Business Growth University

Do you have big goals but feel like you’re spinning your wheels? In this episode of Business Growth University, Alan shares a clear, powerful roadmap for setting business goals that actually move the needle. You’ll learn the difference between dreams, goals, and habits, and how they all link together to build real momentum in life and business. He gives practical advice using personal examples, in...

Is overnight success real, or is it just a myth we tell ourselves? In this powerful episode of Business Growth University, host Alan Lazaros uncovers the truth about long-term business success using the "flywheel concept" made famous by Jim Collins. You’ll learn why doing five things really well, over and over again, is far more powerful than chasing the next big idea. Whether you’re jus...

What if your business community truly felt like home, not like walking into a wedding full of strangers? In this episode of Business Growth University, host Alan explains why your community should be built from who you are, not something you mold yourself to fit into. He uses the relatable example of an uncomfortable wedding to highlight how real communities grow around shared beliefs, not just sh...

What truly sets great businesses apart from just “good” ones? In this episode, host Alan breaks down the critical pillar of client and customer delivery, the often overlooked key to lasting success. He shares powerful stories from building Next Level Podcast Solutions, working with over 100 podcasters, and producing over 6,000 episodes, all while keeping quality top-notch. If you're building...

Is sales really sleazy, or is that just a story we've been told? In this episode of Business Growth University, host Alan Lazaros busts the myth that sales is a shady business. Alan explains how true sales is about helping people grow, not tricking them.  Learn the real reason most online businesses fail, why alignment between branding, marketing, and sales matters, and how using the “certain...

What if you built something great... and no one showed up? In this episode of Business Growth University, Alan shares a personal story from college when he helped launch Campus Libre, a textbook marketplace for students. The project had real value and early traction, but it still failed. Why? Because just building something isn’t enough. You need strong marketing to reach the right people. Alan br...

What if getting your brand wrong meant getting your entire business wrong? In Episode 2 of Business Growth University, Alan Lazaros explains why your personal brand isn’t just a logo or tagline—it’s the core of your success. He shares how losing touch with who he really was held him back, and how reconnecting with his true strengths changed the game. You’ll learn a simple, powerful tool: one word...

Welcome to the first episode of Business Growth University with Alan Lazaros! In this episode, Alan shares the five key areas every business owner needs to grow: branding, marketing, sales, client delivery, and community. He keeps it real about how tough business can be, and why that’s okay. You’ll learn how to build trust, stand out, deliver real value, and surround yourself with the right people...