Cole Lundstrom & Gavin StGeorges

Building your T-Shirt Empire

Business EN ↓ 99 episodes

Learn business tips for your t-shirt business and SUBSCRIBE for more episodes about DTG, screen-printing, internet marketing and interviews with professionals from the apparel industry. Powered by MerchTroop.com | The best T-Shirt Live Printing and www.seps.io - the simplest remote art department for screen printing shops. 

Be sure to visit the podcast's website and support the creator: www.podomatic.com

Author

Cole Lundstrom & Gavin StGeorges

Category

Business

Podcast website

www.podomatic.com

Latest episode

Apr 30, 2025

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Episodes

Episode 99: Maximizing Efficiency- Insights from Zach Acorn 30.04.2025

In this conversation, Zach Acorn shares his journey in the screen printing industry, emphasizing the importance of strategic growth, operational efficiency, and effective employee management. He discusses the significance of documentation and standard operating procedures (SOPs) in maintaining quality and training staff. Zach introduces Print Plugs, a new resource aimed at connecting printers with...

Episode 98: Stanley / Stella: Redefining Premium Apparel 24.04.2025

INKTAVO LAST CHANCE 2025 DEAL! https://bit.ly/4jABUZ6 In this episode, Cole and Gavin welcome Jeremy Morillo from Stanley Stella to discuss the brand's unique approach to sustainable fashion, their entry into the American market, and the challenges and strategies involved. Jeremy shares insights on the importance of quality and sustainability in apparel, the sourcing process of organic cotton, and...

Episode 97: Tariffs and Rising Prices in the T-Shirt Industry with Ian from DGI 14.04.2025

INKTAVO LAST CHANCE 2025 DEAL https://bit.ly/4jABUZ6 In this eye-opening episode, we sit down with Ian Hinckley from DGI Apparel to tackle the tough questions everyone in the custom apparel game is asking. From rising tariffs and supply chain chaos to the tech-driven shakeup in how shops order and operate — Ian breaks it all down. 🧵 Hear how DGI evolved from software development into a powerhouse...

Episode 96: How to be PROFITABLE and not just busy in your print shop. 31.01.2025

INKTAVO LAST CHANCE 2025 DEAL https://bit.ly/4jABUZ6 In this conversation, Cole Lundstrom, Gavin StGeorges, and Nick Gawreluk discuss the common challenges faced by print shop owners in achieving profitability. They explore the importance of understanding costs, pricing strategies, and the contribution margin as key factors in running a successful printing business. Nick shares insights from his e...

Episode 95: Buying or Selling the right machine. Nicole Pape | Embellishr 01.10.2024

In this conversation, Nicole Pape shares her extensive journey in the screen printing industry, from her early days reclaiming screens to founding her own business, Embellisher. She discusses the challenges and opportunities in the used equipment market, the importance of understanding equipment valuation, and the nuances of contract work. Nicole emphasizes the need for effective marketing and bra...

Episode 94: How to guide: Hiring your first 5 employees for your t-shirt shop 02.09.2024

In this episode, Cole and Gavin discuss the challenges of hiring and building a team. They share their experiences and insights on finding the right people, determining the right time to hire, and creating a strong company culture. They emphasize the importance of reliability, respect, and clear communication in building a sustainable team. They also provide tips on the hiring process, including c...

Episode 93: Making your Local T-shirt Printing Shop #1 in SEO 20.08.2024

This episode is about making your local screen printing t-shirt shop number one in SEO. Cole and Gavindiscuss the importance of keywords and keyword phrases in optimizing your website and Google My Business profile. They provide tips on using the Google Keyword Planner, optimizing title tags and meta descriptions, creating keyword-focused content, and using headings and alt tags. They also emphasi...

Episode 92: The Highs and Lows of Running a T-Shirt Empire 17.08.2024

Sponsored by- Seps.io MerchTroop.com In this episode of *Building Your T-Shirt Empire*, hosts Gavin StGeorges and Cole Lundstrom take a deep dive into the real-world challenges and triumphs of running a t-shirt business. From Gavin's transition from a nomadic lifestyle to settling down, to Cole's decision to shut down his long-running screen printing shop, this episode is packed with personal stor...

Episode 91: Explore the integration of AI in the printing industry with Matt Marcotte 01.05.2024

Dive into the innovative world of artificial intelligence in the printing sector with our special guest Matt Marcotte Creator of Screen print Gpt in this week’s episode of "Building Your T Empire." Hosts Cole and Gavin uncover how Matt's groundbreaking project, Screen print GPT, is revolutionizing the way printing businesses operate and scale. Learn about the potential of AI to transform tradition...

Episode 90: Sell your shop: how to make a guaranteed margin with Jeremy Parker 24.04.2024

In this episode of "Building a T-Shirt Empire," hosts Cole and Gavin welcome Jeremy Parker, the entrepreneurial force behind swag.com , for a deep dive into his journey through various business ventures and the dynamic world of promotional products. From starting out in documentary filmmaking to revolutionizing the swag industry and selling to Custom Ink, Jeremy shares invaluable lessons from his...

