Brands that Book with Davey & Krista Jones

Today we are chatting through our process for discovery calls, what we do before the call to prepare, what sorts of questions we ask during the call and how we follow up with people after the call. We even cover some of the tools that we use to make the process as seamless as possible. As always, links and resources can be found in the show notes. Check 'em out at https://daveyandkrista.com/ disco...

What are brand guidelines, why should businesses have brand guidelines and how you can create a brand guide for your business, that's what we're covering in today's episode of brand that book. This month is all about brand design over at Davey and Krista HQ. As I mention in the episode, I think it's easy for businesses to skip brand design when they're just getting started, thinking that things li...

Christi-An Bowler of Cab's Insta Academy joins me for a converstation about building your business with Instagram. I am really excited to share this episode because Cab shares so many practical tips. It was definitely one of those episodes where I had a number of lightbulb moments about my own business. As soon as I got off this call, Krista and I started chatting about how we can implement some o...

In this episode, Macy breaks down a number of myths around sales like "adding value will make people want to buy from you" or "you can just share your life and sales will come" or "I'm already making sales so I don't need to learn how to sale".  As always, links and resources can be found in the show notes. Check 'em out at https://daveyandkrista.com/sell-without-sleazy-btb-episode201/. And i...

Today we are chatting all things contracts with lawyer Kunbi Odubogun, founder of Legally Set . Kunbi shares tips for evaluating your contract, what clauses she likes to see in every contract, some red flags that maybe it's time to update your contract, and answers a number of listener questions, such as "What to do when the person paying is not the same person as the client?" I know this happens...

Today we're diving into ChatGPT, how you can use it for your business, and how to get the most out of it. Seems like everyday I run across new ways to use this tool, and let me tell you, it has completely transformed my content creation workflow. No, I don't think the tools are replacing anyone anytime soon, but I do think it can be super helpful for marketing your business. As always, links and r...

Tayler Cusick Hollman, copywriter and co-founder of Enji, is on the podcast today to chat about how to make marketing a habit.⁠⁠ Tayler runs multiple businesses and somehow, she's able to consistently generate content for all of them, and I try to figure out how.⁠ In this episode, we hear about her approach to marketing and how her new software, Enji, can help small business owners in their market...

Instagram Reels expert, Corrin Jaskinski, joins me on the podcast today to discuss how to get started with Instagram Reels. Corrin grew her following from about 3,600 to about 60,000 using Instagram Reels and it's one of the primary ways she markets her photography business. As always, links and resources can be found in the show notes. Check ‘em out at https://daveyandkrista.com/ instagram-reels-...

By using a targeted series of emails, businesses can turn new subscribers who are only vaguely familiar with the brand into loyal customers or clients. A well-crafted welcome sequence is a powerful tool in any marketer's arsenal, and can help to drive conversions, build relationships, and increase revenue. As always, links and resources can be found in the show notes. Check ‘em out at https://dave...

We cover simple ideas for lead generation, what makes a good lead magnet, and how to actually get people signed up for your list. It's easier than you think! Your lead magnet doesn't have to be 3000 pages long and professionally designed. You don't need more than one lead magnet either. This is something you can get started setting up today, more coming in this episode. As always, links and resour...

Hey friends, a few quick announcements: Our Spring into Summer Sale is happening in the shop right now, this week only. And it includes our brand new line of full Showit and WordPress website designs, add-on pages, and guides that you can customize in Canva. But you’ll be able to save on anything in the shop this week from a new website design to semi-custom brand or add-on page like a pricing pag...

Relationships and content are key when it comes to running a successful business and if you've listened to this podcast, it's something you've heard us say many times before. In today's episode, we're discussing the relationship side of that equation. Megan Gillikin of The Planner's Vault , joins me to discuss how you can make building relationships your business's superpower. We discuss the impor...

