Nathan Platter

Business Buyer Diaries: the Reality Before, During, and After

Business EN ↓ 384 episodes

Welcome to the Business Buyer Diaries. My name is Nathan Platter, I’m a full-time employee, and I bought a business! I did everything right from finding the deal, handling due diligence on 63 different opportunities, and ultimately buying a profitable gym, and boy was I in for a surprise as a new owner! I chronicle everything in real time, including the biggest wins to the stressful nights at 2am. I’m sharing my journey without sugarcoating anything, so you don’t repeat the same mistakes I do. Join the Business Buyers Club! https://businessbuyersclub.com/memberships Enter code 070499 Learn Due...

Author

Nathan Platter

Category

Business

Latest episode

Jul 20, 2025

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Episodes

107. Grow at scale with different sub-businesses, push your team a little to grow too 26.04.2024

Send a text Have you ever felt like you're juggling chainsaws while riding a unicycle, all during a hurricane? That's the life of our guest this week, a brave soul on the cusp of business acquisition, wrestling with the daily grind of a day job and a relentless hunt for new career opportunities. As they share the raw and unfiltered chaos of coordinating broker communications, lender liai...

106. The whole journey is a roller coaster and don’t shrink to thinking the lies last forever 26.04.2024

Send a text Stepping into the unknown often comes with a mix of trepidation and excitement, something I've recently experienced firsthand. Transitioning into a leadership role at my club, I've encountered everything from the warm embrace of a dedicated team to the challenge of pink eye—yes, you heard that right—and the importance of keeping everyone in the loop during a time of change. ...

105. Don’t let yourself get tunnel vision when stressed 25.04.2024

Send a text Have you ever felt the crushing weight of a business obstacle that seems insurmountable? Our guest Nathan knows that feeling all too well, and in a heart-to-heart conversation, he lays bare the trials of harmonizing the demands of a full-time job with the rigors of entrepreneurship. Nathan's story unfolds as he confronts the daunting challenge of Facebook ad restrictions, sharing...

104. Glad my team stressed the details 25.04.2024

Send a text Unlock the secrets to thriving in the competitive fitness industry with our latest guest, an expert in lead generation and sales strategy for high-end fitness studios. They share their journey of collaboration with an external vendor to not only increase paid leads but also navigate the distinctive challenges presented by the need for personal engagement in selling higher ticket gym me...

103.Buy a biz NOT in normal industry, delegate myself out of a job to keep growing and expanding 25.04.2024

Send a text Embarking on a new business adventure has all the intensity of a thriller movie, and today's tale is no exception. Join us as we recount the buzzing excitement of acquiring our very own fitness studio—a milestone marked by detail-oriented maneuvers and a test of patience. The flurry of emails and critical paperwork in dissolving previous ties, followed by the pivotal moment when M...

102. My job is look for good people, bring them into my world, elevate their game, and win together 24.04.2024

Send a text Unlock the doors to a dynamic fitness empire in our latest episode, where collaboration ignites prosperity! Imagine a place where each trainer's unique expertise is not just celebrated but also capitalized on, creating a robust network of micro-businesses within a single club. Our journey today is led by a master instructor, whose wisdom in strength training is not merely about sc...

101. Gratitude out loud is so important 24.04.2024

Send a text Let's unlock the power of "thank you" together. This episode is a heartfelt journey through the transformative effects of gratitude, revealing how it can elevate daily routines into moments of meaningful connection. I’ve witnessed firsthand the buzz of energy that pulses through our fitness club during check-ins, and it’s crystal clear that the true strength of our commu...

100. New Challenge group today and Imposter Syndrome is big right now, still taking action though 24.04.2024

Send a text Embarking on a new venture can stir a blend of nostalgia and adrenaline—just ask me about the day I transitioned from a member to the owner of a thriving franchise. This episode captures that exhilarating shift, with an insider's tour and the emotional weight of stepping into a new role. As I sit down with one of the owners, the conversation turns from the location of manuals and...

99. We WILL Have 50 new challange signups within the next 2 week, no more victim brain 23.04.2024

Send a text Ever felt like you're just inches away from achieving your goals, but something's missing? That's exactly where our gym found itself – our fitness event participant numbers were down and we knew it was time to shake things up. The latest episode is a real game-changer, as we unpack our innovative approach to enticing new members, with a nod to the clever 'upselling...

98. Day 2 giving out raises and setting strategy, people people people 23.04.2024

Send a text Navigating the tightrope between professional commitments and unexpected family encounters, I found myself in an enriching discussion with our general manager, all while my daughter Isabel became an honorary member of the team for a day. We took a deep dive into the lifeblood of the fitness industry, dissecting everything from lead flow to the electrifying energy of our current 10-week...

97. Day 1 of ownership, learning to cast the vision and delegate the details 23.04.2024

Send a text Embark on a thrilling ride with me as I pull back the curtain on the trials and triumphs of stepping into the world of business ownership. Feel the heartbeat of my latest venture where the rush of entrepreneurial spirit collides with the raw realities of managing a new business. From the moment I recognized the need for a merchant account to the complexities surrounding credit card pro...

96. WE. HAVE. CLOSED! Now the real work begins 22.04.2024

Send a text The exhilaration of a job well done and the heartfelt moments that follow—this episode has it all. From the buzz of closing out a successful quarter to the small, yet satisfying triumphs post-deal, join us as we share the journey of wrapping things up with a flourish. I recount the personal satisfaction of presenting thoughtful gifts to our partners, and we discuss the pure joy found i...

