Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Linkedin for Expert Business Owners & Executives.

Some people come to personal branding as a way to stand out as a coach and others come to coaching as a way to monetise hard won expertise and strong awareness. Whatever is true for you - coaching is at the heart of the life of every high performer - often both as the coach and the coached at the same time. So this week I’m pleased the welcome Robbie Swale, now three times author How start where y...

It doesn't matter what route you choose - If you fail to move because of the fear of failure then you are certain to fail. This week I'm thrilled to welcome Mark Masters to the show and we're going deep on failure as a strategy, how to know what your thing is and how community and service can become a fulfilling strategy. About Mark Mark lives at the seaside, in Poole, England. Since 2013&nbs...

So this week my guest is the producer of one of the most prolific podcasts I know, the co-founder of two Saas products I’m very excited about, and still finds the time to launch a new podcast. Prolific doesn’t even begin to describe Nicole Baldinu. Listen in as I discover how she does it all. ---- Get your FREE copy of my Personal Brand Business Blueprint It's the roadmap to starting, scaling or j...

Anyone who knows me knows that early on I really struggled with building my own platform and accepting the need to grow my own visibility. I’m a naturally shy person and I avoided it for the longest time. Then I launched the podcast - and gradually - whilst travelling the seven circles of hell - found my confidence on video. But it could have been so much easier. So this week I’m thrilled to welco...

I’ve mentioned a few time recently that I’m a little guilty of being a social media butterfly. I’m everywhere. And while that’s my business… it’s not the finest strategy for most people. Normally I recommend applying the 80/20 rule. Lean into what’s working… and for me, right now that’s Linkedin. So I’m very excited that joining me this week is California’s very own Linkedin Princess - Mary Fain B...

One thing listeners will be used to hearing me speak about is the importance of personal growth leading business growth. Your business will not grow until you grow. Alongside that, you will never find success alone. Both of these are very important themes for this week’s guest, Will Samson. ---- Get your FREE copy of my Personal Brand Business Blueprint It's the roadmap to starting, scaling or jus...

If you want to be well known online and intentionally grow your personal brand then a regular live stream can be a great way to be seen, heard and to command attention. It'e simple, easy and mostly free. But despite that a lot of people are more scared of going live than any other kind of content marketing. This week I'm joined by Amanda Web who'd going to walk us through her live streaming journe...

Now a long time ago, far, far away - when I was 17, I worked for Apple. I was there for two years and they had those big super motivational posters. One of these proclaimed ‘Smile... You never get a second chance to make a first impression’ - and it made a big impression. Thirty years or so later and the world has changed but the importance of a strong first impression has not. The problem is that...

Video triggers action more than any other content format. I know that from experience. But creating video and Youtube in particular a big investment of time and effort - so you want to make sure you’re getting the very most possible from your time. Making a great video matters. But what happens after you stop recording matters just as much. This week it’s my great pleasure to welcome Youtube legen...

Of all the social Platforms I’m active on - and that dear people is all of them - except BeLive - the one which consistently drives most opportunity is also the one I’ve put least effort into and that’s Linked in. Over the last few months this has been the focus of a lot of soul searching. Linekdin just deserves better from me. But Linekdin is a feature rich attention sucking monster like most soc...

Setting goals is an annual ritual for many and if you're a business owner then it can seem like second nature to review and reset goals on a regular basis. The problem is this method of setting and maintaining direction is normally accompanies with a constant sense of guilt and failure. What if there was a better way to move into the future with clarity, positivity and which was more than just a l...

A lot of people think they have a personal brand. But I like to think of a personal brand as a beacon reaching out into the world. For this brand to shine - it needs energy. For most of us this fuel is content. This week I’m excited to welcome Stephanie Llewellyn to the show. Stephanie is the host of the ‘Who does she think she is’ podcast and if that were not amazing enough - she’s also my person...

