Brand Your Way to A Million

In this episode, Jasmine discusses the importance of having a strategic website that can attract and convert cold leads, particularly high ticket buyers. She emphasizes the need for a website that goes beyond aesthetics and focuses on functionality and positioning. Jasmine highlights the mistakes people make when DIYing their websites and the benefits of using website templates designed for cold l...

In this episode of Becoming the Brand Podcast, Jasmine discusses the importance of photo shoots in building a brand. She highlights how the industry has evolved, making photo shoots more accessible to all businesses. Jasmine emphasizes the need for photo shoots to be creative and not basic, as they play a crucial role in attracting and converting high ticket clients. She provides insights on plann...

In this episode, Jasmine discusses the importance of structuring offers to sign high-ticket clients consistently and branding offers competitively. She shares her offer journey, starting with a website-only package and evolving to the rebrand experience. Jasmine also introduces the direction day offer and design on demand retainer. She explains the creation of Brand Revenue Lab to address the gap...

In this episode, Jasmine discusses the importance of building a brand foundation and understanding your brand archetype in order to build a successful six-figure brand as a service-based business owner. She emphasizes the difference between growing a business and growing a brand, and how a strong brand foundation can set you up for long-term success. Jasmine introduces the concept of brand archety...

In this episode, Jasmine discusses the importance of creativity in business and why it should be a non-negotiable skill. She explains that creativity is not just about artistic hobbies, but about thinking outside the box and solving problems in innovative ways. Jasmine emphasizes the role of creativity in leadership, problem-solving, product development, brand positioning, marketing, launching, co...

In this episode, Simi Awokoya, a career and Personal Brand Coach for Women of color in corporate and entrepreneurship. She shares her expertise on leveraging LinkedIn to attract high-ticket clients. She emphasizes the importance of branding your LinkedIn profile and discusses the differences between LinkedIn and Instagram, highlighting the professional and thought leadership aspects of LinkedIn. S...

In this episode, Jasmine discusses the basics of branding and why it is important for businesses to have a strong brand. She explains that branding is the ability for a business to stand out in the market and that branding already exists for every business, whether intentional or not. Jasmine emphasizes the importance of brand strategy and brand identity, as well as the need for consistency in bra...

In this episode, Jasmine discusses the importance of balancing aesthetics and functionality in website design. She emphasizes that while aesthetics are important for attracting and engaging visitors, functionality is crucial for a seamless user experience and conversion. Jasmine highlights the need for clear messaging, user-friendly navigation, and responsive design. She also explains the concept...

In this episode, Jasmine discusses the importance of maintaining visual consistency in brand aesthetics through photo shoots. She emphasizes the need for clarity on brand identity and creative direction to avoid repetition and boredom. Jasmine highlights the value of custom rebranding and the need for ongoing creative investments. She explains the process of creating unique and timeless visuals th...

In this episode, Jasmine discusses all things Design Retainer and how it can create an ROI for coaches and service providers. She explains the difference between design retainers and project-based design, and highlights the benefits of having an ongoing relationship with a design agency. Jasmine also provides actionable steps for coaches and service providers to consider when hiring a designer or...

In this episode, Jasmine discusses the importance of elevating your online brand beyond just logos as a coach or service provider. She emphasizes the need to focus on brand essence, which includes values, brand personality, emotional connection, brand promise, unique value proposition, and storytelling narrative. Jasmine explains how brand essence helps differentiate your brand, build authenticity...

  In today's episode, Jasmine introduces a guest for her Powerhouse Profile series: Rebrand Experience client, Soledad Paulino Fernandez, an experienced and passionate former math teacher turned money and self care coach. Rita-Soledad Fernández Paulino is a Queer Mexican-American, former math teacher turned money & self-care coach. After years of dealing with various autoimmune health issues, PTSD...

 In this episode, Jasmine discusses the power of visual storytelling in branding and sales. She explains that visual storytelling goes beyond just pretty pictures and is a strategic way to communicate with your audience. Visuals can capture attention, leave a lasting impression, and connect emotionally with your audience. Jasmine uses Apple as an example of a brand that effectively uses visuals to...

  In this episode, Jasmine discusses what tacky is and how to make sure your brand is not showing up as tacky.   Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can delegate any design task you need. Sign up here: https:...

  In this episode, Jasmine discusses how she comes up with creative ideas for her clients that does not just follow the trends, but actually aligns with you. Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can delegate a...

  In this episode, Jasmine discusses how to plan a photoshoot successfully so that you can make sure that it is actually useful and effective at every income level. Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can del...

  In this episode, Jasmine discusses how you can find ways to be creative again in 2024! Creativity is so important as business owners and we want to lean into it! Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can dele...

In this episode, Jasmine is covering a special segment called Don't Get Mad, Make Money. In this topic, they talk about using your team, systems, and mindset to make money and help scale your business Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to wor...

  In this episode, Jasmine is covering a special segment called Don't Get Mad, Make Money. In this topic, cover making money with sales efficiently and not just complaining when you do not make money, but getting good at sales. Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From so...

In this episode, Jasmine is covering a special segment called Don't Get Mad, Make Money. In this topic, they talk about using your brand wisely to make money and not just complaining. Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch...

In this episode, Jasmine discusses how you can focus on your brand ay each level in your brand identity and strategy.   Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can delegate any design task you need. Sign up here:...

In this episode, Jasmine discusses how she predicts branding will go in 2024 and what she will be trying for her own brand. Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can delegate any design task you need. Sign up h...

In this episode, Jasmine discusses how her year went. She unpacks the honest lessons she learned and what she is moving into 2024 with. She really opens the book on her $500K business. Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch...

In this episode, Jasmine discusses how women of color often play it safe and have a corporate led brand. Here are all the reasons this will not serve you.   Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can delegate an...

In this episode, Jasmine discusses how to rebrand in order to grow your reputation with this brand. She also shared why this reputation, good or bad, matters!   Design on Demand is our design retainer where you never have to touch Canva again. We offer monthly support to elevate the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can delegat...