Andy Isom | Amazon FBA Seller & Agency Founder
Built by Business: Amazon FBA, E-Commerce, Brand Building
Welcome to Built by Business — the Amazon FBA and E-Commerce podcast for brand builders, operators, and sellers who know this game isn't easy, but they were made for it. I'm Andy Isom — Amazon seller, ecom brand owner, and founder of the Weavos agency — sharing real-world strategy from inside the trenches of building profitable brands. You're going to learn about selling on Amazon FBA, E-Commerce strategies and marketing, entrepreneurship, and online business. Whether you're launching your first product or managing a 7-figure catalog, this show is here to help you grow without burning out — wi...
Author
Andy Isom | Amazon FBA Seller & Agency Founder
Category
Podcast website
Latest episode
Feb 23, 2026
Where to listen?
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Episodes
#291 - Student Interview with Janaiah McClure - How caring about your customers plays a huge factor in your success 18.10.2023 36:27
In this episode, I talk to my course student, Janaiah McClure, about how important it is to think of your customers. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
#290 - Money makes money 16.10.2023 18:23
In this episode, I talk about how money makes money. If you spend $20,000 on your business, there will be return. There's a direct corelation how much money you get depending on how much and how you spend your money. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM m...
#289 - How to come up with a product line that changes your life 09.10.2023 24:10
In this episode, I talk about the ten criteria I have for a product line that can change your life. When you're coming up with your first product idea, I want you to think of the bigger picture and consider thinking of product lines instead of just focusing on one idea. Having multiple variations of a product can help open bigger possibilites for you and your brand. ⬇️ Click to view my availabl...
#288 - Student Interview with Vaughn Veal - Consistency beats Motivation every day of the week! 04.10.2023 36:47
A long-time student, Vaughn Veal joins me to talk about the importance of being consistent when working on your business. Vaughn shares his story as to why he started his own business and take that leap of faith. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me o...
#287 - You are not providing any value. That's why you're not growing. 02.10.2023 41:29
Over the past three years, I've reviewed a lot of brands and how they're doing on Amazon. I've seen their sales, conversion rates, and other metrics. And the number one reason why brands struggle to grow their brand is they don't add value. In this episode, I talk about how you can provide value for your target market. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some p...
#286 - The art of packaging: standing out on Amazon FBA 28.09.2023 34:22
The purpose of having a good and an eye-catching packaging is to ensure that the first impression for your product lasts. In this episode, I talk about how important it is to prioritize your product's packaging. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on...
#285 - What reports I check as an Amazon Seller and how often 25.09.2023 24:39
Amazon Seller Central provides a lot of reports that can help you give insights on how your business is doing. In this episode, I talk about which reports I check on a regular basis. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently av...
#284 - I went to the Alibaba Co-Create Conference in Las Vegas 18.09.2023 56:38
In this episode, I share all my insights from the Alibaba Co-Create Conference I attended in Las Vegas. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
#283 - Repeat purchase products vs complementary products 13.09.2023 30:51
When it comes to starting your brand, you have to think about where you see it in three, five, or ten years down the road. Most people only think about what will happen in three months. You have to have a vision and know what you want your brand to become. In this episode, I talk about how you should go about your first product line strategy. ⬇️ Click to view my available resources! https://ww...
#282 - Realistically when are you going to make money with this… 11.09.2023 39:51
Realistically speaking, if you diligently work for 30 minutes everyday, you can get to 10 units a day in three months. It takes patience to have a successful business. In this episode, I talk about the different business models you can work on that will fit your brand best and help you make money. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources...
#281 - The "Top of Search" bid adjustment strategy I'm liking more and more 06.09.2023 17:46
The most critical of success with your product is running good advertising campaigns on Amazon specifically. In this episode, I talk about why I like the Top of Search bidding adjustment strategy. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media f...
#280 - How to run custom discounts for specific Amazon shoppers 04.09.2023 16:37
Over the last three months, over 27,000 people have abandoned their Remy+Roo carts. If I run a promotion to encourage these people to push through with the purchase, I can add up to $3000 to $5000 in my monthly revenue. In this episode, I talk about how you can run custom discounts for specific Amazon shoppers. Currently, I'm testing three audiences: potential new customers, cart abandoners, and...