We talk, often, on the show about why if we all have access to the same information - why don’t we all see the same success? Today I think we might be talking about that a little more than normal. I’m excited to finally be welcoming Dr Jay Laguardia - best selling author of Triple P life - your GPS to Success - and the host of the Power, Passion & Prosperity Podcast to the show. About Jay Lagu...

A lot of people in sales start with the solution and try to find a problem to make it fit. When you sell a hammer - everything looks like a nail. This week on the podcast I'm joined by sales veteran Paul Higgins about how we can really get to what the win win opportunity 'really' is and then, how to provide the right value. By focusing on diagnosis first and then prescription last we develop a sal...

Entrepreneurs - ever felt like you were trying to squeeze your feet into someone else’s shoes? This week we’re speaking about how business success is an inside job. How to align your personally designed vision with your own route to success. This week I’m joined by NLP and Wealth Dynamics expert Osmaan Sharif and we’re talking about how to rewire your mindset and how to quickly find a route to suc...

This week I'm speaking with Mike Allton - Head of Strategic Partnerships at Agorapulse - My social media management & listening platform of choice. He's also a prolific content creator, marketer, author and sought after speaker in his own right. We range across lots of topics but home in on the basic tasks your marketing has to accomplish - before you try anything fancy. Fancy don't pay the bi...

How often to you look back and wish you’d been a little bolder in your choices, responses or actions? If you’re anything like me then the answer is - all the time. This week on the podcast I’m speaking with the Fred Joyal - author of Superbold. We discuss how to move into a more bold version of yourself systematically and more importantly… safely. About Fred Joyal Fred Joyal is an author, speaker,...

The experience you create for others is what sculpts your personal brand. The more depth, magic and transformation there is in that experience the more power there is in that brand story. This week my guest is Phil Mershon, the Director of Experience at Social Media Examiner, the people behind the extraordinary Social Media Marketing World conference. We talk about experiences, launching smaller e...

Finding a trusted voice to talk about Facebook ads without the, almost religious, bias of the bro marketers is trickier than you’d think. If you’d listen to some people you feel like a clown if you’re not dropping your life savings into ads. For me, that trusted voice is Andrea Vahl and I’m thrilled to welcome her to the show this week and to talk about brining balance across your traffic strategi...

If you’re like most people then you have good days and bad days. You have productive days and days when nothing works. What’s up with that? How can we be more consistently positive and effective? If your day consists of just getting by and hoping nothing catches fire then listen in as I talk with Dr Eugene K Choi about how top performers step out of the Survival state, and into their Executive sta...

People are motivated by different things. Some are motivated by money, some by acclaim and some by purpose. Most people probably have a blend of all three and the interplay might change from time to time. This week we’re focusing on the passion people and I’m excited to be joined by the host of the Passion, Purpose and Personal brand show - Lisa McGuire. Lisa's website : https://thediyframework.co...

I’ve done a little work, looking at what makes people successful online and one things stands out like a soar thumb. Confidence matters. and if not real confidence - then at least the appearance of confidence. But when you’re online - and you want to appear at all then pretty quickly you discover that an ability to show up on video is the difference between a business and nothing more than an idea...

Success requires consistency but when life throws you curve balls ( and it does - all the time ) your mindset and then your productivity can take a hit. For some clients I find this is the number one barrier to success. Consistency is king but the monster is the mindset. This week on the podcast I’m speaking with Tamra Earlywine from Zenatude about what it takes to maintain your zen when the world...

This week on the show I’m excited to welcome Ryan Franklin and we’re going to be talking about leadership, self leadership and how if we show up as a better version of ourselves - for ourselves - we’ll impact others more positively and see a positive change in our business as a result. Ryan’s methodical and diligent approach to building his business online is generously shared and is an outstandin...

Writing a book to position yourself as an authority in your space is nothing new. But it’s hard and once you have the book how do you make sure it’s not just sitting on the shelf but is out there doing the work for you. Well it’s not about marketing - it’s about the role you have for the book and the way you leverage it in your business. Whether you’ve written a book, are half way through or are s...