Nathan Platter
Business Buyer Diaries: the Reality Before, During, and After
Welcome to the Business Buyer Diaries. My name is Nathan Platter, I’m a full-time employee, and I bought a business! I did everything right from finding the deal, handling due diligence on 63 different opportunities, and ultimately buying a profitable gym, and boy was I in for a surprise as a new owner! I chronicle everything in real time, including the biggest wins to the stressful nights at 2am. I’m sharing my journey without sugarcoating anything, so you don’t repeat the same mistakes I do. Join the Business Buyers Club! https://businessbuyersclub.com/memberships Enter code 070499 Learn Due...
Author
Nathan Platter
Category
Podcast website
Latest episode
Jul 20, 2025
Where to listen?
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Episodes
82. Always have spare cash, missing out costs you 18.04.2024 6:41
Send a text Ever wondered how a shield like an LLC can save your business skin, or why a cash cushion isn't just a comfy financial fallback but a tactical tool for opportunity? Find out as we unpack these lessons with Nathan Atter, whose harrowing commercial lease transfer tale is a masterclass in legal and financial savvy. Nathan breaks down the nitty-gritty of personal guarantees, revealing...
81. Take action especially when you feel underutilized 17.04.2024 5:50
Send a text Stepping into the entrepreneurial ring with a mix of trepidation and guts, I lay bare the mental skirmishes that come with opening a small business in the fitness industry post-COVID. As I grapple with the specter of imposter syndrome and the daunting firsts—like firing someone—I'm not shying away from the fact that my expertise in data and analytics is now being tested on a new b...
80. Crunch time Monday, everything needs to be docusigned to complete Friday 17.04.2024 6:15
Send a text Feel the tension of the ticking clock as we recount the adrenaline-pumping final days leading up to a major business deal closure. Join us for an exclusive, real-time look at the whirlwind of last-minute negotiations, document revisions, and the relentless push to meet a Friday deadline. Amid the early morning emails and late-night edits, we pull back the curtain on the complex dance o...
79. Celebrating the member’s wins at the 10 week challange party 17.04.2024 7:22
Send a text The echoes of cheers still ring in my ears from the 10-week celebration that united three fitness studios for a night of boundless energy and camaraderie. The party was an all-out family affair, with bowling for the little ones, bites for all, and just enough cheer in the form of a drink or two to keep spirits high without crossing the line. Our inclusive bash showed how striking the r...
276. Millenial Real Estate Investors Group Presentation, 15 minute Presentation and 50 minutes Q&A 17.04.2024 1:13:57
Send a text Unlock the potential of real estate and business acquisition with our latest episode, featuring Nathan's transformation from a struggling wholesaler to a thriving business owner. Learn the game-changing strategies and financial literacy essentials that propelled Nathan's journey and how they can be applied to your ventures. We dive into the intricacies of profit and loss stat...
78. These coaches are badass and I love them 16.04.2024 6:57
Send a text The sweat-drenched euphoria of crossing the finish line after a grueling 10-week fitness challenge is something I never imagined myself experiencing. But here we are, muscles quivering and personal records utterly smashed. This episode is a celebration of surpassing goals I once thought unreachable, from doubling my push-up count to beefing up my biceps by an inch and a half. It's...
77. Tag team transitions with the seller 16.04.2024 5:48
Send a text Stepping into the unknown can be daunting, but it's where the most exhilarating transformations occur. Join me as I walk through the critical moments leading up to a major change at a fitness club, sharing the heartfelt strategy developed to reveal the business's transition to our dedicated team. With the deal nearly sealed, I unveil the delicate dance of informing the staff—...
76. Subscribe to industry magazines to keep your dream alive 16.04.2024 8:34
Send a text Embarking on an entrepreneurial voyage often feels like navigating through a storm, and our latest episode captures the essence of resilience in the face of such tumultuous seas. Our guest, Nathan Platter, takes us on an intimate recount of his own odyssey—from the embers of a whimsical gym-ownership dream to the fiery trials of a failed investment. Nathan's story isn't just...
75. Enjoy the moments of panic cause you’ll have less of those highs and lows 15.04.2024 6:26
Send a text Ever find yourself knee-deep in business finance paperwork, feeling the heat as you check off task after task? That's where we found ourselves this week, wading through a sea of requirements and sharing the gritty details with you. Today's episode is a treasure trove for anyone who's ever had to organize franchise agreements, personal finances, or navigate the ins and ou...
74. Only 2 days before final docs need submission or the closing date gets delayed 15.04.2024 6:50
Send a text Ever been left on read by someone crucial to your plans? Imagine that person is the gatekeeper to your real estate dreams, and every tick of the clock echoes money potentially washing down the drain. This week, I'm caught in the grips of a maddening dance with an elusive leasing agent, and the tension could be sliced with the edge of a ‘For Sale’ sign. Join me as I recount the nai...
73. The seller has great SOP’s and that’s worth paying a premium 15.04.2024 5:19
Send a text Ever felt the pressure of a ticking clock in the final moments before sealing a business deal? Join me as I share my rollercoaster experience with a landlord who's playing hard to get and the strategic moves in assembling a dream team to fortify my position in this high-stakes game. With a less-than-cooperative landlord and a mountain of bank paperwork to conquer, I'll take y...
