Branding Bud Live

Join  Branding Bud Live  co-hosts  David Paleschuck  and  Adriana Hemans  along with their guest,  Kieve Huffman , CEO of  Engager Global  and PLANT Entrepreneurial Institute for a deep dive into the highs and lows of the cannabis industry in 2023 and unpack the top 10 best and worst events that shaped the landscape. From groundbreaking advancements to challenging setbacks, we’ll cover the best an...

Listen in as we navigate the complex landscape where the cannabis industry intersects with the challenges of online commerce, navigating the maze of legal regulations that pose hurdles in marketing cannabis products in the digital space. Join Branding Bud Live cohosts David Paleschuck and Adriana Hemans with our CLIO award-winning guest, Patrick Toste, Co-Founder of HIGHOPES, for an insightful con...

In a market where regulations often pose significant challenges, understanding the nuances of online marketing isn't just advantageous; it's crucial. From demystifying compliance hurdles to capitalizing on digital platforms, our discussion will spotlight the role of online marketing strategies in building brand recognition and loyalty. Join Branding Bud Live cohosts David Paleschuck and Ad...

The power of a brand is its ability to consistently deliver on a promise. But when it comes to crafting a cannabis brand, navigating the fragmented legal market is a challenge. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans, along with our guest, Wendy Bronfein, Co-Founder, Chief Brand Officer and Director of Public Policy at Curio Wellness, as we dive deep into the hurdles fa...

Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as we explore the complexities surrounding working within the cannabis industry and the challenges individuals may encounter while seeking employment in this evolving field. We’ll explore the unique dynamics, legal considerations, and cultural shifts that shape the intersection of cannabis and the workforce in our episode titled &...

Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as they unravel the complexities of an industry teetering on the brink of implosion with mounting pressures, including fierce competition, stringent laws, escalating taxes, and the volatile fluctuations of supply and demand. We explore the critical factors contributing to the challenging landscape and the urgent need for intervent...

What is cannabis activism, and how can we take part in it? From advocating for social justice, promoting access to medical treatment, challenging stigma and misconceptions, or pushing for legislative reforms, these are just a few forms of cannabis activism. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as we chat with Dale Sky Jones, Cannabis Activist and Executive Chancellor...

This week, we’ll be exploring the latest developments in cannabis-infused craft beverages. From examining the latest trends to uncovering the unique flavor profiles, sensory experiences, and infusion techniques, we’ll dive deep into cannabis-infused artisanal drinks. Some of the questions we discuss include: What are the unique flavor profiles and sensory experiences that cannabis brings to craft...

What makes a great cannabis product? Is it the ingredients? Is it the manufacturing process? Is it the packaging? Listen in as we explore the latest developments and trends shaping cannabis products and product development. Join James Kennedy, Founder of Apothecanna and CEO of Flying Colors, on Branding Bud Live, with co-hosts David Paleschuck and Adriana Hemans, as we discuss “Cannabis And Produc...

In the ever-evolving world of cannabis, influencers are making a significant impact. They're not just trendsetters; they're educators, advocates, and champions of the plant. Listen in as we dive deep into the realm of “cannfluencers” – exploring their role in destigmatizing cannabis, shaping industry trends, and sharing their unique stories. Join Jocelyn Sheltraw, CEO of Budist on Branding...

Get ready to explore the dynamic intersection of cannabis and innovation. Listen in as we dive deep into the realm of the latest trends, disruptive technologies, and groundbreaking ideas that are shaping the cannabis landscape. Join  Carolyn Matthies , CMO of  The Arcview Group , on  Branding Bud Live  with co-hosts  David Paleschuck  and  Adriana Hemans  as we discuss “Cannabis and Innovation” on...

In this thought-provoking episode titled "Cannabis & Communities of Color", we delve deep into the complex and often unsettling relationship between cannabis and communities of color. From its early criminalization driven by racial biases to persistently disproportionate arrests and convictions, the cannabis industry has an undeniable history of social injustice. Join us as we unrave...

Embark on a captivating journey in our next episode titled "Cannabis & Spirituality." We'll unravel the connections between cannabis and spiritual enlightenment, spanning centuries of history and contemporary cannabis culture with Swami Chaitanya and Nikki Lastreto, Co-founders of Swami Select. Whether you're a seasoned enthusiast or a curious seeker of higher consciousness,...

