Dr. Brigitte Bojkowszky
BrandsTalk
BrandsTalk is a captivating podcast hosted by Brigitte Bojkowszky, dedicated to unraveling the secrets behind successful brands. Through thought-provoking conversations with thought leaders, CEOs, entrepreneurs, and experts, this podcast unveils the stories, strategies, and firsthand insights — the challenges, the mindset shifts, and the magic that happens when clarity meets purpose. With a focus on authenticity, brilliance, and leadership, BrandsTalk provides a platform for guests to share their experiences and inspire listeners. Join Brigitte as she dives deep into the world of brands, offer...
Author
Dr. Brigitte Bojkowszky
Category
Podcast website
Latest episode
Jun 15, 2026
Where to listen?
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Episodes
Don’t let others define you w/Neeta Solanki 28.09.2021 45:43
✨ “Brand identity is about how you want to portray yourself to the outside world, who you want to be known for” 💫 — Neeta Solanki This quote ties nicely into the title of our episode ‘Don’t let others define you’ as you are fully in control by stepping into your courage, claiming your power and owning your brilliance. This leads to authenticity and builds long-term trustworthy relationship with...
How to get your brand noticed w/Jennifer Sherlock 21.09.2021 41:54
✨“You cannot fake authenticity” 💫 — Jennifer Sherlock With her company Jenna Communications Jennifer Sherlock keeps one overlying goal in mind: her passion for finding the most effective ways to get brands noticed. In this episode Jennifer 💡 shares with us what exactly you need to do to get you brand noticed, 💡 explains why first impressions are everything, 💡 walks us through the steps of ho...
How to connect with your Superpower w/Jackie Le Roux 14.09.2021 31:28
✨ “A brand is actually all about identity, who you are uniquely? It is really important to stand out from the crowd and bring your unique value to the world.” 💫 — Jackie Le Roux Jackie Le Roux is an award-winning expert in business, sales, and recruiting. She is the founder and owner of Empower Opportunity and the Dream Launcher Academy. With her company she offers unique coaching, courses and...
Unlock your Gut to Unlock your Business w/Eric Samdahl 07.09.2021 41:17
🔸 “Brands are the way you really connect your business with your customers” 🔸 — Eric Samdahl Tune in and enjoy this fun and informative conversation I had with Eric Samdahl, a thought leader, business strategist and international speaker. We cover everything from Lululemon to Ferragamo shoes, why these brands elevate us to be our best and shine. Eric and I dive deep into 💡 why he is so passiona...
Critical to Success: Creating Inspirational Branded Content To Grow Your Business w/Karen Somers 31.08.2021 45:22
🔸 “Brands are an excellent tool that pair with the heart that pair with the spirit to make up a holistic life long experience if used correctly” 🔸— Karen Somers Karen Somers is an award-winning Producer/Director/Writer/Camera Operator and photographer based in Los Angeles, California. She believes in empowering her clients. With her company she loves to be the creative answer to the costly dilem...
Break out of your shell and create your authentic brand w/Irené Turtle 24.08.2021 28:54
🔸“Brands - Connection” 🔸 — Irené Turtle Irené Turtle is a leadership coach, team coach, speaker and workshop facilitator. She is the Principal of Turtle Executive Coaching & Leadership Development. In this episode Irené shares how she helps 💡her clients to become better leaders, how to increase their confidence, their communication, their ability to influence and their impact on their emp...
How to successfully fail forward w/Mike Vertolli 17.08.2021 40:41
🔸 “Brand: It’s important and it’s a culture. It is how you engage with your products, your people, your vendors!” 🔸 — Mike Vertolli Mike is the President and CEO of ComTec, a US technology integration firm that strongly believes the efficient exchange of information between employees, partners, and clients is the lifeline of any competitive organization. At ComTec they strive for excellence and...
