Simone Janssen

Bulletproof Business Podcast

Business EN ↓ 180 episodes

Welcome to the Bulletproof Startups Podcast, where we help business owners and CEOs become conscious leaders and build a power team so they can let go, get strategic, and know they are adding the most value possible to their company every single day. I am your host, Simone Janssen, and this podcast is about one thing only, becoming the real CEO of your business by building leveraged teams. You've built a great product or service, but although you have a team you are still in everything. Your time is spent in the weeds, and you are leaving money and opportunity on the table because you don't kn...

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Author

Simone Janssen

Category

Business

Podcast website

sites.libsyn.com

Latest episode

Nov 11, 2026

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Episodes

The Company of 2030. E3: The Entry-Level Job Is Disappearing. That's Going to Become Your Problem. 11.11.2026

Welcome back to The Company of 2030, a series about how AI is changing not just how we work, but how we design and run small businesses. Think back to your first job. The filing, the spreadsheets, the calls nobody else wanted to make. It felt like grunt work. It was also where you learned judgment, one boring task at a time. Now AI is really, really good at exactly that boring stuff. And if junior...

E2 of 5 The Company of 2030--Your Next Employee Might Be an AI — But Who the Heck Is Going to Manage It? 29.10.2026

Welcome back to The Company of 2030, a series about how AI is changing not just how we work, but how we design and run small businesses. Last week, I asked whether small businesses still need managers. This week, the obvious follow-up: if AI takes over a chunk of the work... who's managing the AI? Most owners are about to manage their shiny new digital workforce with the exact habits that made the...

The Company of 2030. Episode 1: I Don't Think Small Businesses Need Managers Anymore 20.10.2026

Welcome to  The Company of 2030 , a new series exploring how AI is going to change not just how we work, but how we actually design and run small businesses. We're starting with a provocative question: Do small businesses still need managers? As AI becomes capable of holding institutional knowledge, answering routine questions, tracking accountability and giving employees access to the context the...

Episode 5: The Rebuild: What It Actually Takes to Become the CEO 14.09.2026

You know what's broken. You're the bottleneck, you can't let go, you don't have systems. But knowing what's wrong and knowing how to fix it are two different things. This episode is the roadmap: the six-step plan to stop firefighting and start leading, and how to create a business that runs without you. Key Takeaways: - Get clear on what you actually want. Do you want to sell? Step back? Work 20 h...

Episode 4: The Accountability Black Hole: Why Your Team Says Yes and Nothing Happens 07.09.2026

You don't have regular meetings. You don't set goals. You just assign tasks as fires pop up, and then nothing gets done. Your team says yes, then a week later it's still not finished. The problem isn't that your team doesn't care. The problem is you're running your business like a task list instead of a strategy, and task lists don't create accountability, they create chaos. This episode breaks do...

Episode 3: The Talent Trap: Why You Can't Hire Your Way Out of This 31.08.2026

You've been trying to hire your way out of the bottleneck for years. Sometimes you hire people who can't perform without constant hand-holding. Other times you hire a rockstar who drives real results, and then you shut them down because you can't handle their autonomy. Either way, the problem isn't the talent pool. It's that you have no system for growing leaders, and when someone does step up, yo...

E2: The Control Trap: Why You Can't Let Go (And Why That's Killing Your Business) 17.08.2026

You've hired good people, maybe even great people. But you're still controlling everything: every decision, every budget line, every strategy shift. Your rockstars can't execute because you keep throwing monkey wrenches and changing direction based on what you're comfortable with, not what's best for the business. This episode breaks down why control is the opposite of leadership, what your team a...

From Operator to CEO: The Unsellable Business: Why You're Stuck and How to Fix It 30.07.2026

If your business can't run without you, it's not a business, it's a job with your name on it. Most owners know this but avoid looking at it too closely because once you see it, you can't unsee it. This episode breaks down why your business isn't sellable, what makes you the bottleneck, and the real cost of never making the shift from founder to CEO. Key Takeaways: - The brutal truth: No leadership...

