Business Growth Hacks

Well it has happened again, another year almost wrapped up! The end of the year can signify it is the time for small businesses owners to prepare taxes, take inventory and make moves to set their best foot forward. In this laid back installment of the Business Growth Hacks Podcast, hosts Andrew Brockenbush and John Fritzsching will help you by serving up important year end tasks that can help prop...

Getting into the entrepreneurship arena isn't something to be taken lightly if you want to succeed, you have to make sure you're asking the right questions and know what you're getting yourself into! Welcome to today's installment of Business Growth Hacks, where we're talking about the reasons why you shouldn't start a business. And let's be clear: this episode is definitely not trying to convince...

70% of marketers are actively investing in content marketing and 78% of companies have a team of one to three content marketing specialists. If that many businesses are investing in it, then clearly it’s a priority, but creating a great deal of content for a variety of different formats and platforms can be a challenge, especially for a small team. That’s why today’s business growth hack is about...

In 2019, Black Friday online sales surpassed all previous records, reaching a whopping $7,200,000,000. Tune in to Business Growth Hacks this week to hear how you can prepare for the Black Friday weekend, and why if you’re not participating you are missing out. From Andrew and John’s experiences of Black Friday and the holiday season growing up, to why gift cards are indispensable in the current ec...

Welcome back to Business Growth Hacks, the podcast covering all things marketing and the hacks you can apply to grow your business. Today we tackle the topic no one wants to talk about: budget. What should you be spending on marketing for your company? Andrew gives us seven tips (and a whole host of other useful advice) on what your marketing budget should include, why you need to define your purp...

Welcome to another episode of the Business Growth Hacks Podcast. Today, we’re talking about podcasting: whether it's worth it, how you structure it, how it can benefit your business and more. We kick off our conversation with some statistics that prove the incredible reach of podcasts and touch on why the majority of them don’t last beyond the fourth or fifth episode. Tune in to hear why we think...

In today's marketing landscape, your website has become a more powerful tool than ever. Assuming you already have your company off the ground, there are various different things you can do to make sure you get the most out of your website, from focusing on ‘above the fold’ design to keeping your call to actions simple, plus a whole lot more! In today’s episode of Business Growth Hacks, Andrew Broc...

The digital age is booming, with 70% of marketers investing in content marketing. Not only are marketers expected to create content daily, on average, they also need to create audience segments for at least three different platforms. In today’s podcast, founder and CEO of Beefy Marketing, Andrew Brockenbush, talks to John about the benefits of an editorial calendar in building a marketing strategy...

If you think that what your website looks like isn’t important to your business, think again. Research shows that 75% of people base the credibility of a business on how their website looks. In today’s episode, we run through a number of questions that we think are important to ask before you enter into a business relationship with a website designer. As website designers ourselves, we share how w...

This week John and Andrew unpack their 6 key tips for creating a successful marketing plan for social media. We dive straight in by discussing how to identify your goals and interrogate why impressions and likes are often akin to vanity goals and don’t necessarily translate to higher ROI. Like anyone looking to grow their business, your time is a precious resource. Discover time-saving strategies...

SEO. What is it? How important is it for your business? Join your hosts, Andrew Brockenbush and John , as we dive into the small business secrets that successful entrepreneurs are implementing to see massive results, including the SEO keywords you should know and why you should be taking SEO seriously as part of your overall marketing strategy. In today’s episode, we share some effective SEO tips...