72. Always selling myself, my company, even to the landlord 14.04.2024 4:58
Send a text When Nathan faced a leasing agent's inquiry, it wasn't just a routine question—it was a wake-up call that transformed his outlook on entrepreneurship. Our conversation peels back the curtain on Nathan's epiphany, revealing the raw and honest truth that selling, advocating, and building rapport are foundational pillars in the entrepreneurial landscape. He recounts the mom...
71. Weekly check in, signing more forms and applying for insurance 14.04.2024 6:37
Send a text Ever wonder what it takes to secure a business loan and the rollercoaster of emotions that come with it? Join us on an eye-opening adventure as we unveil the behind-the-scenes action of our latest business endeavor, complete with the hurdles of wrangling a non-responsive landlord and the thrill of receiving that all-important commitment letter from the bank. Facing the complexities of...
70. Day 3 of franchise conference, decompress and give myself action steps 14.04.2024 5:22
Send a text Ever wonder how a struggling fitness club can transform into a top-tier powerhouse? That's precisely the kind of success story we dive into in our latest episode, where franchisees reveal the game-changing strategies behind their remarkable turnarounds. They're laying out the blueprint for decisiveness, vision-setting, and team-building that could take any business from floun...
69. Franchisees are truly betting on themselves, my long term plan for this podcast 13.04.2024 7:30
Send a text As the sun set on a bustling day at Topgolf, I found myself reflecting on the rich tapestry of conversations with my fellow franchisees and the wisdom shared by our insightful managers and the founder. The camaraderie was palpable, breaking down any imagined barriers to networking and fostering a sense of unity in our diverse group. This episode takes you through the heart of that expe...
68. Day 2 of franchise conference, Learn sales from other GOOD sales reps 13.04.2024 7:00
Send a text Ever wondered how a hands-on demonstration can transform a pitch from mundane to mesmerizing? Join me as I recount my day among the throng of franchise vendors, where one platform's tangible benefits for my business caught my eye and clinched the deal. The contrast couldn't be starker between vendors who dive into the practicalities of their tools versus those who float in th...
67. Work with institutions who can be there when time is urgent 13.04.2024 4:04
Send a text Ever faced a financial '911' moment? I did, just yesterday, and let me tell you—it was a wake-up call on the significance of liquidity when franchise fee deadlines loomed large. In our latest episode, I take you through the harrowing journey and the lessons learned about keeping a financial cushion for those hair-raising, must-meet payment dates. Forget the meager difference...
66. Day 1 of the franchise conference, scrambled for $20,000 12.04.2024 13:06
Send a text The sting of shelling out a whopping $20,000 in a franchise transfer fee hit me like a freight train, but it was just the beginning of an emotional and financial rollercoaster at the franchise conference I attended. With every twist and turn, I uncovered the true cost of doing business and the unwavering faith required to keep the entrepreneurial spirit alive. Imagine staring down your...
65. Met my personal banker (I feel so fancy), heading to the franchise convention 12.04.2024 5:29
Send a text Ever wonder what it's like to swim in the VIP pool of banking while juggling the hoops of SBA loan bureaucracy? Prepare to be regaled with tales from my initiation into the world of franchise ownership. From the laughably archaic necessity of wet signatures to the unexpected red-carpet treatment by a private banker named Gene, this episode unveils the often untold, nitty-gritty de...
64. Closing checklist partially done, gameplan for this week 12.04.2024 6:24
Send a text Discover the ins and outs of franchise operations and witness personal growth unfold in real-time! This week, I'm peeling back the curtain to reveal the nitty-gritty of securing a fitness franchise from weekend checklists involving proof of funds, to the intricate dance of communication with stakeholders. Tune in to learn how crafting a strategic group email isn't just about...
63. Closing Checklist progress, secret shopping on the weekend 11.04.2024 13:43
Send a text When a pen meets paper to sign off on a new business venture, the color of ink could be more than a trivial choice – it's a mark of authenticity and commitment. This episode takes you through the intricate process of acquiring a new studio, from the old-school charm of wet signatures to the vibrant tapestry of our franchise's history. We're gearing up for the annual fran...
62. Closing Checklist received, now to print and sign papers 11.04.2024 9:28
Send a text As I sat down with a pen in hand, dreading the avalanche of paperwork needed to seal a business deal, I couldn't help but think back to when I first dipped my toes into the icy waters of entrepreneurship. That same resolve that got me through those initial chills is what I channel as we navigate the painstaking world of bank checklists, insurance policies, and the creation of spec...
61. Dicks don’t win the long game 11.04.2024 5:40
Send a text Ever faced a tough decision where your integrity was on the line? That's where I found myself, in the thick of buying a business, feeling the full weight of promises made. In the latest episode, I open up about the delicate balance between shrewd negotiation and staying true to your word. Reflecting on my own current deal, I take you through the emotional journey of honoring an ag...
60. Bank Approval, let’s go!! 10.04.2024 4:30
Send a text Ever had one of those moments that sent shivers down your spine and left you buzzing with excitement? That's exactly what happened to me—just after voicing to you all that there were no updates, I received a conditional bank loan approval that could forever change the landscape of my business endeavors. Buckle up and join me as I detail every pulse-pounding step of this journey, f...
59. No new developments, realizing SPEED is a competitive advantage 10.04.2024 6:10
Send a text Discover how the nuts and bolts of business transitions and personal growth come together in our candid conversation about the intricacies of scaling up and the power of swift decision-making. As we take you behind the scenes, I detail our strategic moves as my wife and I confirm our commitment to our current jobs while navigating the waters towards running our business full-time. You&...
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