E5 of 5 The New Leadership Playbook: How to Build a Self-Running Business by Investing in Your People Video 20.07.2026

What You'll Learn: Why the old playbook (control, micromanage, push, pull) doesn't work anymore The new playbook: invest in people and they invest back in discretionary effort, loyalty, and performance How one CEO achieved 97% retention and 50% revenue growth by meeting his team's fundamental needs Rachel's transformation: from 65-hour weeks and 30% turnover to 35-hour weeks, 8% turnover, and $1.8...

Episode 4 of 5 Truth: You're the Reason Your Team Isn't Accountable 13.07.2026

What You'll Learn: **What accountability actually means (hint: it's not about perfection, it's about ownership) **Why solving problems for your team kills accountability (and what to do instead) **The coaching question that changes everything: "What do you think we should do?" **How unclear expectations set your team up to fail **Why avoiding uncomfortable conversations teaches your team that stan...

Episode 3 of 5: Culture Isn't a Poster on the Wall. It's What Happens When You're Not Looking. 06.07.2026

What You'll Learn: **Why your core values are probably useless (and how to fix them) **The difference between generic values and values that actually guide behavior **How to make culture a daily practice instead of a one-time exercise **The weekly habit that makes your values come alive **Why hiring and firing based on values is non-negotiable (even when it's inconvenient) **How to build peer acco...

E2: Five Leadership Mistakes Killing Your Culture (And Driving Your Best People Away) 29.06.2026

What You'll Learn: **Why making everything about you pushes your best people away (even when you don't mean to) **The 30-second recognition habit that changes everything **How "spreadsheet thinking" makes your team feel like line items instead of humans **Why micromanaging trains your team NOT to think strategically **The mushroom management style that destroys trust (keeping people in the dark) T...

Episode 1 of 5: The Real Reason Your Team Isn't Performing (And It's Not What You Think) 22.06.2026

What You'll Learn: Why throwing more money at your team won't fix your performance problem The six human needs that actually drive behavior (and how to meet them without fancy perks) How one $1.2MM agency dropped turnover from 40% to 10% without spending a dime on new benefits Why "needs" aren't weak, they're strategic (especially for you Gen X leaders who think this sounds like coddling) The five...

Episode 5 of 5: How to Break Free Without Burning It Down 15.06.2026

"The fastest way to transform your business is to make yourself unnecessary." MYTH #1: "I need to fix everything at once." You don't fix everything at once. You fix one bottleneck. And that bottleneck is you. You're in the middle of every decision, every question, every problem, every client issue. So you don't start by fixing your team. You start by documenting what's in your head so your team ca...

Episode 4 of 5: Why Hiring More People Won't Fix This (and what will) 08.06.2026

"You don't need smarter people. You need clearer systems that let smart people be smart." THE PATTERN: You hire someone. They underperform. You think, "I hired wrong." So you fire them and hire someone else. They underperform again. You keep doing this over and over, thinking the problem is your hiring. But the problem isn't your hiring. The problem is what you're hiring into: chaos. It's like hir...

E3 of 5: The Internal Customer Crisis--Why Your Employees Are Quitting (And It's Not About Money) 25.05.2026

MONEY QUOTES: "The Internal Customer Crisis: Why Your Employees Are Quitting (And It's Not About Money)" "Nearly 75% of employee turnover is preventable." "Your job is to be the source of certainty in the chaos." THE DATA: Work Institute: 15,000 exit interviews in 2025, part of 120,000+ interviews from 2020-2025. Nearly 75% of employee turnover is preventable. MIT Sloan: Toxic workplace culture is...

Episode 2 of 5: The Five Lies You Tell Yourself to Justify Keeping Mediocre Employees 11.05.2026

Last week: the tolerance tax and what mediocrity costs you. This week: why you keep paying it. You've convinced yourself of five lies. And every lie is masking a deeper problem: you're failing your internal customers. LIE #1: "At least they show up." The story: "They're not great, but they show up and do the work." Something is better than nothing." The truth: Showing up is the baseline, not a vir...

