Business Essentials

How would you like to be on the front page of the paper without having to pay for it? It starts with having something to say. Nicole Ashby's heart was racing and her palms were sweaty when she first spoke on radio about the impact of a fly-in fly-out workstyle on the families left behind. That was the first of many hundreds of media interviews she performed as Founder and Director of FIFO Families...

It wasn’t all that long ago that you could rely on what worked in the past to take you into the future. But, with the rate of change in technology, you can't necessarily rely on your past strengths. That's according to business futurist Gihan Perera, who says the biggest change to your business will potentially come from outside your industry and from businesses that might not even exist tod...

Apple worked hard to keep things simple - we see it everyday in its products and its success. From the man who named the iMac and who was integral to Apple’s ‘Think Different’ marketing campaign, Creative Director Ken Segall spent 12 years working with Steve Jobs and experienced first-hand his obsession with keeping things simple. Ken wrote about it all in his book ‘Insanel...

Through no fault of their own, some businesses are struggling to fulfil contractual obligations as a result of COVID-19. Can businesses be still expected to uphold contracts written before the crisis? Lawyer Grant Guenther outlines some options, including force majeure and doctrine of frustration . Also Grant explains what businesses should be mindful of when drafting new contracts. Business Essen...

Becoming an authority in your field of expertise and making a heap of money in the process – now that’s not so easy. Why not shortcut the process and learn the lessons of a master at the game? Tom Matzen has spent years perfecting the art of guaranteed scalable success and he loves sharing his lessons with other aspiring entrepreneurs. Reference Entrepreneur Empowerment Institute Schol...

Former AFL footballer Wayne Schwass has spent decades dealing with depression and anxiety and so he knows first-hand the debilitating effects it can have on one's personal and professional life. Today, Wayne's a mental health advocate through his organisation, PukaUp, helping to spread the word and provide support about mental health issues in the workplace. He tells his own story and what can be...

Engaging with your audience is imperative at the best of times, but during the worst of times, what’s the best way to continue to do that? Here are 6 ways that businesses can engage their customers during the coronavirus, that can be done right now and at low cost. Reference Shira Levine - 'Six Reasons to Engage Your Customers During the Coronavirus' https://bit.ly/2TeH9nq Business Essential...

Despite the gargantuan efforts of government and businesses alike, COVID-19 will inevitably cause some businesses to fall over. What can you do as a business owner to avoid that happening to you? Insolvency expert Andrew Spring has some wise and sanguine advice, and he starts by suggesting you have a very honest conversation with yourself about how the crisis is affecting you. Then start planning!...

One of the massive challenges presented by COVID-19 was the surge of workers fleeing the office environment to start working from home. How have we done? Well, we can give ourselves a big pat on the back, says technology commentator Trevor Long. But we’ve also learned a lot of lessons and the world of work will never be the same again. Business Essentials Daily is produced by: SoundCartel so...

We're not out of the woods yet, but as restrictions start to ease what are your priorities to reinvigorate your business? Business consultant and best-selling business author Andrew Griffiths says the workload may have dropped off, but that doesn't mean you stop promoting your company and communicating with the market. COVID-19 may be a turning point in the way we all do business. Business Essenti...

Receive an array of business tips and advice – from the best business minds around – to assist and inspire you to run a healthier, happier and more profitable business. Launching 18th May 2020, Business Essentials Daily is a podcast three decades in the making, from SoundCartel, the producers of the world's longest running business audio magazine. Subscribe in your favourite podcast ap...