Branding You Real Estate

Introducing mini podcasts! Short and sweet podcasts for inspiration, motivation and ideas to help you improve your branding and business as a real estate professional! Today we are focusing on... being so damn busy that our value depends on it (and this isn’t a good thing!)

I am the marketing strategist and in-house photographer and videographer for my very high producing real estate team. I handle everything with real estate including all of this, so I understand you as a real estate professional and what works and what doesn’t work. I’ve spent the past couple years just testing out different techie things, and here is what my toolbelt looks like. I focus on the har...

Your “product” AKA the experience you give your clients and customers is such a HUGE part of your branding. So you have to make sure you get good at the basics, get good a real estate! If you put a bad product out there while you are “testing” the waters as a real estate professional, you run the risk of not only getting a bad review, but tarnishing your entire reputation. And once you do that, so...

Taking your Brand from Bland to Bold with Biz Coach and Marketing Strategist Gina DeLucia - is FREAKING GOLD! Gina bottled up her mini video series into a one-hour podcast sesh covering everything from brand identity to connection points! After listening to this episode please check out my girl Gina on insta @ginaadelucia and if you would like to receive her four part series of taking your brand f...

Is Facebook dead? Instagram is taking over, are you ready? This interview is full of takeaways and things you can do right this second to increase your followers organically and optimize your presence to attract your ideal client. community. Cait, owner of Meraki Media Management and insta extraordinaire, shares valuable information that I promise will put you a step a head of everyone else!

I know coming into this world of real estate as a new agent can be intimidating, especially when there are veterans out there. But, I want to assure you that this is the time to enter real estate and you are going to be a big part of this movement and the direction that this amazing profession is going in! Tune in to get some tips on how you as a new agent can stand out and brand yourself and attr...

Oh so much information to drink in! Starting with your core values, figuring out your “signature” or what sets you apart and how to communicate your brand once you determine what your brand identity is.

To stand out you have to be a little bit extra and you need to do something different, but most importantly you need to do some thing authentic. Why not do an editorial photo shoot? It’s different, it’s a little extra and you can make it authentic to you. I got to interview the amazing Krystal Radlinksi, photographer and art director extraordinaire who specializes in working with real estate agent...

Influencer, Ashley Franke, is the queen of branding and marketing. She has so much experience helping others brand themselves and building her own personal brand as an influencer (and so much more). She gives tips on how you can become a public figure in your community and online align with a ton of awesome branding and marketing tips for you as a real estate professional

Guest speaker, Danielle Drake, literally coaches you through designing, visualizing and defining your ideal customer avatar. This is a great episode and join into if you are ready to go to the next level!

I had the opportunity to interview Bungalow Jon - a branding mastermind! He is one of the most successful agents in the Orlando Florida area and has never spent a dime with Zillow (crayyyzzz right!)! He gives us a peek into his success and how he was able to leverage his brand, focusing his time and energy there instead of following the beaten (and very expensive) path that many real estate agents...

In this episode we will talk about determining your Myers-Briggs profile and from this what your marketing personality is. We will also dive into some ideas on how you can create marketing ideas from the information provided by marketingpersonalities.com

There are so many elements to brand building. Something that is unique to real estate agents is how we can use our involvement creating or being a part of a community to build our brand. Check out my story on how I used this idea of community building as a form of networking to land my first sale. And I have some plans for the future that you are welcome to copy! Happy branding!

And no that was not a mistake in the episode title. That’s what this podcast is about it’s about branding you, Realtor! Get to know your podcast host just a bit and what branding you real estate has in store for you. Let’s start our journey together building our true, authentic (personal) real estate brand!

You give advice to your listers all the time to prepare and stage their home before putting it on the market. You should take this advice for yourself- it’s important to stage yourself before marketing yourself.

Oh-M-gee! Get ready to get inspired to live your best, Realtor life! Broker, owner, influencer, Karen Smith, pours her heart out and gives some of the best life/ branding advice!

Wowza - This is full of greatness! JD is the digital media and technologist specialist for a HUGE real estate company (2000) agents. He shares is knowledge on the best way you can story tell and shine on social media (specifically Instagram and Facebook)