Building your T-Shirt Empire

Inspired by the book "Made to Make it" by Ryan Moor we focus on what will make a print shop stand out. We discuss building customer profiles and how best to serve those clients. This leads into building a basic vision for their company Grandline Graphics. Just being a printing company is not enough! Customers need clear messaging to understand why a shop is unique. Powered by ShirtAgency.com | The...

On our second day of growing Grandline Graphics we dive into online advertising. After making some basic improvements to their website we now are ready to spend some money on ads. We discuss A/B Testing on Google, Instagram and Facebook. Check out future episodes where we go thru the results. Powered by ShirtAgency.com | The best T-Shirt Printing and Fulfillment company in the world.

In this first episode of our "Saving the Shop" series- Grandline graphics flies to Los Angeles to work with Cole on overhauling their entire business. This episode is an overview of their issues. This week we will be posting daily updates on how we are changing their model. Powered by ShirtAgency.com | The best print shop I own.

In this episode Cole chats with Amy from Threadbare and Gavin from Proud T-Shirts about growing their manual print shops. Listen in as they chat about the real issues that arrive when you are expanding a small t-shirt printing business. Topics include- Advertising, Production Speed, Marketing, and firing your employees ;) Powered by ShirtAgency.com | The best printing and fulfillment company in Pi...

Want to know how to expand your business’s reach and party at the same time? It’s simple- start live screen printing! My company Shirt Agency waited almost three years before offering live screen printing services for events and the effects on our growth have been phenomenal. I only wish we had started sooner. Live printing engages your audience and strikes conversations with potential customers i...

In this episode Cole talks with Brett Bowden (SGIA Chairman/Owner of Printed Threads) and Rogier Ducloo (CMO of Ryonet) about how Allmade is making a better t-shirt. This month the 3 of us, along with about 20 other screen-printers, went to Haiti to see the amazing LIFE facility where Allmade is created. Allmade pays 5X the standard wage to all cut and sew workers and is creating their own incredi...

Recorded Live at ISS 2018 in Long Beach CA. In this episode, listen in on Cole's conversations with some of the most interesting people in the apparel industry. Learn about the newest product launches and trends brands will be loving in the coming year. Interviews INCLUDE: Ryan Moor (RYONET), Tim Gibson (BELLA+CANVAS), The Legend Dov Charney (LOS ANGELES APPAREL), Dana Pineda (ALTERNATIVE APPAREL)...

In 2013, Brendan Wenzel realized he was on to something when he sold 100 t-shirts on Facebook with zero advertising. Fast forward to present day and Brendan has built himself an e-commerce empire with $6.5 Million in t-shirt sales. In this episode, we talk about Facebook ads and building the strong social presence businesses need to sell online. Topics include, Ad Manager, Influencers, Ad Costs, K...

Nabeel Amin started Lane Seven apparel to bridge the gap between premium and cost conscious fleece hoodies for the wholesale market. His rapidly growing company sold 400,000 hoodies this year alone and he has plans for MASSIVE GROWTH in 2018. Learn how he started out in Pakistan on the factory floor and took that first hand knowledge to the US to take on the big manufacturers. Topics include: Mark...

Carissa and Cole walk thru the entire Bella + Canvas factory and discuss every step in the production process of creating a t-shirt. Take a look behind the scenes to see how the tees you print on are actually manufactured right here in Los Angeles. Plus learn some secrets about the upcoming 2018 Fast Fashion releases. ShirtAgency.com | The Best T-Shirt Printing and Fulfillment in the world!

Charley Pangus has been designing for over 8 years now specializing in merch design and brand identity. In 2013 he started a Youtube channel and uploaded a tutorial teaching people how to make a t-shirt design. Within 1 years time the video accumulated over 400k views which motivated him to keep making more videos. Fast forward to 2017 and he's still making videos and managed to gain 40k+ subscrib...