We've been taking a hard look these past few months at how we share content, especially across social media. Basically, we weren't thrilled with the amount of engagement and started to experiment with a few different strategies to increase engagement. And some of those experiments would make for an interesting, if not comical, podcast episode, at some point. Today's episode, however, focuses on on...

Whether you're a marketer, a business owner, or a content creator, persuasive copywriting is key to standing out and compelling readers to take action. On the latest episode of the Brands that Book podcast and in this blog post, we explore 11 proven copywriting tips that will help you make your copy more persuasive and effective in driving your desired conversion. As always, links and resources ca...

Copywriter Sarah Klongerbo joins me on the podcast today, to discuss why bad grammar is costing you business and what you can do to easily fix it. I give Sarah a lengthy intro in the episode so I'll spare you that here but suffice it to say that Sarah is someone that I highly trust. One thing I really appreciate about this episode is that Sarah did a ton of research so that people can understand t...

Working with a spouse can be a huge blessing. There’s freedom and flexibility, and it’s often fun working together. Krista and I have really enjoyed being able to say yes to adventures that we wouldn’t have been able to go on when we were working our 9-5s. But it can also be challenging. As always, links and resources can be found in the show notes. Check ‘em out at https://daveyandkrista.com/ And...

Before recording Part 2 of the Marketing Quick Start Episode, we heard from a business owner that the current economic climate has been hurting their business. If you feel that way too, don't worry,  you're not alone. We're heard from many business owners of the last few months that things have been a struggle. The question went something like, "How can I increase my bookings in a recession?"...

"Action creates clarity. The more action you take the clearer things become. If you take anything out of our time together, I want you to take that sentiment with you. Action creates clarity." Today's guest is Candice Coppola, a business coach who helps wedding pros build profitable and recognized businesses. Today's discussion is different from many discussions you've heard on this podcast. We're...

Today on the podcast is part 2 of The Marketing Quickstart Episode. In part 1 which was episode 185, we answered a question from a listener who asked, "Where would we recommend someone get started with marketing their services?" In today's episode we're answering a bunch of followup questions that we received from part 1. Admittedly, I thought we were going to fly through these questions but then...

Today's guest is business mindset coach, Brad Bizjack, and we are discussing how to rewire your brain for 6-and-7-Figure Success. For a long time I've been skeptical of mindset coaching, but in the past few years I've come to realize how much mindset matters, especially in business as an entrepreneur, but in life too. Mindset can make the difference when it comes to changes or getting to that next...

Krista joins me for today's episode to discuss a question we recently received from a listener. In summary it was something like, "where should somewhere start with marketing their service based business?" And we get it. There are seemingly endless platforms and options out there when it comes to marketing a business—it can be difficult to know where to even start. This episode covers what we woul...

Today's guest is copywriter, Jessica Jordana, and she's here to share her thoughts on artificial intelligence and what she things it means for business owners, things she wish people knew about copywriting, and four tips for higher converting copy. Episode Sponsor: If you are struggling with projects, sign up for Basecamp. Their pricing is simple and they give you ALL their features in a single pl...

Today's guest is sales and copywriting expert, Sam Jacobson, who is helping us dive into understanding our ideal clients and how that understanding can transform our website and our marketing efforts. If you've been listening to the podcast the past few months, you know that client avatars and understanding our ideal clients has been a topic that is top of mind. Episode Sponsor: If you are struggl...

In today's episode I'm sharing what I think are the principals for creating a stellar ad campaign on any platform. This is from the outline of a presentation that I gave at Spark Conference (Showit's conference) in November 2022. Episode Sponsor: If you are struggling with projects, sign up for Basecamp. Their pricing is simple and they give you ALL their features in a single plan. No upsells. No...

In today's episode I'm sharing an overview of what our process looks like for creating a piece of content that ranks on Google for a keyword that we're targeting. This is from the outline of a presentation that I gave at Spark Conference (Showit's conference) in November 2022. Episode Sponsor: If you are struggling with projects, sign up for Basecamp. Their pricing is simple and they give you ALL...