Breakthrough Brand Podcast - Online Business Growth, Website Design Strategies, Grow a Podcast, Motherhood and Business, Passive Income, Christian Faith, Showit Templates

No matter where you are in your business journey, you need to hear this. I'm chatting with Maggie Patterson, who is absolutely incredible as you're about to get to hear. She's the editorial director at Scoop Studios and she's the creator of BS Free business. She's an advocate for humane business practices, rooted in respect, empathy, and trust. And she is someone who'...

Does booking clients feel slow for you right now? Are you getting ghosted by potential clients? Maybe you have even thought to yourself, “Man, they seemed so interested, but I never heard back from them.” If you’re nodding your head right now, that this episode is for you. I'm teaching you a simple but powerful way to stay top of mind and book more clients that most business owners just compl...

Have you considered intentionally working less in your business or career to prioritize your motherhood? Or maybe you desire to take a career pause from your paid work to focus your time and energy on family life?  These decisions can be tough ones to make, especially when it can feel like the world is telling us that we should do it all and just keep pushing harder and harder. If you're crav...

Last week, I shared all about how I just redesigned my whole Showit website from scratch after years of having the same design. And today? I'm sharing six things I learned from designing for myself that you can apply to your own business , whether you're customizing a website template (like one of the ones in my template shop!), or if you're simply updating your current website ever...

I have a brand new website and a new brand for my business, and it’s finally live! I'm talking about new fonts, colors, patterns, logos, and a completely new website that I started completely from scratch. This business rebrand has been in the works since LAST October, and so we’ve been working on it for almost a year (and I’ve been dreaming of sharing it with you ever since!).  I’m going to...

Today, I’m sharing a behind-the-scenes look into a very typical work week for me as a mom, as a business owner who works from home, and as a woman in the new baby and toddler phase of parenting. When I asked you guys what you want more of on the podcast, these kinds of episodes are always a favorite. It was actually one of the first 10 episodes of The Breakthrough Brand Podcast (which is fun to th...

Today, I’m bringing on Stephanie King from My Essential Birth to the podcast. Stephanie has been instrumental in my pregnancy and birth journey with both of my boys. I discovered her podcast early in my first pregnancy and have been a dedicated listener ever since. Her content, courses, and guidance have been invaluable . It's amazing how our paths crossed through social media, and we've...

Most podcasters don't earn as much as they could from their show. In fact, many smaller podcasts don't make any money at all, which is one reason why so many podcasters quit. Today, I’m talking about how making money from podcasting goes beyond just getting sponsors for ads. For smaller podcasts with less than a thousand downloads per episode, you likely won’t make enough on sponsorships...

This is part three of the three part series all about my maternity leave as a business owner, as a mom of two, and just taking you guys behind the scenes more of my life and business. Today, I’m sharing all about coming back from maternity leave and what my schedule looks like as a mom working two days per week! What I’m sharing: Our experience finding a nanny What we’re doing for childcare for ea...

Today I’m taking you behind the scenes of my 4-month maternity leave with my second baby as a business owner! If you’ve ever wondered what maternity leave might be like, how my business did while I was away, what it was like going from one kid to two (while recovering from a c-section), this episode is for you. I’m sharing: What I still was doing in my business during my leave How I unplugged from...

Over the next few weeks, I’ll be sharing a behind-the-scenes look into my maternity leave with my second baby. Specifically, what my maternity leave looked like as a business owner! Compared to last time with my first baby Colin, I have to say that felt a lot more fluid this time.  In this episode, I’m going to share a behind-the-scenes look at how I planned this leave: from what I had to do to pr...

Today on the podcast, we are talking all about ConvertKit's rebrand to Kit. In case you missed their big announcement of this, don’t worry! I’m sharing all about it today: from my thoughts on the name, what it looks like to rebrand a company of this size, domain name things, and even diving into the last time ConvertKit rebranded and how it relates to all of this.  I have a spicy opinion on i...