In this episode, Cole goes further into detail explaining how to do artwork separations for full color designs. Recorded live at one of Shirt Agency's screen printing classes. Learn about how to use Accurip, Separation Studio and Illustrator to create amazing print ready artwork. To attend a class in person head to screenprinting.com click on the learn tab and sign up for the Los Angeles location....

Our good buddy Nathan Harbison stops by to ask Cole questions about starting his own screen printing shop. Topics include: How to get new customers, marketing, partnerships, basic printing tips and how Shirt Agency first started to get large orders. Sponsored by ShirtAgency.com

Pulled directly from our monthly screen printing class this episode takes you thru the process of creating print ready artwork. Cole goes over all the steps needed to create a customer mockup, convert your artwork to a vector and output films. To learn more come to one of our classes in LA. You can register at screenprinting.com As always Building your T-shirt Empire is sponsored by ShirtAgency.co...

In Building your T-Shirt Empire's first Video podcast Cole takes you through the pros and cons of Direct to Garment printing vs. Screen Printing. Learn the strengths and weaknesses of both t-shirt printing methods and learn even more about specialty inks by watching the video ShirtAgency.com made with Bella + Canvas HERE: https://www.youtube.com/watch?v=tIzBb4o5AjI

Noah and Chris stop in to talk about the do and don't of DTG T-Shirt printing. Learn about the hottest trends and biggest mistakes brands are making every day. If you ever wondered how to make awesome DTG printed t-shirts this is the episode for you.

In this episode Cole gives a quick update on what he thinks are the biggest trends in blank t-shirts and specialty inks. Learn about what the best brands will be selling this summer.

Ryan Moor returns to talk about his new project Allmade. Two billion t-shirts are made every year, using fibers like industrial cotton, which is often grown in regions with minimal regulations—directly exposing workers and the environment to deadly pesticides and herbicides that are outlawed in the U.S. These materials are then transported across the globe using bunker fuel, a heavy oil residue so...

Alternative Apparel CEO Evan Toporek calls in to talk about what makes their apparel so unique. Cole and Evan discuss tips for start up businesses and trends they see in the industry. Since 1995, Alternative have set out to re-create that soft, lived‑in look and feel of your favorite vintage tee. Their sustainable practices and premium fabrics have made them a critical player in the t-shirt market...

I have been trying to make an episode like this for a year. In this first interview with Ross Carrel and Jordan Lamb of East Coast Cotton we talk about spending $500,000 in Facebook ads in 2017 alone! These guys are killing it with online t-shirt sales and give an incredible overview of their marketing strategies. Look out for future episodes going into more detail with them.

In this episode Cole interviews the apparel industry legend- Danny Harris. In 1992, best friends Danny Harris and Marco DeGeorge were just out of high school when they started their screen printing company. Their big break came when Sega launched Hedgehodge and the duo got a huge order from Sega. That order launched their scrappy little garage business into a screen printing giant named Color Imag...

In this episode Ryonet Founder Ryan Moor stops by to discuss the print industry. We discuss what it takes to make it in screen printing and how he thinks most people can grow their businesses. In early May of 2004, the website www.silkscreeningsupplies.com went live and within the first two months website sales combined with Ebay sales reached over twenty thousand dollars. Ryan was able to hire he...

Learn the many processes needed to create a retail ready t-shirt. Host Cole Lundstrom will walk you thru the steps and include insider tips for starting a brand. Topics Include: Screen Printing DTG (Direct to Garment) Sublimation Cut and Sew Cotton Powered by ShirtAgency.com | Printing + Fulfillment | Brought to you by Printavo.com for $50 off your first month click https://www.printavo.com/r/cole...

In this episode host Cole Lundstrom breaks down the five ways to take your t-shirt company from a side hustle to a thriving business. Learn basic business tips for your custom t-shirt business and SUBSCRIBE for more episodes about DTG, screen-printing, internet marketing and interviews with professionals from the apparel industry. Powered by ShirtAgency.com | The best T-Shirt Printing and Fulfillm...