E1 of 5: The Hostage Tax—Why You're Trapped by Mediocre Employees (And What It's Actually Costing You) 04.05.2026

You're being held hostage by mediocre employees. Not because they're irreplaceable, but because you're so buried that replacing them feels harder than keeping them. The calculation: - Keep them = stay stuck, but ship doesn't sink today - Replace them = 3-6 months of chaos while already at 110% capacity - So you tolerate it. And resent it.   WHAT THE TOLERANCE TAX COSTS: 1. Lost Revenue: $50K-$100K...

Episode 5 of 5 The Solution: How To Build A Business That Runs Without You. 27.04.2026

Everything we've talked about over the last four episodes comes down to one thing: infrastructure. Without it, you're the system. With it, your team has what they need to operate independently.   THE 5 PIECES OF INFRASTRUCTURE EVERY BUSINESS NEEDS: 1. Role Clarity Every person needs to know exactly what success looks like in their role. Not a generic job description. Real clarity on what they're r...

Episode 4 of 5: The A-Player Paradox: Why Hiring Great People Isn't Enough 20.04.2026

This is Episode 4 of our NEW 5-part series: The Leadership Crisis Killing Your Business (And What To Do About It) You can hire someone who's talented, motivated, aligned, and wired for excellence, and they can still fail. Not because they weren't good enough. Because you didn't set them up to win. THE 4 IT'S (WHAT MAKES AN A-PLAYER): All four must be present: 1. Can DO IT - They have the capacity...

Episode 3 of 5: From Bottleneck To CEO: The Identity Shift That Changes Everything 13.04.2026

From Bottleneck to CEO: The Identity Shift That Changes Everything"** THE HARD TRUTH: You know what to do. The problem is you're stuck in an identity that won't let you do it. Founder mode got you here. CEO mode gets you there. And until you make that shift, nothing changes. FOUNDER MODE VS. CEO MODE: Founder Mode: • You're the doer, the fixer, the closer • You're IN the business, in every project...

Episode 2 of 5: The Five Leadership Failures That Make Good People Quit (And How to Fix Them) 06.04.2026

Your team isn't lazy. Your system is broken. In this episode, we dissect the five leadership failures that kill engagement and drive your best people away. Spoiler: you're probably missing at least three of them right now. THE FIVE C'S YOU'RE MISSING: • Clarity: Only 7% of employees understand how their work contributes to company strategy. That means 93% are just checking boxes with no clue if it...

Episode 1 of 5: The Painful Truth: Why 80% of Workplaces Are Toxic (And Why Yours Might Be One of Them) 30.03.2026

This is Episode 1 of our NEW 5-part series:  The Leadership Crisis Killing Your Business (And What To Do About It) THE WAKE-UP CALL YOU NEED TO HEAR: 80% of workplaces are toxic. And it's not about pay. It's about leadership. If you're the only one who cares, if your team does the minimum, you don't have a people problem. You have a leadership systems problem. This episode is your mirror moment. W...

E157 - Episode 5 of 5 part series: The Decision That Determines Whether This Actually Changes Anything 09.03.2026

Why most leaders stop right before the shift happens You understand it now. You see why vision alone didn't work. You see why managing wasn't a personality flaw. You see why reinforcement matters more than inspiration. But understanding isn't the same as installing. In this final episode of the series, we confront the quiet crossroads most leaders reach—the moment where insight must turn into deci...

E156 - Episode 4 of 5 part series: Why Nothing Sticks Without Reinforcement 02.03.2026

How leaders accidentally undo their own clarity You set the vision. You clarified expectations. You built structure. And for a while… it worked. Then things slipped. Standards softened. Old behaviors resurfaced. And you found yourself thinking, "Why doesn't anything ever stick?" In this episode, we unpack the real reason regression happens—and why it's not about motivation, intelligence, or effort...

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