Join Branding Bud Live co-hosts, David Paleschuck and Adriana Hemans for an exciting episode titled "Cannabis vs Marijuana", as they delve into the nuanced and evolving terminology surrounding cannabis, shedding light on how context and intent are crucial in understanding these terms. As cannabis professionals, it’s imperative to understand the impact of these words and how they can help...

THC can reduce stress and anxiety, increase focus, energy, and appetite, and even increase socialization. Adaptogens are also known for decreasing stress and anxiety, increasing focus and energy levels, and aiding digestion. Many products on the market now combine the two. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans, along with their guest, Scott Jennings, CEO and Founder o...

Just a few years ago, the cannabis industry was gearing up, full of confidence for a bright future with immense growth potential. Companies were hiring, expanding production, and exploring mergers & acquisitions, while the stigma around cannabis declined, propelling legalization efforts in new markets. Today, however, investment has all but stopped, the industry is imploding, and many cannabis...

As the cannabis market continues to grow, so does the demand for skilled professionals who possess a comprehensive understanding of the plant, its various applications, and the complex regulations governing its use. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as we explore "Cannabis: Education & Professional Training" In this episode, we delve into the pressin...

Join us as we explore the unique challenges faced by veterans and how cannabis has emerged as a potential therapeutic tool for physical and emotional wounds. Get ready for an eye-opening conversation titled, "Cannabis and Veterans: Healing Heroes". Gain valuable insights as Branding Bud Live co-hosts, David Paleschuck and Adriana Hemans, along with their guest, Bob Patton, Co-founder of...

There is an increasing need to advertise, market, and communicate with consumers about cannabis. This must be done in a manner that is disciplined, ethical, and fact-based. Join Branding Bud Live co-hosts, David Paleschuck and Adriana Hemans, as they chat with Amy Deneson, Co-Founder of the Cannabis Media Council whose mission is to leverage the power of advertising to advocate for mainstream awar...

Do cannabis brands play a role in shaping consumer behavior and preferences – or is it the other way around? Gain valuable insights as Branding Bud Live co-hosts, David Paleschuck and Adriana Hemans, along with their guest, Michael Rosenfeld, Sr. Client Partner at Weedmaps discuss the power of branding, the impact of packaging, and the ability to leverage data to influence consumer choices. From u...

What do veterans’, patients’, and prisoners’ rights have in common? The Beard Bros., of course! Join us as we chat with Bill Levers and Jeff Levers, (Beard Bros Pharms.) about their compassion and fight against the corporatization of cannabis. Some of the topics we’ll cover are: What role does compassion play in the overall trajectory of the industry? How do we best engage with various stakeholder...

Celebrities & Cannabis: Are they genuinely championing the normalization of cannabis or merely seizing a lucrative opportunity? Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as they deep dive into the fascinating world of celebrities and their cannabis brands with Steve Bloom of celebstoner.com. Explore the impact they have on both the normalization of cannabis and the op...

Join co-hosts David Paleschuck and Adriana Hemans for an intriguing episode of Branding Bud Live titled, "Cannabis & Artificial Intelligence". Artificial intelligence is revolutionizing industries worldwide, and now it's making its way into the cannabis space!  In our upcoming podcast episode, we dive deep into the intriguing intersection of cannabis and AI, exploring how this po...

Join co-hosts David Paleschuck and Adriana Hemans for an intriguing episode of Branding Bud Live titled, "Cannabis & Sustainable Packaging". Discover the fascinating world where the cannabis industry meets sustainable packaging solutions. Together with our expert guest, Kary Radestock, CEO of Hippo Premium Packaging, we' dive deep into the challenges, innovations, and environment...

Join co-hosts David Paleschuck and Adriana Hemans as they delve into the fascinating intersection of cannabis, art, and design. In this episode of Branding Bud Live, they explore the creative synergy between the world of cannabis and the realms of aesthetics and innovation with Sackville & Co co-founders, Lana Van Brunt & Hayley Dineen. Discover how art & design influence the cannabis...