Business By The Bay

Content is king. Priscilla Parra talks about building the brand by storytelling that leads people to action.

Business coach Paul Wildrick suggests business owners to work with a mindset that puts their companies in the best possible position to be sold for maximum cash. He talks about common mistakes business leaders make and things required to be highly successful.

Bookkeeping and accounting services can be tricky for small business owners if they try to do it on their own. CPA Steve Kau explains the approach one can take - do it in-house or outsource it, keeping in mind the budget available for business services.

Efficient organizations try to continuously improve the quality of their offerings, monitor costs, and add more value for their clients. A small percentage reduction in payment processing will result in significant savings for high volume businesses. Jessica Casto provides an excellent overview of the payment processing industry.

Marketing Advertising Specialist Michel Knutzman talks about how she gets referrals by asking her clients the right questions. She helps her clients by understanding their needs and connecting them with other businesses. The relational capital built by connecting professionals creates value for all.

Cold calling is tiring and conversion is poor, in spite of non-stop chasing the leads. Rick Silva suggests there is a superior way - let people chase you to buy your products and services. Listen to find out how.

Any employer with 5 or more employees in California will be required to offer a retirement plan by 30 June, 2022. Mike Schifferle made some valuable suggestions on how to plan it and the options that employers have. CalSavers is not the only option and may not be the best option.

Business has two main functions — marketing and innovation. Steve Koel talks about how to advertise effectively and generate the required demand for small businesses to grow.

Business and estate planning attorney Ralph T. Kokka talks about different types of business entities and the importance of building a strong foundation.

Jack Harrington, the owner of  Franklin Management Systems, Inc. , suggests small business leaders keep an eye on three key areas to ensure the business stays healthy - managing employees, managing costs, and managing cash flow.

Small business insurance coverage gets tricky for owners because they don't want to be underinsured and at the same time, want to keep the insurance costs reasonable. Bill Evans has been in the insurance industry for 21 years and owns his agency in Pleasanton, California. He talked about all things insurance here and gave some excellent suggestions on how to keep the right coverage.

Christine Sevier, the owner of Creating New Hope , shared factors that have contributed to her tremendous success as a trusted senior advisor. No matter how challenging the business environment is, Christine suggests that good communication, being proactive, and staying updated (continuous education) go a long way towards achieving success.

45% of new businesses fail within the first 5 years. Business coach Lisa Nichols , a two-time bestselling author, explains the reasons and what the owners can do to succeed.

Rain or shine, irrespective of the business environment, the Hope team continues to do what it has been doing for 41 years - helping the East Bay community by running some wonderful programs. Listen to Jennifer Hansen, CEO of Hope Hospice , and Marc Rovetti, Director of Philanthropy, as they provide an overview of what they are doing and also how Hope has done so well, in spite of the challenges t...

Maile Collmer , a professional speaker and business consultant, talks about growing your business by building a network of strong strategic partners that consistently brings quality referrals.

Is marketing a form of communication? Michael Liebowitz, CEO of Magnetic Mind Studio , tells us that people buy when their mind says, "you are like me". The key for businesses is to communicate meaningfully to attract more of their ideal customers.

HR for Small Businesses: What are the best HR practices?  Kira Feick, owner of Ignite HR Solutions  shared key insights on the following topics: Companies with HR issues, California HR laws, correct & best HR practices, HR employee relations, the importance of HR for startups, which HR solution is best for you, HR challenges and solutions, HR mistakes small businesses tend to ma...

ERTC is a very important topic for small and medium sized businesses. Tricia Petteys, Co-Founder and COO of Payroll Vault shared some great insights regarding challenges companies are facing during the pandemic and how successful companies are utilizing the available help. Listen to what she has to say here if you want to find the money that the government is rewarding you for keeping your employe...

Attorney  Lynne Hampton , a startup specialist, explained the huge risks small business owners take when they ignore compliance and don't maintain proper documentation. It is a lot easier and cost-effective to do it right from the beginning, rather than fixing it later.

Gil Rodrigues, Founder and CEO of White Rabbit Business Solutions , talks about the importance of networking in building relational capital, why many are not able to do it and how to become good at it.

Listen to business coach Dr. Steven Kirch founder of Business Culture Advantage making valuable suggestions to avoid common traps and do what it takes to become successful.

Manoj Singh, CEO of Acuva Technologies explains why and how he introduced Solarix, a high-quality UV-LED portable disinfection device, during the pandemic. He suggested that if you have a great idea, implement it and even if you fail, fail fast and your perseverance will deliver success.

Ashutosh Garg, CEO & Co-Founder of Eightfold explains how to hire on the basis of potential in an unbiased manner. In today's competitive world, using deep-learning AI can provide massive help to companies in picking the right talent.

CircleUp President & CEO Nick Talwar suggests that as the world goes increasingly digital, it is important for companies to develop processes or mechanisms for accumulating, tracking, and analyzing data. He provides an overview of how they are using data and AI to remove reliance on inefficient and manual processes, and eliminate bias from the decision-making process to provide merit-based funding...

On January 16, 2021, we will be on air at 10:00 a.m. (GMT-8) on 1640 AM KDIA Radio. The first “Business By the Bay" talk show will focus on how to find the money for your business. You don’t want to miss it because you will hear some great actionable pointers. Be sure to tune in.