95. New Franchisee Training, CLOSING TODAY 22.04.2024

Send a text Embarking on a transformation from regular member to the pioneering owner of an organization has been an exhilarating adventure, and I'm here to spill every heartfelt detail! From the flurry of emotions to the earnest passion fueling this new chapter, this episode reveals the intricate dance of stepping into a leader's shoes. As I toured the facility with the vibrant co-owner...

94. You need managers and assistants or else you’ll be working 80 hours a week 22.04.2024

Send a text Ever feel like you're juggling chainsaws while balancing on a tightrope? That's exactly what our latest guest, an intrepid entrepreneur in the trenches of launching a new business, is here to discuss. They peel back the curtain on the pandemonium of business ownership, sharing the gritty details of navigating through a sea of paperwork and the critical role of assembling a te...

93. Met all the instructors, should’ve recorded a To The Members video way faster 21.04.2024

Send a text Have you ever considered the sheer grit it takes to step into the role of a new business owner amid personal health battles? Our latest guest, the fresh face at the helm of a well-loved fitness club, exposes the raw and unvarnished truth behind the smiles and strategy that mark the early days of business ownership. They open up about their private health struggles and the critical impo...

92. Issues with an amendment, (likely) closing tomorrow, 1st day as leader 21.04.2024

Send a text Ever wondered how a finance expert with a tech background tackles the nitty-gritty of software platforms like MindBody and franconnect? Buckle up as we sit down with a franchisor who demystifies the reconciliation of accounts and transactions, making it seem like a walk in the park. My own journey from finance school to tech has left me with a distaste for accounting, yet I've fou...

91. Entity is confirmed dissolved, now awaiting the bank to confirm closing today 21.04.2024

Send a text Today's episode feels like the final seconds of a gripping sports finale, and you're about to witness the buzzer-beating shot. It's the day of the big business acquisition and we're taking you along for the ride, complete with all the suspense and triumphs that come with sealing a major deal. From the early morning email that set the dominoes tumbling to the adrenal...

90. Final walkthrough, deal’s getting real 20.04.2024

Send a text The moment you step into a new role, especially one that transforms you from a participant to a leader, is electric. That's exactly the shockwave of excitement I'm riding as I recount the experience of transitioning from a member to the owner of a beloved community business. It's a bittersweet cocktail of nostalgia and anticipation—where reflections on my days as a regul...

89. NOT closing today, franchise fee DOES go towards the equity injection 20.04.2024

Send a text Ever faced the rollercoaster ride of closing a business deal, only to be thrown for a loop by unforeseen roadblocks? Our latest episode pulls back the curtain on the not-so-smooth journey of shuttering a C corp, with our guest recounting the last-minute hitches that threw a wrench in their well-laid plans. They share an eye-opening narrative on the underwriting chaos and the unexpected...

88. Closing day, we find out in 2 hours if we’re actually closing 20.04.2024

Send a text Business Buyers Club Enter 070499 at checkout. Network and connect with other Acquisition Experts! Learn DIY Due Diligence Get training from an Acquisitions Attorney to become a DIY Due Diligence buyer! SanterMedia - My goto Marketing Agency My studio was struggling with leads and this agency goy my lead volume to 150% of goal. Disclaimer: This post contains affiliate links. If you mak...

87. MAYBE the deal is on for tomorrow, I forgot to dissolve my old C-corp and SBA is delaying 19.04.2024

Send a text Nathan's tale of corporate chaos might just be the wake-up call you never knew you needed. When a long-dormant C-Corp, once the seedling of a real estate empire dream, turns into a bureaucratic nightmare, you know you're in for a story that's as educational as it is hair-raising. Our latest podcast episode sees Nathan unravel the unexpected audit saga that almost cost hi...

86. The deal is ON, scheduled to close in 44 hours 19.04.2024

Send a text Standing at the edge of a business breakthrough, it's hard not to feel the weight of anticipation and the warmth of accomplishment. This week, I take you through the final stretch of a high-stakes negotiation, complete with the suspense of who will make their mark on the DocuSign lease first. But it's not just contracts and clauses; it's the emotional investment of drain...

85. Just shared the news with the managers 19.04.2024

Send a text Ever found yourself at the helm of a ship you've only just learned to sail? That's the whirlwind I faced as I stepped up from fitness club member to owner, navigating the tumultuous waters of leadership change with a crew of managers just as taken aback as I was. In sharing the nitty-gritty of this management transition, I peel away the business veneer to reveal the emotional...

84. Do this if your conversation is locked, “my fear is _____” 18.04.2024

Send a text Ever found yourself in the crunch of tough negotiations, where every move could make or break a deal? In our latest episode, we peel back the curtain on the high-wire act of financing negotiations, revealing the pivotal moment when vulnerability turned the tide. I take you through the raw, candid journey of my back-and-forth with the bank, wrestling with the tightrope of funding requir...

83. Last class as a member, be grateful for the spot you’re in today 18.04.2024

Send a text As I walked out of my last class at the fitness studio I've come to love, the realization hit me—next time, I'm the boss. It's a powerful moment of transition I never truly prepared for. Join me as I share the mixed bag of emotions that comes with crossing over from being just a member to becoming the owner of the very studio where I once sought solace in sweat. This epi...

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