#279 - How to protect your work with copyright registration 30.08.2023 17:36
When you create a work of art and publish it, you are protected by the US copyright law but if you have to go after someone, you have to be registered. I take a lot of pride in our designs and we have exclusive ownership of every design. Lately, we've been seeing a lot of copycats who are stealing our designs and selling their products on Shopify. In this episode, I talk about how you can protect...
#278 - We got our patent! 3 Years later… 28.08.2023 25:46
It's important to take note that you have to file the patent within the year since the first day your product became available to purchase by the public. In this episode, I talk about the wait, the process, and the different types of patent you can apply for. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer...
#277 - The time to start your own business was yesterday 23.08.2023 29:30
It's never too late to start your business but the best time to start your business was yesterday. In this episode, I talk about why you should work on your business idea. If you have an idea you want to turn into a reality, you should go ahead and give it a shot. It will not be easy and there's an element of uncertainty and risk but the most important thing is you should try. ⬇️ Click to view...
#276 - Benefits of adding new variations under the same parent listing 21.08.2023 14:06
I get asked a lot by my students whether or not they should create separate listings for products with different variations such as color, style, size, and etc. In this episode, I talk about the benefits of both having the same parent listing and having a separate listing. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode...
#275 - How to expand into different product lines 16.08.2023 21:24
You're probably not going to make it big with just one product and if you're thinking long-term, you have to expand your offering. At some point, you will reach market maturity. In this episode, I talk about how you can expand into different product lines. People tend to focus too much on the first product, which is important, but it's essential to think about the future of your brand. It's going...
#274 - How to sell baby and children's products 14.08.2023 24:32
Baby and children's products have the most restrictions and most testing and certifications you need to get to sell in this category. It's important to remember that while there's a lot of certifications you have to get, this raises the barrier to entry. In this episode, I talk about the upsides to selling baby and children's products and how to do it. ⬇️ Click to view my available resources!...
#273 - How to get out of your own way and pick a product! 09.08.2023 23:05
So many people struggle with picking the first product and most of the time, people suffer with analysis paralysis in this part of the process. This is totally normal because our subconscious wants to protect us from possible failure and there's a risk involved. In this episode, I talk about how to decide which product to go with when feeling stuck. ⬇️ Click to view my available resources! htt...
#272 - How to determine if your listing is optimized 07.08.2023 13:08
Optimizing means making sure that your listing is in the best state in can be. In this episode, I talk about how to determine if your listing has already reached it's optimal state and this will take a lot of time and testing. Optimizing your listing is not a one and done thing; it is a continual and consistent process. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some...
#271 - Amazon Prime Day 2023 Results (and from Students) 02.08.2023 14:00
We ran a 20% discount for our Prime Day sale and sold an average of 350 units during the two days of Prime Day. In this episode, I share the performance of my brand and some of the brands of the students in my coaching program. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my web...
#270 - Habits of good sellers vs bad sellers 31.07.2023 31:50
The most important habit you must have to be a successful entrepreneur is consistency. This trait doesn't only apply to your entrepreneurial journey but also with anything in life. If you want to be in shape, you have to be consistent at the gym. If you want to keep your 9 to 5 job, you have to show up to work everyday. Consistency is the key. In this episode, I talk about habits of good sellers a...
#269 - What is Amazon account reserve for payments? 26.07.2023 21:35
The account level reserve is the amount of money Amazon sets aside to cover any claims or chargebacks. It occurs when Amazon holds all or a portion of your payment for more than 14 days. In this episode, I talk about the reasons why Amazon does this. ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offer...
#268 - How do you know which suppliers to trust? 24.07.2023 24:16
When you're starting out a business, you have to look for suppliers you can trust to make high quality products for you. In this episode, I talk about why looking for suppliers is similar to dating. Building a good relationship wit your supplier is one of the most important things when you want to be a successful entrepreneur. ⬇️ Click to view my available resources! https://www.andyisom.com/...
#267 - Stop comparing your business expenses to personal expenses 19.07.2023 25:27
When you're beginning your entrepreneurial journey, I want you to avoid comparing your business expenses to personal expenses. Running your finances for your business is a different game and your have to draw a hard line in the sand. In this episode, I talk about how you can have a better mindset when it comes to your expenses. ⬇️ Click to view my available resources! https://www.andyisom.com/...
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