I'm back for part two on how to make more money in your service business this summer. In this episode, I'm sharing ways to make more money in your business quickly, that are not the basic stuff you always hear recommended to you (that typically involve a TON of work or for you to burn down your entire business model). These 4 things are NOT going to force you to reinvent the wheel, but t...

 It is officially summer! While summer can feel like a busy season for some people, it can also be a slower time when it comes to inquiries and gaining new business, to the point where you might start wondering, "Hey, how am I going to find that next client for my service business?" This week and next week, I have a two-part series where I'm sharing 8 ways to make more money in your...

If we’re all just being honest, productivity just doesn’t look the same in the before and after of motherhood. But often you’re not told that as a new mama, you’re just told “productivity hacks for moms” and that you’ll “feel like your old self” eventually and to “sleep when the baby sleeps” (but also try working during nap time).  But here’s the problem: sometimes this can sound like you need to...

If you’re early on in your business journey, this episode is for you. This is a huge and exciting step, and if you’re anything like me, you’ll look back fondly on these early days years from now. I’m nine years into my business journey, and I often reminisce about those initial days that felt so hard and confusing.  Taking chances, being super scrappy, and putting myself out there—those memories a...

More peace and more profits - that’s what we're chatting about today. In today’s episode we are going to talk through tangible strategies you can use and questions you can ask yourself to get yourself more peace and more profit in your business. Plus, we dive into how to build a business that's what you WANT, instead of the one you think you should have (because someone else told you to?...

I’m all about growing your business with a team and not doing it alone! But just because you hire people (contractors or w2 employees) does not mean that business is all of a sudden easy peasy. In some ways, it actually makes your business more complex.  There are a lot of challenges that come with having a team, especially with remote teams. I have team members who I’ve literally never met in per...

At the time of recording this, I’ve been a part of a monthly book club since December of 2021 and we’ve met a total of 31 times since we started! Last year, we even had a “book club retreat” where we got to hang out outside of our usual meetings and honestly, it was so much fun. Being able to start a book club and just have FUN with it has been such a blessing, so if you’ve been looking to start s...

If you're a mom to little's who wants to start a business or you're a mom already with a business trying to figure out how to grow your business while still prioritizing your family, this episode is for you!  I'm chatting with the lovely Amy Hanneke of Hello and Co Creative. Amy is a brand new website designer for wellness professionals and she's also a wife, a boy mom, a...

Today, I have a special episode in store! This is an interview I did with Becky Hoschek on her podcast about plans, pivots, and really trusting God in motherhood and business. Although we talk about motherhood and business stuff a lot, we talk about plenty of other things as well if that’s not applicable to you. We covered things like: how I make money online the time I felt like throwing in the t...

I’m so excited to share Ethan’s birth story with you! I’m a new mom again (and we are officially a family of four). Baby number two, Ethan Daniel McCravy, is absolutely so wonderful and amazing and it’s been fun doing this all again (but with more experience than my first go around).  If you listened to Colin's birth episode (episode 148), you know that my birth did not go according to plan b...

Today, I’m doing something NEW on the podcast. I don’t think I’ve ever shared an interview from another person’s podcast with you, but this episode from Mara Kucirek’s podcast (Create a Better Course) was so good that I knew I wanted to share it with you today. If you want to see the nitty-gritty behind the scenes of launching an online course, this is one episode you do not want to miss. If you h...

I've been producing The Breakthrough Brand podcast for over 5 years now, and let me tell you, it's become one of my absolute favorite parts of my business! Funny enough, I  was re-listening to an old podcast episode to prepare myself for a speaking engagement earlier this week (at the time of recording), and I literally talked about how much JOY podcasting was bringing me 20 episodes in....

Hey moms, this episode is for you. It can be a lot to be juggling work, motherhood, no matter how many kids you have, how old they are, what type of work you do, how much childcare you have or don't have, it doesn't matter. I often have moments now as a mom (which I've been a mom for about two and a half years now) where I'm genuinely like, “what was I doing before being a mom?...