/2021 Links & Resources: Host:  Sean Low of  The Business o...

Know your client. Are they beginners or enthusiastic amateurs? Meaning are they 1's or 5's? And where will you take them? If you cannot fully understand who you serve, you cannot serve them. Building your business to serve everyone means you serve no one. Let's talk knives. Listen in… Original Episode Number : 13 | Original Air Date: 8/4/2020 Links & Resources: Host:  Sean Low of  The Business of...

We spend all of our time making sure we are checking all the boxes, doing things as expected and then trying to finish well. We measure efficiency, profitability, sales. What if instead we measured engagement, satisfaction, happiness.  It is all about placebos. Original Episode Number : 123 | Original Air Date: 4/25/2023 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have yo...

We should all chart our own course much deeper than simply a strategy to find uncharted territory. Be true to your soul as an artist, where there are no boundaries of possible only the imagination of what could be. What would your creative business look like then? Who says you have to charge any way that someone tells you to. Fifty years next year. Let's talk HBO. Original Episode Number : 62 | Or...

What does it really mean to only do work for those that care? To really be the best at what you do? To know your range and to stay there? To really know why you are trusted? Most important, what happens when you allow yourself to do the work you simply do not do well? It is about assumptions, bias and the refusal to believe in the power of your lane. Not everyone knows how to spend a million dolla...

For creative businesses, the value of time is not linear. There is intrinsic value that has nothing to do with physical effort. Ahem, creativity. You are not lawyers or accountants. So please stop acting like them. Original Episode Number : 110 | Original Air Date: 9/13/2022 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's tips and advice? Talk...

You are hungry, scrappy, do whatever it takes to get your big break. You never want to lose that. It feels arrogant if you do. And yet you know what got you here will not get you there. Let's talk Kate Winslet. Original Episode Number : 56 | Original Air Date: 6/15/2021 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on Sean's tips and advice? Talk Back!...

Today we are going to talk about the value of the subjective, the emotional component that is critical to the success of every creative business.  It is knowing the difference between drawing birds and clouds and when you might share each.  It is also knowing that the language of emotional and its return dwarfs anything rational.  In the end, what it means is that you have to stop playing the game...

We all grew up and are taught the value of a factory.  Efficiency. Low cost. Scale. And you have tried to force your creative business into the paradigm. You measure volume of work, hours, effort, not ideas, emotional intelligence or really anything reflecting the value of relationship.  Your creative business is not a factory so stop acting like it is. Original Episode Number : 129 | Original Air...

Most of us grew up learning about business through the eyes of the factory model. We all need factories and their models to live our lives. Creative businesses, on the other hand, are needs and have to leave that model behind. Let's talk about Justo Thomas. Original Episode Number : 72 | Original Air Date: 10/19/2021 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your o...

Remind yourself why you do what you do. You create joy and you do it with intention. When things go awry it is all too often because the singular purpose has been misformed by ego, by manipulation and by a loss of connection. Finding your way back means two things: tantrums and foundation. Listen in… Original Episode Number : 30 | Original Air Date: 12/01/2020 Links & Resources: Host:  Sean Low of...

Unless you are committed to making it look like yesterday. Evolution requires letting go to embrace what could be. It means knowing when you speak of something new, it has to be with a different mindset. Let's talk about the Phoenix once more. Original Episode Number : 115 | Original Air Date: 11/22/2022 Links & Resources: Host:  Sean Low of  The Business of Being Creative Have your own opinion on...