Dola Adebisi

Branding Book Club

Society EN ↓ 6 episodes

If you’re curious about how brands, creators, and culture shape each other… you’re in the right place. We started Branding Book Club because we kept having conversations we didn’t want to stop - and wanted to bring more people into the room. Each episode, we sit down with marketers, strategists, and creatives to share what we’re learning, questioning, and rethinking about modern branding. No lectures. No trend recaps. Just honest, curious conversation about what’s shaping brands right now. We’re finding our people - and we think you might be one of them.

Author

Dola Adebisi

Episodes

Talent Isn't Enough: The Business Skills Every Creative Needs | Uchechi Ihuomah 07.07.2026 1:19:33

Talent isn't the problem. In this episode of Branding Book Club , we're exploring the gap between being a great creative and building a business that lasts. Joined by entrepreneur, educator and creative strategist Uchechi Ihuomah , we unpack why so many creatives struggle commercially, what sustainable monetisation actually looks like, and the business skills no one teaches you. This isn't a conve...

What If Content Creation Isn't Really About Content at All? 24.06.2026 56:41

When I invited Peju onto Branding Book Club, I thought we were going to talk about content creation. We did. But somewhere along the way, the conversation became about something much bigger. Purpose. Identity. Fatherhood. Authenticity. And what happens when you finally stop trying to be who you think people want you to be. A few months ago, Peju started taking content creation seriously. Since the...

Is Marketing Education Still Relevant in the Age of AI, Creators & Algorithms? | with Dr A Ajiborode 10.06.2026 56:07

AI can generate campaigns in seconds. Creators are building audiences - and businesses - without marketing degrees. Algorithms are changing faster than most textbooks can keep up. So it raises an interesting question: Is marketing education still relevant? In this episode of Branding Book Club, I’m joined by Dr Abiodun Ajiborode – Marketing Leader and Founder of Brand Management Academy & BLIM...

Creators, Identity & The Business of Visibility ft. Deyemi Okanlawon 27.05.2026 1:14:34

In this episode of Branding Book Club, we sit down with actor and creative entrepreneur Deyemi Okanlawon for a layered conversation about creators, identity, visibility and the evolving relationship between brands and talent. We talked about: the African creator landscape, creator partnerships, personal branding, strategic visibility, the business behind influence, and why talent alone is no longe...

The Marketing Job Market Is Broken… Or Is It? | with Iyunade Ogunojemite 13.05.2026 55:09

In this episode of Branding Book Club, we unpack the growing confusion around the marketing job market - from vague job descriptions and inconsistent titles to salary disparity, “full stack marketers” and the blurred lines between brand, social, content and growth roles. Joining us this episode is marketing and communications professional Iyunade Ogunojemite, who brings an experienced industry per...

When Creators Become the Brand… What Happens to Brands? 21.04.2026 46:03

What happens to brands when creators become the brand? In our very first episode, we dive into one of the most interesting shifts in marketing right now - how creators have gone from promoting brands to becoming them, and what that means for the brands trying to keep up. Along the way, we explore the identity crisis many brands are facing, why relevance and heritage need each other more than ever,...