The more accurate participants, the better the data w/Kim Bergman 10.08.2021 50:55
✨ “Brand is the culture, it says so much about the people, it is a thread that goes to everything” 💫 — Kim Bergman Kim Bergman is founder and president of Worldwide Market Research. Since 2013 she has been actively involved with each client, helping them fulfil their unique business goals through participating in strategy development, questionnaire design and a global network of trusted panel pa...
Be your best w/Gil Hanson 03.08.2021 57:02
🔸 “Brands are only as good as the people behind them” 🔸 — Gil Hanson Tune in and enjoy this cordial and educational talk with my distinguished guest Gil Hanson. He is a Brand Strategist, Design Leader, and Personal Brand Coach, who knows how to discover, inspire and deliver exceptional brand experiences for both organizations and individuals. In doing so Gil has stablished a certain reputation a...
Global Marketing - Now and the Future w/Svend Hollensen 27.07.2021 54:05
🔸 “Storytelling will be even more important in future for creating worldwide brands” 🔸 — Svend Hollensen Meet the distinguished Professor Svend Hollensen, who has been teaching in the area of Global Marketing for more than 27 years and has been a renowned author of world wide relevant textbooks! In this conversation I had the pleasure to not only dive deep into global marketing and how he exper...
Communicating with impact to leaving a legacy that matters w/Kim Adele 20.07.2021 1:00:52
🔸Brands = Heart🔸 — Kim Adele Wondering what a face whisperer is and what this has to do with branding? In this episode you will get the answer. Kim Adele is a renowned master coach, international bestselling author, inspirational keynote speaker and face whisperer. She not only reveals the essence of a face whisperer but also its impact on branding and how not to come across contemptuous. Kim a...
The marriage of leadership and branding w / Michael Alleruzzo 13.07.2021 1:00:30
✨ “Brands are imagery and culture and behavior and promises” 💫 — Michael Alleruzzo Michael dives deep into his mission which revolves around his own personal brand; to be seen as a professor, consultant and coach. He provides his perspective on: 💡How important is being a leader for personal branding within an organization, a corporation as CEO, (C-suite), employee on different levels, or as a c...
How to be irresistible to clients, easier to run and immune to competition w/Simon Severino 06.07.2021 33:57
✨ If brands serve their communities they are doing a good job” 💫 — Simon Severino Simon Severino's company vision is a very interesting one: Getting business owners to have long uninterrupted vacations again because the business runs smoothly without them! Simon elaborates on the meaning of Strategy Sprints' mission in more detail and tells us the Strategy Sprints' brand naming st...
Global Brand Stories – International Expansion Explained w/Kathryn Read 29.06.2021 54:01
✨ “Brands or branding is making products and services but also people instantly recognisable for what they represent in terms of product quality, lifestyle and also their achievements.”💫 — Kathryn Read In this BrandsTalk episode I am honored to be in conversation with Kathryn Read, an international sales and marketing consultant with over 20 years' experience developing niche products in em...
Too Good To Go - Brand Story w/Florian Schleicher 22.06.2021 52:11
✨ "Brands are the most valuable icons, which you can have as a company or an individual and you really need to take care of it a lot" 💫 — Florian Schleicher 💡 Did you know that ⅓ of all food is wasted? This episode is all about helping solve the problem of food waste. I am in conversation with Florian Schleicher, head of marketing at Too Good To Go, a Danish company, whose vision i...
My Voice – Instrument of my Success! w/Petra Rudolf 15.06.2021 48:26
✨ Brands: “Simply take the best” 💫 — Petra Rudolf 🎙 My Voice – Instrument of my Success! I had the pleasure to have Petra Rudolf, ORF TV Moderator, Singer, Voice & Media Coach as my guest on BrandsTalk. 💡 Petra shares her 26 years experience as a TV moderator and voice coach with us. She dives deep into how important voice is a means for branding. Especially, nowadays, where audio has beco...
Women love consulting – Empowering women in their next career step w/Ines Kaps 08.06.2021 44:20
✨ “Brands, they can boost your career, they can boost your company, it's just really the core of what you are” 💫 — Ines Kaps 🎙 In this episode I interview Ines Kaps, head of change management at MSG Industry Advisors at daytime and at night founder of women love consulting. 💡She gives insight into her own brand stories of having 20 years of international management consulting on her belt....