Episode 89: Unleashing Print On Demand Potential: Exclusive Insights with Travis from the Podcast 18.04.2024

Dive deep into the world of print on demand with Travis from the Print on Demand Podcast in this must-watch episode of “Building Your T-Shirt Empire.” Hosted by Cole, founder of Shirt Agency, discover how Travis has navigated the complexities of selling on platforms like Amazon and Etsy, and how he has innovated his business strategies over the years. Learn about the latest advancements in DTF tec...

Episode 88: Making T-Shirt Marketing Personal. Jon Ladd from Terminus Tees 03.04.2024

Join us on a captivating journey to the heart of the t-shirt industry with 'Building Your T-Shirt Empire,' featuring the illustrious Jon Ladd, the visionary behind Terminus Tees. This exclusive episode, proudly sponsored by ShirtAgency.com and Seps.io, dives deep into the secrets of building a successful t-shirt business from the ground up. Learn firsthand how Jon Ladd entered the industry, his in...

Episode 87: 5 Smart AI Ideas to Skyrocket Your T-Shirt Printing Business! 06.03.2024

Ever thought about how AI can amp up your T-shirt printing? We've got 5 smart AI ideas that’ll transform your print shop from busy to buzzing! We’re talking less grunt work, more genius work, all thanks to AI. Big shoutout to our sponsors SEPS.io and ShirtAgency.com for their support. Dive in to find out how you can make these AI ideas work for you. #TShirtPrinting #AI #PrintShopHacks #SEPSio #Shi...

Episode 86: Inside the World of Screen Printing: Adhesive Chemistry, Lane Seven, and Industry Insights 31.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io -  Join us in this episode as we dive deep into the fascinating world of screen printing. Discover the intricate science and chemistry behind adhesives for split tape, explore the printer-friendly features of Lane Seven products, and gain valuable insights from ind...

Episode 85: Gavin And Cole Live from ISS Long Beach 2024 25.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. In this special episode, we dive into the world of Seps.io  a revolutionary platform changing the game for screen printing shops. Gavin, feeling the post-show f...

Episode 84: Melissa from Lane7 Apparel | Live from ISS Long Beach 2024 25.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. In this special episode, we sit down with Melissa from Lane7Apparel as she shares insights into the exciting world of apparel printing. Melissa, the Sales Direc...

Episode 83: Zach from ROQ | Live from ISS Long Beach 2024 25.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. In this special episode, we sit down with Zach from ROQ, unraveling the layers of his journey in the world of printing, basketball, and street art. The conversa...

Episode 82: Kevin From SetSales | Live from ISS Long Beach 2024 25.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. In this special episode, we sit down with Kevin From SetSales, The conversation covers a range of topics, from navigating slow seasons to effective outbound sal...

Episode 81: Andrew From Pmi Tape | Live from ISS Long Beach 2024 25.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. In this special episode, we sit down with Andrew from PMI Tape. Discover PMI Tape's commitment to sustainability and their innovative nonprofit initiative, "Cas...

Episode 80: Anbin From YoPrint | Live from ISS Long Beach 2024 25.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. In this special episode, we sit down with  Anbin from YoPrint, unveiling the power of print management in the ever-evolving printing industry. Anbin discusses h...

Episode 79: Nick From Eternal Designs | Live from ISS Long Beach 2024 24.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. We have Nick from Eternal Designs. from exploring cutting-edge technology to discussing DTF innovations, Nick provides valuable insights. Learn about Unite Toge...

Episode 78: Adrienne From DTF PRINTING | Live from ISS Long Beach 2024 24.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. in this insightful conversation with Adrienne as we delve into the dynamic world of Direct to Film (DTF) printing. From industry trends to the impact of technol...

Episode 77: Stan Banks From T-Shirt Side Hustle | Live from ISS Long Beach 2024 23.01.2024

Hey there! Welcome to another electrifying episode of T-Shirt Empire! Join us, your hosts Cole from Shirtagency and Gavin from Seps.io , as we bring you a live and dynamic session straight from the heart of Impression Expo Long Beach 2024. In this special episode, we sit down with Stan Banks, the mastermind behind T-Shirt Side Hustle, for a laid-back conversation that unravels the secrets of the p...

Episode 76: Change is the only Constant Tiger Woods, AI, and Industry Changes 10.01.2024

In this enlightening episode of 'Building Your T-Shirt Empire' with Cole and Gavin, sponsored by ShirtAgency.com and SEPS.io , the conversation revolves around pivotal shifts in the apparel and sports industry. The hosts dissect the impact of Tiger Woods' departure from Nike after 27 years, as detailed on CBS Sports, and delve into Amazon's AI-driven approach to online clothes shopping, as reporte...

Episode 75: Navigating the Currents: Strategies and Challenges in the T-Shirt Industry 03.01.2024

Join hosts Cole and Gavin in this engaging episode of Building Your T-Shirt Empire, brought to you by Seps.io and ShirtAgency.com  delve into the state of the screen printing and merchandising industries during a seemingly quiet end-of-year period. They discuss the recent layoffs at major companies like Custom Ink and the scandal surrounding the merch management company Revolt. The conversation ex...

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