Equality, Diversity, Inclusion - Cornerstones of IKEA’s Values w/Nicole Steger 01.06.2021 34:00
✨ You as a consumer have the power to decide which brands you really want to support with your money and as a coworker every day you decide for which company you want to work for! Don't forget what power you have as a person! 💫 — Nicole Steger 🎙 I had the pleasure to interview Nicole Steger, who is the diversity, inclusion, equality leader at IKEA, Austria. 💡 Nicole provides insights on I...
Helping leaders to brand themselves through publishing w/Kayleigh O’Keefe 25.05.2021 1:05:09
✨ “A brand is ever evolving, fun to play with, and also has to be an extension of who you are. Like it’s not an artificial creation; so from within outward. That is your brand!” 💫 — Kayleigh O’Keefe 🎙 I had the honor to interview Kayleigh O’Keefe, my always motivating and ever supporting publisher of the book “Significant Women: Leaders Reveal What Matters Most”, I have co-authored with 21 accom...
How to Be global – Non-for-profit brand stories w/Sarah Rapp 18.05.2021 47:03
✨ "Really taking brands seriously! Not just putting a logo out there! A brand is so much more than just a look! Like how you feel and what you do with a brand in a responsible way in this world!" 💫 – Sarah Rapp 🎙 Sarah Rapp is a global advocate for equal rights and equal chances. In this episode Sarah Rapp gives insights into the various roles she is working to achieve her mission: 💡...
How AI gets brand’s pricing right! w/Per Sjöfors 11.05.2021 52:08
✨"Brands are enormously important because brands give buyers comfort in what they are buying“ 💫 — Per Sjöfors Per Sjöfors is a product-price expert and scale entrepreneur. He is founder and CEO of Sjöfors & Partners. He conceptualized a process using AI software to identify sales and profit leaks that accurately predict companies’ sales volume at different prices. More than 700 companie...
Powerful Stories Raise Capital w/Marc Kramer 04.05.2021 42:19
Powerful Stories Raise Capital w/Marc Kramer ✨“Entrepreneurs are those amazing people in the world, they are the ones who change the world and create all the great opportunities and they stabilize the world by providing opportunities for everyone”💫 — Marc Kramer 💡In this interview Marc Kramer tells us the brand success stories of the Private Investors Forum and the Angel Venture Fair. He provid...
Own your Inner Voice to unleash your Personal Brand w/Melissa Roberg 25.04.2021 37:25
✨ “Self-awareness is higher power” ✨ — Melissa Roberg 🎙 This BrandsTalk episode has a special focus on introverts. I am in conversation with Melissa Roberg, who helps ambitious women to reveal their uniqueness, own their voice and elevate their energy so they can lead the personal and professional lives they deserve! 💡 She tells us her own personal story, about why she has chosen to leave the...
Ritter Sport Chocolate – The right ingredients for every taste w/Silvia Blahacek 13.04.2021 48:29
✨“A life without chocolate is possible but pointless” —Silvia Blahacek - Marketing Manager Ritter Sport Silvia Blahacek shares with us: 💡 what the RitterSport name is all about, 💡 the story behind the invention of the squared format of Ritter Sport chocolate, 💡 Ritter Sport’s vision and mission, 💡 the shared values that Ritter Sport as a brand stands for, 💡 Ritter Sport’s different chocolat...
Branding in the Startup Scene - An Investor’s Perspective w/Michael Schuster 24.03.2021 53:25
“Helping entrepreneurs make their dreams come true is the dent that investors can make in the universe” . – Michael Schuster, Co-Founder Speedinvest In this interview Michael Schuster, a well known seed stage investor, shines some light on the importance of branding in the startup scene.💡 ✨ He talks about Speedinvest’s brand story, about the competitive landscape and whether being a strong inves...
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